Campaign Monitor Software


 

Campaign Monitor is an email marketing solution that can help businesses add new subscribers, send email newsletters and generate various reports. It is suitable for businesses of all sizes.

The solution offers several features that organizations need to execute email marketing campaigns, as well as a drag-and-drop email builder, through which users can select professionally designed templates and can customize them for their own branded and unique emails.

Campaign Monitor’s tools enable users to customize and grow their email lists so they can target relevant contacts with relevant messages. The solution also provides real-time insights related to email performance and campaign activity.

Users can keep track of audience behavior and their engagement with emails, content sharing and effective action items.

 

Campaign Monitor - Campaign builder
 
  • Campaign Monitor - Campaign builder
    Campaign builder
  • Campaign Monitor - A/B testing
    A/B testing
  • Campaign Monitor - Email automation
    Email automation
  • Campaign Monitor - Reporting
    Reporting
Supported Operating System(s):
Windows 7, Windows Vista, Windows XP, Mac OS, Web browser (OS agnostic), Windows 2000, Windows 8, Windows 10

191 Reviews of Campaign Monitor

 

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Software Advice Reviews (6)
More Reviews (185)

Showing 1-6 of 6

BRYAN from AKI STAFFING
Specialty: Accounting
Number of employees: 51-200 employees Employees number: 51-200 employees

June 2017

June 2017

NOT THAT GOOD OF A PRODUCT

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Pros

Once templates have been created, it is easy to use, especially for those who aren't versed in HTML coding.
Analytics are simple and more in-depth than some of its competitors, even offering metrics based on geography, email client type, device type, etc.
A/B testing is simple to use and effective, requiring minimal set-up.

Cons

An HTML editing mode would be welcome, as the templates are currently very restrictive. While this is a good thing for people who don't have a coding or web design background, it severely limits the customizability.
Whitelisting seems to be an issue for some organizations, although this is likely also a function of the IT departments of those organizations.
While creating emails from a pre-made template is easy, if they wanted to totally remove the coding aspect, they could've implemented a WYSIWYG or drag-and-drop editor.

 
 

Scott from Trade Ideas
Specialty: Software / IT

March 2016

March 2016

Recommended ESP. Nice interface and frequent feature upgrades.

Ease-of-use

Functionality

Product Quality

Customer Support
N/A
Likes Best

Nice interface and frequent feature upgrades. Can import lists without having to do opt-in again like Mailchimp making migrating easier.

Likes Least

Sometimes edits are not saved making test emails required.

Recommendations

Evaluate how easy it is to upload lists, segment, create emails, and schedule.

 
 

Patrick from Nordic Academy
Specialty: Other

March 2016

March 2016

Outstanding product AND customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The software is classy, excellent looking, has great analytics, is very reasonable, is easy to set up and manage AND if there is any trouble, CampaignMonitor has an outstanding customer service team. We have been using CM for several years now and from the first newsletter we sent out we were impressed.

Likes Least

There is nothing I dislike. The software is easy to use.

Recommendations

simple use, reasonable, no set up cost, targeted anlytics

 
 

Laura from SmartBrief
Specialty: Media

March 2016

March 2016

A Great Tool for Starting Out in Email Marketing

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

Campaign Monitor makes it easy to set up email campaigns- whether you're a beginner to email or have a few years of experience behind you. It's easy to set up a campaign and send to a reasonably sized list.

Likes Least

It doesn't scale for larger businesses; additionally, tier pricing can be tricky if you plan on adding subscribers to your account over time. You really have to be mindful of what you're loading in to the tool.

Recommendations

This is ideal software for someone who is planning on adding email to the mix. Though it's not a larger solution, it works for smaller and one-off campaigns. Know your send volume and make sure it fits.

 
 

Vitor from Nvision
Specialty: Software / IT

March 2016

March 2016

First choice to manage email campaigns

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The UI is neat, simple and straightforward. It works like a charm. The support is great and responsive.

Likes Least

If we had a free plan for accounts with little usage and small lists, it would be great. Some customers and non-profits pick a competitor just because of this.

Recommendations

I've used many services (and still use some competitor services for some customers and/or projects) but Campaign Monitor is definitely my service of choice when it comes to emailing. Even for tight budgets, I think that the quality of the tools and the support you get are really worth the few dollars you'll pay for it. Don't take my word for granted: just create a free account and test it. You just have to pay when you're ready to send to more than 5 subscribers :)

 
 

Alex from Ether Creative
Specialty: Marketing Agency

March 2016

March 2016

Proud longtime user

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The focus on great user experience and effective design throughout the backend is second to none. It actually makes using Campaign Monitor a pleasure to use.

Likes Least

Off the top of my head - nothing! Possibly, during the transition to the new templating system a few years back, it took a little while to get used to it. But that's more a user error. Now I'm so pleased they changed things up.

Recommendations

Give it a go. It's honestly a country mile easier to use that it's closes competitors. Looking at you MailChimp!

 
 
 
Showing 1-20 of 185

Lisa from PayneWest Insurance
Number of employees: 501-1,000 employees Employees number: 501-1,000 employees

July 2017

July 2017

Fairly easy product to use immediately.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Easy publishing software to get started.

Pros

To get started, it didn't take a huge amount of training. Granted, my first attempts were somewhat limited.

Cons

Sometimes feel like the editing features are somewhat limited. Understand this also makes the product easy to use.

Source: Capterra
 

May from The Grid

July 2017

July 2017

Good and looks professional

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use in general but takes a while to understand. Like if you go back looking for remplates, irs not intuitive.

Cons

Depending on subscribers, it can get very expensive. The billing is difficult to understand. You get billed twice a month. Be careful to manage subsribers

Source: Capterra
 

Christopher Number of employees: 1 employee Employees number: 1 employee

June 2017

June 2017

It just works !

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Clear, clutter-free interface with the right tools for the job, everything is made to concentrate on your emailmarketing objectives and not how to use the tool :)
I've been using CM for close to 10 years and have witnessed their progressive and intelligent implementations : nothing is added that you won't *really* need and once it's added it's especially intuitive.
Add to that Campaign Monitor's daily tips, blog posts, ressources and especially their outstanding client support : you just can't go wrong.

Cons

Hard to fin anything really, maybe certain ways of implementing behavioral segments but then again maybe it's my Marketing objectives that aren't clear enough...

Source: GetApp
 

Juliet from Juliet Buckle Management Services

June 2017

June 2017

Always easy to use and feedback on queries is fabulous

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

The ease of use, depth of reporting, and helpful support team. I like the ability to change and alter the campaign up until the last minute, even if delivery has been scheduled. Circumstances often change and a re-write can be a necessity!

Cons

I would like to be able to customise my eflyers a little more than is currently possible. I have downloaded an HTML template but I am still restricted with what I can alter in design terms.

Source: Capterra
 

Gabriella from Porsche Centre Abu Dhabi

June 2017

June 2017

Piece of cake

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

I love the drag and drop functionality on editing an email. Also, the segmentation functionality is great and allows marketers to be specific and stop spamming people. The software is very user-friendly., even juniors in the team can figure out how to use it.

Cons

Could be easier to edit imported templates. If you import your template you can only edit on the HTML code

Source: Capterra
 

Katrin from Finest Holidays, Travel Agency

June 2017

June 2017

very good.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

we like everything, how to create a campaign, it is easy to handle, nice templates, overview, world map, easy working with the system.

Cons

I cannot tell you this, sorry...no idea as all is ok and working very well. a bit too expensive if you use only one newsletter per month.

Source: Capterra
 

Artur from Click Tie Inc

June 2017

June 2017

Campaign Monitor is the original mailing list innovator

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Want reliable and easy to use (but very powerful) email delivery service - then CampaignMonitor is a safe choice.

Pros

When a company pays attention to design and usability its a clear sign that they care about how well their software works. CampaignMonitor is that kinds of company. I've been using their services for nearly a decade and they never seize to amaze with the quality of their features.
CampaignMonitor is very easy to use, both for creation of campaigns and for checking stats.

Cons

The price tag to check how the email design will look in different email clients. It would be nice to have this as a built in feature.

Source: Capterra
 

Sue from Motueka Pool Fundraising Group

June 2017

June 2017

I have always used Publisher but I was introduced to Campaign Monitor and I just love it!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

It makes me plan ahead and think. I have to be patient....and when I am it works perfectly and does a great job.

Cons

I cannot get my font size any larger than 16...I have clicked and clicked to no avail. I would like subscribers to be removed and not charged for once they have bounced and unsubscribed.

Source: Capterra
 

Bernard from Christian Democratic Party (Fred Nile Group)

June 2017

June 2017

Overall we are quite happy with Campaign Monitor

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

We have found Campaign Monitor to be generally intuitive to use. Initial challenges in setup were overcome quite easily. Reasonable range of Do It Yourself templates that are customisable. Campaign Monitor has help information to guide operator of the S/W

Cons

Have trouble inserting Pictures into an email and have to structure the communication to add any pictures at the bottom under the text

Source: Capterra
 

Bec from Bec & Call Communication for Education

June 2017

June 2017

Excellent customer service

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Easy to use, very adaptable to different client needs, set up really well for organised isatio a, individuals or small consultant agencies like me

Cons

Some of the invisible formatting can be vexing, for example heading sizes can slip into paragraphs and you can think its fixed on preview but it shows up again in test emails, or, worse, the real thing.

Source: Capterra
 

Steve from Flex Immobilier

May 2017

May 2017

Great service, I wasn't expecting to get so much support at this price.

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support
Pros

Ease of use once you did a few campaign. The look and automation (responsive) is great. I like to have a tab in my CRM also.

Cons

I would like more automations with my CRM Salesforce, like updating a member in a list when I creat a new lead.

Source: Capterra
 

Marsha from Foolproofing

May 2017

May 2017

Easy to use- great results. Help desk exceptional

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
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Pros

Easy to use for a novice like me, yet results look very professional. I look forward to developing my skills further.

Source: Capterra
 

Chris from Elser Interactive Solutions

April 2017

April 2017

A worthy provider in a sea of wannabes

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Campaign Monitor has always been top notch. We've been using it for 10+ years now. Nearly any complaint I could drum up about the service is easily explained by the fact that they take email sender reputation seriously. Initially, we had to undergo a manual review before being allowed to send to lists over a certain size. We also have to jump through a few hoops to send from any given domain, which can be troublesome for domains that our clients own (for which we cannot request DNS changes).

Perhaps the only feature which hasn't evolved over the years that should have is the campaign preview functionality. You're allowed to send a manual preview to up to 5 users (manually entered). You can do this indefinitely, but it's not conducive to say, sending to a client seed list for preview across various depts. The only other option is to send an actual copy of the campaign at $5 + $/recipient. Not a huge deal breaker until you have a picky client and have to send 3-4 previews.

Overall though, this is a small blemish in an otherwise fantastic tool. The company clearly values UX simplicity and usability over feature bloat and getting started couldn't be easier. Give it a shot for just a few cents. What do you have to lose?

Source: Capterra
 

Pat from City Community Tennis

April 2017

April 2017

Great Product, Great Service

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Campaign monitor has been an awesome tool to communicate . It's a simple to use, great value for money wand backed up by outstanding customer service and support.

Source: Capterra
 

jay from JustNewListings.com Realty

April 2017

April 2017

Incredibly easy & effective blast emailing system

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
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Support

I didn't know where to begin....Campaign Monitor gave me professionally designed tempates and tools to make me look good with my leads, etc. Great tools and filters and results on who clicked and what they clicked on so you can follow up with warm leads. And the A/B testing on a portion of the email blast is great for increasing your opens 20% easy. Great tools!

Source: Capterra
 

Ethan from eHarvest

March 2017

March 2017

Simply the best

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

For nearly 7 years I have been using CM for all my clients - of the companies I worked for, as well as my own business. In terms of functionality and versatility on EDM CM is in its own league. They're one of the few genuine companies out there always trying hard to find room to improve their software and customer services. Such relentless effort is a great encouragement to whoever works in the digital industry - you cannot go wrong if you're customer focused!

Source: Capterra
 

Astrid from INSIGHT/matters

March 2017

March 2017

Love Campaign Monitor. Best Email platform I have seen so far!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

Very intuitive and ease to use setup.
Features I have not seen with other email systems at extremely affordable pricing.
Amazingly elaborate and swift response to questions.
Thank you so much! Great value for money and awesome support!!

Source: Capterra
 

Duncan from ExCeL London

March 2017

March 2017

Campaign Monitor are leading the way

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

I needed to set up a complex automated email journey and Campaign Monitor was the only system that was up to the job. I was able to use built in features throughout, and create a highly bespoke experience for my customers, without any need for coding; this was important as I didn't have budget for a developer or consultant to set up a system for me. I'm sure it could still be made a lot easier, but I think this is just the start and look forward to seeing how the system develops. When I needed help along the way the team were extremely quick to respond and took the time to understand my specific technical questions, rather than just sending back a stock answer - overall extremely impressive.

Source: Capterra
 

SJ from Sevell & Sevell, Inc.

March 2017

March 2017

Awesome technical help defies the laws of physics!

Ease-of-use

Functionality

Product Quality

Customer Support

Value for Money

Ease-of-use
Usability
Functionality
Functionality
Product Quality
Quality
Value for Money
Value
Support

We sent an email blast with a wrong Contact link. Seemingly, against all odds of both physics and law enforcement, Breetel, one of CM's tech crew, was able to change the link in an email that was already sent out! Kind of a minor miracle, actually: that an email sent with a wrong link, now magically has the right link. And it avoided making us look bad in the eyes of our client. Not that we weren't fans of CM before, but are even more so now. Oh, and of course, we're also card-carrying members of the Breetel Fan Club. That is all. Thanks!

Source: Capterra
 

Stephanie from Summit Digital

March 2017

March 2017

You're simply the best

Ease-of-use

Functionality

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Value for Money

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Quality
Value for Money
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Better than all the rest. Better than anyone, anyone I've ever met.

Yes you are awesome. Thanks for jumping to my aid.

Source: Capterra
 
 
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