Eloqua Marketing Automation Software

Designed to meet the needs of both the B2B and B2C marketer, Eloqua is considered a pioneer in marketing automation software. For more than ten years, this trend-setting company has been a market leader in the customer relationship management space. Their on-demand system optimizes the entire marketing process, from lead capture to signed deal. With over 700 clients across a wide range of industries, Eloqua continues to be an innovative leader of the pack.  

Eloqua can be used by companies of all sizes, but is a great fit for the mid-sized to large organization. What we like best about this system is that the user can easily build targeted segments and execute unique email campaigns, all in a single platform. From lead scoring to advanced reporting & analytics, Eloqua offers the tools your marketing department needs to track and improve your marketing ROI.

Even more, Eloqua can integrate with many sales automation systems including Salesforce.com and Microsoft Dynamics CRM, so marketing and sales can easily communicate about what’s happening in the pipeline. Finally, this software-as-a-service solution also offers Twitter and Facebook integration for added insight into the success of your social media campaigns.