I have been working with Synthetix for nearly 2 years. In that time they have been very accomodating in allowing us to customise our MI requirements and have strived to match our expectations when relying on customer data.

The amount of granular data that is available to the user

Load times over broad date ranges can be long.

Working with Synthetix means we have customer support available on all channels allowing customers to complete their journey on their preferred communication channel. We now have more opportunities to tap into customer insights using Synthetix technology. I am confident Synthetix will continue to deliver tools and techniques to stay one step ahead in a constantly evolving business environment.

The support from the Synthetix team is always on point, the technology is great and Synthetix go a step further providing a human touch to their customer support. The platform is regularly updated with new innovative features that help us deliver a first class live chat customer experience. The UI is feature rich and easy to use, downloadable dashboards provide insight into customer trends. The Live key press feature helps users anticipate the query speeding up response times. A unique section of the platform invites feature requests from customers including a voting system to rate the most useful requests. This is a brilliant way to listen to your customers building future designs to meet their needs.

From an administration perspective the trigger management system uses a different platform and to have all functionality on one platform would increase ease of use.