Select Desired Features
Social Media Monitoring
Streams feeds from several profiles and streams online mentions (brand, competitors or industry) based on keywords.
Keyword / Mention Filtering
Sends automated email notifications based on type of mention and filters mentions based on language, location or subject matter.
Monitors performance of social profiles and analyzes social performance of competitors, aspirational brands or keywords; these features also analyze the demographics of mentions and sentiment of mentions.
Social Performance Tracking
Analyzes social performance of published content (not ads).
Social Media Management
Publishes content to all social media platforms at once, and schedules posts ahead of time.
Identifies best days and times of day to publish content.
Allows users to respond to content in social feeds straight from the app, as well as tag posts to be sent to a department or person to respond.
Social Media Marketing/Advertising
Provides templates for building social marketing content (e.g. polls, contests).
Publishes paid social ads and sponsored updates and captures leads from social ads.
Enables audience targeting for social content and ads.
Analyzes social performance of ads.
Social Contact Profiles
Streams social activity of contacts, stores social profiles with contact information and displays social influence of contacts.
Social Relationship Building
Suggests opportunities to engage on social with prospects and contacts.
Social Customer Service
Identifies customer service questions on social; sends them to a responder.
Integrates with CRM system.
Social Communities Business Collaboration
Houses discussion threads and streams newsfeed of discussions and activities taking place in the app.
Allows users to do the following: find internal experts and topics with search; follow topics, content, users and discussion threads; store internal wikis, knowledge base articles, and other live documents.
Allows users to rate, like, comment on and share content housed in the app and form groups with clients, employees, or other app users.
In-App Activity Reporting
Analyzes activities of app users.
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