Campaign Monitor Software


 

Campaign Monitor is an email marketing solution that can help businesses add new subscribers, send email newsletters and generate various reports. It is suitable for businesses of all sizes.

The solution offers several features that organizations need to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and grow their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time insights related to email performance and campaign activity.

Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items.

 

Campaign Monitor - Campaign builder
 
  • Campaign Monitor - Campaign builder
    Campaign builder
  • Campaign Monitor - A/B testing
    A/B testing
  • Campaign Monitor - Email automation
    Email automation
  • Campaign Monitor - Reporting
    Reporting
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

199 Reviews of Campaign Monitor

 

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Software Advice Reviews (5)
More Reviews (194)

Showing 1-5 of 5

Scott from Trade Ideas
Specialty: Software / IT

March 2016

March 2016

Recommended ESP. Nice interface and frequent feature upgrades.

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Likes Best

Nice interface and frequent feature upgrades. Can import lists without having to do opt-in again like Mailchimp making migrating easier.

Likes Least

Sometimes edits are not saved making test emails required.

Recommendations

Evaluate how easy it is to upload lists, segment, create emails, and schedule.

 
 

Patrick from Nordic Academy
Specialty: Other

March 2016

March 2016

Outstanding product AND customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The software is classy, excellent looking, has great analytics, is very reasonable, is easy to set up and manage AND if there is any trouble, CampaignMonitor has an outstanding customer service team. We have been using CM for several years now and from the first newsletter we sent out we were impressed.

Likes Least

There is nothing I dislike. The software is easy to use.

Recommendations

simple use, reasonable, no set up cost, targeted anlytics

 
 

Laura from SmartBrief
Specialty: Media

March 2016

March 2016

A Great Tool for Starting Out in Email Marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

Campaign Monitor makes it easy to set up email campaigns- whether you're a beginner to email or have a few years of experience behind you. It's easy to set up a campaign and send to a reasonably sized list.

Likes Least

It doesn't scale for larger businesses; additionally, tier pricing can be tricky if you plan on adding subscribers to your account over time. You really have to be mindful of what you're loading in to the tool.

Recommendations

This is ideal software for someone who is planning on adding email to the mix. Though it's not a larger solution, it works for smaller and one-off campaigns. Know your send volume and make sure it fits.

 
 

Vitor from Nvision
Specialty: Software / IT

March 2016

March 2016

First choice to manage email campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The UI is neat, simple and straightforward. It works like a charm. The support is great and responsive.

Likes Least

If we had a free plan for accounts with little usage and small lists, it would be great. Some customers and non-profits pick a competitor just because of this.

Recommendations

I've used many services (and still use some competitor services for some customers and/or projects) but Campaign Monitor is definitely my service of choice when it comes to emailing. Even for tight budgets, I think that the quality of the tools and the support you get are really worth the few dollars you'll pay for it. Don't take my word for granted: just create a free account and test it. You just have to pay when you're ready to send to more than 5 subscribers :)

 
 

Alex from Ether Creative
Specialty: Marketing Agency

March 2016

March 2016

Proud longtime user

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The focus on great user experience and effective design throughout the backend is second to none. It actually makes using Campaign Monitor a pleasure to use.

Likes Least

Off the top of my head - nothing! Possibly, during the transition to the new templating system a few years back, it took a little while to get used to it. But that's more a user error. Now I'm so pleased they changed things up.

Recommendations

Give it a go. It's honestly a country mile easier to use that it's closes competitors. Looking at you MailChimp!

 
 
 
Showing 1-20 of 194

Geoffrey from GTSA - Marketing
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

Easy to use product with excellent options

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easy to use professional product.

Pros

It has excellent controls over our team's access. It is easy to make up templates and have our team modify them to use. I like the way it saves as you build the template. Great features.

Cons

The cost for small companies with low volumes is high. We have a large data base that is divided into 40 or more lists in different languages. We send out targeted marketing to selected real estate groups so the volume sent out per month is low. We only use lists appropriate for the property to avoid unsubscriptions but because our total number of subscribers is high, the monthly cost is higher than I believe is fair.

Source: Capterra
 

Joe from BlueOptima
Number of employees: 11-50 employees Employees number: 11-50 employees

August 2017

August 2017

I've used Campaign Monitor for many years & decided to use it in my current role, as the best sol'n.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
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Quality
Value for Money
Value
Support

Cost-effective, straightforward.

Pros

It's cost effective for small mailings. It's pared down style make it easy to use - there are no distractions!

Cons

WYSIWYG editor could speed up content editing.
Apparently I need to write more text in this field, but can't think of any more cons. Enough text now.

Source: Capterra
 

Chris from Champions School of Real Estate
Number of employees: 51-200 employees Employees number: 51-200 employees

August 2017

August 2017

Easy to use and they've thought of everything!

Ease-of-use

Functionality

Product Quality

Customer Support

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Support

We save tremendous amounts of time and energy by designing our emails and generating our lists and letting Campaign Monitor take care of the rest.

Pros

The built-in list management and report systems are top-notch. You could skip Excel entirely if were so inclined.

Cons

There are a few operations that I wish we were able to do in bulk like copying emails and deleting lists.

Source: Capterra
 

Gareth from Able And Game
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

A fantastic tool for email marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Great insights into the success/value of my email marketing

Pros

Australian Made. Easy to use, lots of features. Constantly being updated with new and useful features. Amazing support - patient, friendly and knowledgeable.

Cons

Email editing tool has a few UI niggles and could do with a few fixes, but doesn't all software?
Could always be cheaper, but couldn't all software?

Source: Capterra
 

Ian from JNB Publishing
Number of employees: 2-10 employees Employees number: 2-10 employees

August 2017

August 2017

World-class Customer Support

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Allows us to offer additional services to our clients

Pros

I like the fact we have the ability to offer a white label solution to our clients and can manage all of the accounts from one log-in.

Cons

There are no real cons to this software, its a great solution. Perhaps if I had to find something I would say that the having so much functionality can be difficult to get to grips with. That said, the functionality is a good thing so its not really a 'con'

Source: Capterra
 

Nuno from CHETOCORPORATION S.A.

July 2017

July 2017

Easy and effective email marketing

Ease-of-use

Functionality

Product Quality

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Pros

Great, simple and clean templates for immediate use. We can import our campaigns created in HTML that we used to send to our customers, The survey option it's a great option to insert in our campaigns

Cons

The support for basic account it´s only by email phone . The price is high if you have few emails to sent.

Source: Capterra
 

Saad from YMCA of Greater Toronto
Number of employees: 1,001-5,000 employees Employees number: 1,001-5,000 employees

July 2017

July 2017

This is your best option if you don't have a good CRM or Marketing Automation (Premier Plan user)

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Non-Profit Discount, Volume Discount, Drip Automation, WYSIWYG editor (removing designer/developer dependency), Web Form Integration

Pros

You get a:
> WYSIWYG email editor (making responsive email design & development a piece of cake).
> Conditional email blocks based on list segmentation or conditions.
> Easy to setup email drips to your list, based on when they joined, segmentation rules or custom conditions
> User management to limit access to the lists and control actual email deployment
> Ability to run unlimited basic Spam Filter, Firewall and Email Client tests
> New reporting tab makes monitoring email performance much easier

Cons

The transnational emails are great for basic requirements. Anything more needs custom development and support. I was disappointed when I found there's no way to limit Transactional Emails to run on specific lists out of the box.

Source: Capterra
 

Sanjit from California SEO Professionals

July 2017

July 2017

Love it!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Email analytics and email automation.

Pros

Powerful analytics, easy to use email marketing program. Coming from Constant Contact, I feel it is more robust and an email powerhouse.

Cons

I wish they had support or a paid email campaign program to help SMB and those who need or want some assistance.

Source: Capterra
 

Lisa from PayneWest Insurance
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

July 2017

July 2017

Fairly easy product to use immediately.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easy publishing software to get started.

Pros

To get started, it didn't take a huge amount of training. Granted, my first attempts were somewhat limited.

Cons

Sometimes feel like the editing features are somewhat limited. Understand this also makes the product easy to use.

Source: Capterra
 

May from The Grid

July 2017

July 2017

Good and looks professional

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use in general but takes a while to understand. Like if you go back looking for remplates, irs not intuitive.

Cons

Depending on subscribers, it can get very expensive. The billing is difficult to understand. You get billed twice a month. Be careful to manage subsribers

Source: Capterra
 

Christopher Number of employees: 1 employee Employees number: 1 employee

June 2017

June 2017

It just works !

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Clear, clutter-free interface with the right tools for the job, everything is made to concentrate on your emailmarketing objectives and not how to use the tool :)
I've been using CM for close to 10 years and have witnessed their progressive and intelligent implementations : nothing is added that you won't *really* need and once it's added it's especially intuitive.
Add to that Campaign Monitor's daily tips, blog posts, ressources and especially their outstanding client support : you just can't go wrong.

Cons

Hard to fin anything really, maybe certain ways of implementing behavioral segments but then again maybe it's my Marketing objectives that aren't clear enough...

Source: GetApp
 

Juliet from Juliet Buckle Management Services

June 2017

June 2017

Always easy to use and feedback on queries is fabulous

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
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Product Quality
Quality
Value for Money
Value
Support
Pros

The ease of use, depth of reporting, and helpful support team. I like the ability to change and alter the campaign up until the last minute, even if delivery has been scheduled. Circumstances often change and a re-write can be a necessity!

Cons

I would like to be able to customise my eflyers a little more than is currently possible. I have downloaded an HTML template but I am still restricted with what I can alter in design terms.

Source: Capterra
 

Gabriella from Porsche Centre Abu Dhabi

June 2017

June 2017

Piece of cake

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love the drag and drop functionality on editing an email. Also, the segmentation functionality is great and allows marketers to be specific and stop spamming people. The software is very user-friendly., even juniors in the team can figure out how to use it.

Cons

Could be easier to edit imported templates. If you import your template you can only edit on the HTML code

Source: Capterra
 

Katrin from Finest Holidays, Travel Agency

June 2017

June 2017

very good.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

we like everything, how to create a campaign, it is easy to handle, nice templates, overview, world map, easy working with the system.

Cons

I cannot tell you this, sorry...no idea as all is ok and working very well. a bit too expensive if you use only one newsletter per month.

Source: Capterra
 

Artur from Click Tie Inc

June 2017

June 2017

Campaign Monitor is the original mailing list innovator

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
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Support

Want reliable and easy to use (but very powerful) email delivery service - then CampaignMonitor is a safe choice.

Pros

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features.
CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Cons

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.

Source: Capterra
 

Sue from Motueka Pool Fundraising Group

June 2017

June 2017

I have always used Publisher but I was introduced to Campaign Monitor and I just love it!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It makes me plan ahead and think. I have to be patient....and when I am it works perfectly and does a great job.

Cons

I cannot get my font size any larger than 16...I have clicked and clicked to no avail. I would like subscribers to be removed and not charged for once they have bounced and unsubscribed.

Source: Capterra
 

Bernard from Christian Democratic Party (Fred Nile Group)

June 2017

June 2017

Overall we are quite happy with Campaign Monitor

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

We have found Campaign Monitor to be generally intuitive to use. Initial challenges in setup were overcome quite easily. Reasonable range of Do It Yourself templates that are customisable. Campaign Monitor has help information to guide operator of the S/W

Cons

Have trouble inserting Pictures into an email and have to structure the communication to add any pictures at the bottom under the text

Source: Capterra
 

Bec from Bec & Call Communication for Education

June 2017

June 2017

Excellent customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use, very adaptable to different client needs, set up really well for organised isatio a, individuals or small consultant agencies like me

Cons

Some of the invisible formatting can be vexing, for example heading sizes can slip into paragraphs and you can think its fixed on preview but it shows up again in test emails, or, worse, the real thing.

Source: Capterra
 

Steve from Flex Immobilier

May 2017

May 2017

Great service, I wasn't expecting to get so much support at this price.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Ease of use once you did a few campaign. The look and automation (responsive) is great. I like to have a tab in my CRM also.

Cons

I would like more automations with my CRM Salesforce, like updating a member in a list when I creat a new lead.

Source: Capterra
 

Marsha from Foolproofing

May 2017

May 2017

Easy to use- great results. Help desk exceptional

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use for a novice like me, yet results look very professional. I look forward to developing my skills further.

Source: Capterra
 
 
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