Iterable Software


 

Iterable is a growth marketing automation platform that provides multi-channel user engagement campaign management functionality based on dynamic workflows.

With Iterable, users can create unlimited segments based on any criteria or activity and convert segments into static lists or real-time, dynamic lists that update automatically.

Users can also send targeted, blast or triggered email campaigns, mobile push notifications and SMS based on website, app or past campaign customer behavior. In addition, users can preview marketing messages on various email clients and devices, or as a specific user.

The Workflow Designer lets users build workflows without code. These workflows can be used to introduce actions and delays, run filters, trigger other workflows and conduct experiments and A/B tests.

Iterable also offers users access to a dedicated account manager who specializes in growth marketing and 24/7 support via chat, phone or email.

 

Iterable - Workflow
 
  • Iterable - Workflow
    Workflow
  • Iterable - Segment analysis
    Segment analysis
  • Iterable - Segmentation
    Segmentation
  • Iterable - Filter users
    Filter users
Supported Operating System(s):
Web browser (OS agnostic)

5 Reviews of Iterable

 

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Software Advice Reviews (3)
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Showing 1-3 of 3

Sonia from IMGE
Specialty: Other services

February 2016

February 2016

Client manager

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

Flexibility with any type of desired build out, always improving their product

Likes Least

Problems with adding new users to lists and with clients that are less digital-savy to navigate the backend on their own

Recommendations

determine the needs of the client before deciding if this platform is right for you

 
 

David from IMGE
Specialty: Other

January 2016

January 2016

Iterable is awesome

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

It integrates easily with Wordpress, which makes it easy for emails acquired through a WordPress form to automatically connect to a list in Iterable. The customer service is very reliable. Downloading email analytics to CSVs have a nice custom date range option and can filter what type of campaigns you want to show up on the export

Likes Least

I haven't run into too much. It take a while to really understand how to fully use it, but once you learn it, you realize how easy it is to navigate the tool.

Recommendations

Perhaps a more accurate integration with donation tracking platforms like stripe would be cool and easier for donation tracking purposes to specific emails sent.

 
 

katie from IMGE
Specialty: Advertising

January 2016

January 2016

Love Iterable!

Ease-of-use

Functionality

Product Quality

Customer Support

Likes Best

The user interface is very clean and easy to use. The support staff is always there to help when I need it!

Likes Least

Honestly, there are very few issues that we've experienced. Maybe developing more of a robust mobile app, but that's it.

Recommendations

Make sure to check how the products features align to your own company's goals/needs.

 
 
 
Showing 1-2 of 2

Michelle from Decorist

October 2015

October 2015

The Best Growth Marketing Tool You Will EVER Use!

Ease-of-use

Product Quality

Customer Support

Ease-of-use
Usability
Product Quality
Quality
Support

I seriously cannot say enough amazing things about Iterable. It has completely revolutionized the way we execute email marketing. It allows for far more sophisticated email list segmentation and trigger email / drip marketing campaign development vs. our previous Email Service Provider. It is a powerful tool that yields powerful results. Not sure if my company wants me to share exact numbers, but let's just say that its helped increase purchase conversions, overall user engagement and email traffic by a VERY considerable factor. I cannot recommend this product more highly! Oh, and the level of customer service is beyond anything I've ever experienced. I've had all my service requests¿even ones submitted late on a Friday or Saturday night¿promptly addressed. I feel like its a real partnership, which is a great feeling.

Source: Capterra
 

Marylise from Syncano
Number of employees: 11-50 employees Employees number: 11-50 employees

February 2016

February 2016

Ease-of-use
Usability
Product Quality
Quality
Value for Money
Value
Support
Support
Source: GetApp