---
title: "Questback Software Reviews, Demo & Pricing - 2026"
description: "Review of Questback Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/crm/questback-profile/"
page_type: "product"
language: "en"
---

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Questback

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Overview

[Alternatives](https://www.softwareadvice.com/crm/questback-profile/alternatives/)

# Questback Review

From €2,500-€8,000/year Free trial 3 plans

Wondering if Questback is right for your organization?

Our Customer Experience Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

Questback

4.7

[(55)](https://www.softwareadvice.com/crm/questback-profile/#reviews)

Pricing

Starting at €2,500.00 per year

### About Questback

Questback excels as a pioneering Experience Management platform, specializing in elevating customer and employee experiences alike.

Their mission revolves around enabling organizations to evolve and grow smarter through effective utilization of feedback from key stakeholders. Renowned as the foremost authority in experience management in the Nordics, they extend our services to a global clientele.

Boasting a team rich in diversity, with an array of nationalities and backgrounds, they share a unified belief in the power of smart organizations to surpass their competitors by fostering more engaging experiences.

Wondering if Questback is right for your organization?

Our Customer Experience Software selection experts can help you in 15 minutes or less.

## Questback User Interface

## Popular Questback Alternatives

Main Product

Questback

4.7

[(55)](https://www.softwareadvice.com/crm/questback-profile/#reviews)

Ratings Breakdown

-   4.45Ease of use
-   4.52Value for money
-   4.71Customer support
-   4.56Functionality

Pricing

Starting at €2500.00 per year

Get Price

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Ratings Breakdown

-   4.63Ease of use
-   3.85Value for money
-   4.21Customer support
-   4.53Functionality

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Starting at $35.00 per month

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Ratings Breakdown

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Pricing

Starting at $39.00 per month

Get Price

## Questback Pricing and Plans

Starting price: €2,500.00 per year

Free Trial

Free Version

Questback Starter

€2,500.00

per year

No plan information available

Questback Business

€5,000.00

per year

No plan information available

Questback Enterprise

€8,000.00

per year

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## Questback Features

-   Popular features found in Customer Experience
    
    Customer Segmentation
    
    Customizable Fields
    
    Customizable Templates
    
    Dashboard
    
    Data Visualization
    
    Engagement Tracking
    
    Negative Feedback Management
    
    Real-Time Notifications
    
    Reporting/Analytics
    
    Survey/Poll Management
    
-   More features of Questback
    
    360 Degree Feedback
    
    Action Management
    
    Activity Dashboard
    
    Activity Tracking
    
    Alerts/Notifications
    
    Anonymous Feedback
    
    API
    
    Chat/Messaging
    
    Churn Management
    
    Collaboration Tools
    
    Commenting/Notes
    
    Communication Management
    
    Complaint Monitoring
    
    Conditional Logic
    
    Continuous Feedback
    
    CSAT Survey Structure
    
    Customer Database
    
    Customer Experience Management
    
    Customer History
    
    Customer Journey Mapping
    
    Customizable Branding
    
    Customizable Forms
    
    Customizable Questions
    
    Customizable Reports
    
    Data Analysis Tools
    
    Data Import/Export
    
    Data Security
    
    Drag & Drop
    
    Email Management
    
    Email Marketing
    
    Email Reminders
    
    Employee Onboarding
    
    Feedback Management
    
    Goal Setting/Tracking
    
    Mobile Survey
    
    Monitoring
    
    Multi-Channel Data Collection
    
    Multi-Channel Distribution
    
    Multi-Language
    
    NPS of Customers
    
    NPS of Employees
    
    NPS Survey Structure
    
    Offline Response Collection
    
    Performance Management
    
    Performance Metrics
    
    Performance Review Management
    
    Progress Tracking
    
    Pulse Surveys
    
    Question Branching
    
    Question Library
    
    Question Piping
    
    Randomization
    
    Ratings/Reviews
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Reporting
    
    Reminders
    
    Reporting & Statistics
    
    Response Quotas
    
    Response Validation
    
    Search/Filter
    
    Self Assessment
    
    Sentiment Analysis
    
    Skip Logic
    
    SMS Messaging
    
    Support Audio/Images/Video
    
    Survey Builder
    
    Surveys & Feedback
    
    Tagging
    
    Template Management
    
    Text Fields
    
    Third-Party Integrations
    
    Training Management
    
    Trend Analysis
    
    URL Customization
    
    Visual Analytics
    
    Workflow Management
    

## Questback User Reviews

## Questback customer ratings

- Overall rating: 4.7/5
- Total reviews: 55

### Rating distribution

- 5 stars: 43 reviews (78%)
- 4 stars: 11 reviews (20%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 1 reviews (2%)

### Secondary ratings

- Ease of use: 4.5/5
- Value for money: 4.5/5
- Customer support: 4.7/5
- Functionality: 4.6/5

---

Have you used Questback and would like to share your experience with others?

### Experienced Questbackuser

- Overall rating: 5/5
- Reviewer: Peter E.
- Verified reviewer: Yes
- Industry: Sports
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: January 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

It has worked well for me as an individual as well as for our organization for about 15 years. Its easy to use and are working good for different kinds of user with different levels of experience.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

It´s easy to use and reliable as a system.

#### Cons

The system could have even more different types of questions.

#### Reasons for choosing Questback

Reasonable price and easy to use

#### Vendor response

Thank you for your feedback! Questback currently has 21 different question types. Please reach out to your contact person and explain what kind of question type you feel is missing, and we will internally evaluate your suggestion.

Replied September 2023

---

### More than just a survey tool

- Overall rating: 5/5
- Reviewer: Essi H.
- Verified reviewer: Yes
- Industry: Museums and Institutions
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2026
- Review source details: This review was submitted organically. No incentive was offered

My experience with Questback has been very positive. Beyond the platform itself, I particularly value the support to survey design and methodology with experienced experts whenever needed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like most about Questback is its ease to use and the wide range of features available for survey design and analysis. The platform is continuously being developed, which means new improvements and functionalities are regularly introduced One of the most valuable features for me is LiveReports. It makes reporting faster and more efficient, allowing stakeholders to access results in real time without the need for manual reporting. I also highly value the support and consulting services provided by Questback. Being able to discuss survey design, question wording, scales, and research methodology with experienced experts is extremely helpful when planning and conducting research projects.

#### Cons

Like any survey tool, Questback has its limitations. Thankfully the platform is continuously improving.

#### Reasons for choosing Questback

It was more difficult to use and there was no in-house research expert.

#### Reasons for switching to Questback

The main limitation was the lack of LiveReports and the ability to tailor the reporting dashboard.

#### Vendor response

Dear Essi, thank you for taking the time to review us! We are happy to hear that you feel this well taken care of at Questback and by our expert team. As you said, we are always improving and thus we believe that we can continue to provide you with great value in the years to come.

Replied June 2026

---

### Review from The Living History Forum (Government)

- Overall rating: 4/5
- Reviewer: Catarina W.
- Verified reviewer: Yes
- Industry: Government Relations
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: January 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Overall, questback has worked well. We have received many evaluations which we can follow up.

#### Ratings breakdown

- Ease of use: 3/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

We use questback to evaluate our trainings and forum meetings. It is easy for the participants to fill in and it is easy to follow the answers and get an overview of what the participants thought of the training.

#### Cons

I'm a new user to questback so I haven't learned much yet. I have had some difficulties when I have wanted to extract a report for a specific day but then I have received good help from your support.

#### Vendor response

Thanks for the review! =) Glad to hear that you received good help from our support!

Replied January 2023

---

### High-quality survey tool with extensive features

- Overall rating: 5/5
- Reviewer: Patrick W.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 1001-5000 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: March 2026
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Superb customer support and service. Responses are always helpful and come back very quickly. The tool’s features for creating surveys and generating reports are user-friendly and leave nothing to be desired.

#### Cons

Working with multiple data sets when creating reports could be made even more user-friendly by allowing the order of the data sets to be changed via drag-and-drop.

#### Reasons for choosing Questback

The live-report function and high data protection standards were the main reasons for choosing Questback.

#### Vendor response

Thank you so much for your fantastic review! We’re thrilled to hear that our customer support team and the overall survey and reporting experience have been valuable for you. Providing fast, helpful, and expert support is something we take great pride in, so your feedback means a lot. We also appreciate your thoughtful suggestion regarding managing multiple data sets. Insights like yours help us prioritize what matters most to our users. Thanks again for being a valued Questback user!

Replied April 2026

---

### Easy to use and learn, great support

- Overall rating: 4/5
- Reviewer: Kristina N.
- Verified reviewer: Yes
- Industry: Market Research
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2022
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Easy to use and learn. The support is always fast!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Simple logic and has most of the functions you need to carry out all types of surveys.

#### Cons

We lack support for conducting phone interviews but have found a way around this.

#### Reasons for choosing Questback

We have a long-term partnership with Questback as a supplier, which was decisive for choosing Essentials.

#### Reasons for switching to Questback

We had to change when our previous system Easyresearch was shut down. We switched to Webropol for a while but were not satisfied with that solution.

#### Vendor response

Thank you for your feedback! It sounds like a very exciting project, Kristina! We are constantly working to develop the platform. If you have good ideas on what might be needed to facilitate things for you, don't hesitate to get in touch. We evaluate all the suggestions that come in.

Replied September 2023

---

### Questback - easy to use, great customer service

- Overall rating: 5/5
- Reviewer: Dahn-Ola O.
- Verified reviewer: Yes
- Industry: Civic & Social Organization
- Company size: 1001-5000 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: February 2024
- Review source details: This review was submitted organically. No incentive was offered

Really great tool - highly recommend it.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I mainly like the intuitive way the tool is structured. My users need very little support to start making their own surveys. In the cases where I needed to use the support, they have always been able to assist me, and this within very reasonable times.

#### Cons

I have no complaints, I really like the tool.

#### Reasons for switching to Questback

Better suport for GDPR was the main reason at the time.

#### Vendor response

Thank you for your kind words, Dahn-Ola! Happy to hear that Questback is working well for you and your users. We are always here to assist when needed. Don't forget about our "Academy" located in the bottom left corner. We regularly update it with new videos and information that might be needed. Have a fantastic day!

Replied March 2024

---

### TOMRA Feedback

- Overall rating: 5/5
- Reviewer: Selene C.
- Verified reviewer: Yes
- Industry: Machinery
- Company size: 5001-10000 employees
- Product usage: Used monthly for less than 12 months
- Reviewed: March 2024
- Review source details: This review was submitted organically. No incentive was offered

Great experience and value for money, and we would use the product again

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Customized platform with a very engaging support team. The team were always contactable

#### Cons

We had issues with some languages and testing

#### Reasons for switching to Questback

We used Gallup for the yearly Engagement survey and pulse survey. We switched for the pulse survey

#### Vendor response

Hi Selene, Thank you for your review and for sharing your experience! It’s great to know you switched from Gallup Access and chose Questback for your pulse surveys. We look forward to supporting your future feedback needs!

Replied September 2024

---

### Questback is the best value for your money!

- Overall rating: 5/5
- Reviewer: Roman B.
- Verified reviewer: Yes
- Industry: Leisure, Travel & Tourism
- Company size: 51-200 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: June 2026
- Review source details: This review was submitted organically. No incentive was offered

Great mix of human expert consultant support and quick tool feedback through a well designed tool. I am amazed how fast I received results and how efficient the tool took care of many tasks we used to have in the past.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Great customer support through a survey experienced consultant. A vey good tool that is mostly self-explanatory (high level of ease of use) and gives fast feedback results. The simulation of the user interface makes it easier to design a good survey. I low the live survey results.

#### Cons

Did not really find a critical area yet. If I had to pick an area, it would be that fact that it has many options, that makes it feel more complex for beginners, but it is also a USP.

#### Vendor response

Thank you Roman for your positive review of the Questback online feedback tool! We invest heavily in ensuring feedback is turned into action, and it makes us happy and proud to hear it is appreciated by our customers. I am especially happy to hear that you experience the best value for money, ease of use and professional customer support through our experienced consultants. Thank you again for taking the time to write a review!

Replied June 2026

---

### Surveys in higher education made easy

- Overall rating: 5/5
- Reviewer: Hanle P.
- Verified reviewer: Yes
- Industry: Higher Education
- Company size: 1001-5000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Questback helps us to provide our surveys as a service to the higher education sector.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Questback makes survey designing very easy and provides a very professional look for your surveys. There are many functions available to set up the best possible survey such as the routing options. These are also made easy to understand for the users. Overall, Questback is very user-friendly and it doesn't take long to familiarize yourself with the basic functions. The Questback is also very helpful and will try their best to sort out concerns or questions as soon as possible. They listen to their clients as their updates many times include features that we as users requested.

#### Cons

The only concern for us is that only one person can work on an user account at a time and if different teams need to do some work, we need different user accounts for each team. However, I understand that this protects privacy and ease of use. Perhaps there could just be a licensing option where you obtain a few user accounts from the start.

#### Vendor response

Thank you for taking the time to share your detailed feedback! We are thrilled to hear that you find our platform user-friendly and that you appreciate the professional look and functionalities it offers! =) We understand your concern regarding the limitation of one person being able to work on a user account at a time. If you need more user accounts, please contact your customer success manager, and they will hopefully be able to help you.

Replied September 2023

---

### Good and flexible product

- Overall rating: 5/5
- Reviewer: Thomas B.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: March 2023
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Advanced options, good integration options.

#### Cons

Not very extensive documentation around IntegrationServices

#### Vendor response

Thank you for the review, Thomas! Would you be able to provide some more details about what information is missing in our documentation? By the way, most of our customers who desire automation have chosen to integrate through our "Dynamic Links". These links can be built in no time, either directly by yourself or with our assistance. Once ready, all you need to do is embed them under a Call-to-Action button in your CRM/tool or in a mailing sent by your CRM/tool, and the button/links lead to the survey and include all relevant CRM information to enhance your feedback data. Please reach out to your customer advisor at Questback for more information and to discuss if this method could be a valid alternative for you!

Replied September 2023

---

Showing 1 - 10 of 55 Reviews

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