Badger Maps

RATING:

4.6

(198)

About Badger Maps

Badger Maps is a field sales management solution that offers planning, routing and scheduling features, combined into one integrated application. Badger Maps is cloud-based and also offers Android and iOS mobile apps for using the service on the field. The map-based interface offers several filters for helping sales reps manage customer relationships in their territory. Badger Maps also supplements new lead generation by displaying prospective clients on their filtered map. Field users can select prospects by industry, overlay them with current customers and explore new leads for their business. Badger Maps allows users to schedule and deliver optimized sales routes with recommended driving directions and live traffic. It can also connect to customer relations...

Badger Maps Pricing

Starting price: 

$69.00 per month

Free trial: 

Available

Free version: 

Not Available

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Badger Maps Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

4.5

Value for money

4.5

Functionality

4.5

Most Helpful Reviews for Badger Maps

1 - 5 of 198 Reviews

Elwin

11 - 50 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed October 2021

Great for basic tracking

User Profile

Antoinette

Verified reviewer

Apparel & Fashion, 51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed February 2019

Perfect for routing a successful territory!

This has saved me hours of driving by using badger! If you are in outside sales and don’t already know your territory or geographically challenged I would highly recommend this app!

PROS

It was very easy to upload all my accounts from an excel spreadsheet. It imported all the important information that I need to make a successful call. I’m a visual person so having the pins on the map help me tremendously. I have just moved into the state that I’m working in, so I am very unfamiliar with the territory, but this app has saved me! I needed help so I emailed customer service and they responded very quickly and very friendly!

CONS

I still can’t figure out the lasso. I lasso my pins and it won’t allow me to save it and route my territory on my iPad. I will reach out to customer service, I just haven’t yet.

Kristen

Verified reviewer

Used daily for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2017

Setting up badger maps has been really fun, the customer service is insane, so nice, they laugh:)

I now know about active and inactive clients, can see all of my clients on a map, categorized in various ways, I can answer any question about our routes, and I'm saving a lot of money. We've been looking for a comprehensive CRM software for awhile, and weirdly this fits the bill! We can finally attach our clients to their delivery addresses and see them on a map; this is very useful to show investors our successes and guide the marketing team to fill in the gaps; it also incentivizes our haulers to push for sign-ups in the "gap areas" to make their per-stop income higher! I also have the benefit of exporting the data easily into excel or for our bike haulers, into a fitness app where they can track their calories burned and miles biked on the route. Overall joy with Badger!

PROS

So many! Integrating all of the client data with the stops is really helpful, by having that information I was able to re-coup several hundred dollars by noticing people who had been continuing to receive service, but hadn't paid. I love to lasso function, that grabs stops and mass updates them; while this software is meant for field sales it's perfect for a curbside composting company or anyone who does a TON of deliveries.

CONS

It's too good?? Sometimes I just want to do something manually, but Badger wants me to go the quick way - it's definitely better but requires that your data set is immaculate. I definitely suggest perfecting the data set with only what you want before importing into Badger...but that's an important project anyway!

Janea

Logistics and Supply Chain, 201-500 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed November 2019

A godsend for a newbie in a brand new territory

I’m really grateful I had this platform when I started a new job in a ten state territory. I was going to completely new places and had an overwhelming client list that I needed to introduce myself too. I could not have gone into this experience with the sense of confidence that I had without this platform. It is terrific for organizing your time along a route. I maximize my stops and am able to plan where my hotel stays are going to be. A perfect companion if you are a traveling salesperson that is covering a wide area and is also perfect if you are pinpointing multiple calls in a busy metropolitan area. There are features I have not yet mastered. The visualize component allows you to filter and visually color code accounts. It’s awesome, but hard for me to wrap my non-techie mind around. I need to spend some time with it.

PROS

I love the routing feature. I can alter my routes on the spot while sitting in my car. It syncs perfectly with Google maps. I love that I can optimize my route and determine how many stops I can cram into a work day. The upload feature is fantastic and the system allows you to add additional client data that you can use as a sorting and color coding tool. This tool is most useful to me in my advance travel planning.

CONS

The price recently went up and this was hard to convince my manager that it was worthwhile. The price increase was exorbitant on a percentage level. But, I’ve grown dependent on having this tool at my fingertips and overall, it is worth it. There are some flexibility issues when trying to create a route. I wish I could use the optimize tool with more flexibility by building in appointments and working around the set appointments. But, when I hit the optimize key, it sorts out of my appointment times. I also wish I could make some accounts “invisible” so that I could dial into a specific area with the lasso without selecting every single account.

Anonymous

11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed November 2018

Mobile app review: iPhone wins it!

Overall it is one of the best organizational tools I've used!

PROS

Badger Maps is a lot faster and remembers your selected information whenver you close and re-open the app. The lasso upgrade is a lot better than before. Easy to manage clients by color codes and many other options!

CONS

It's not as great on Android phones, in my opinion. The Android version does not remember the information you select, so whenever you close the app and re-open it, everything resets. This has been ongoing for a while. I know many other users with the same issue. Sometimes, when clicking/tapping a pin, it is glitchy.