Brian Westfall



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Brian Westfall is a Senior Market Research Associate with Software Advice. He covers the HR market, focusing primarily on recruiting, learning management systems, and payroll. He holds a B.S. in Marketing and Economics from Trinity University. His research has been cited in various publications such as TIME, The Huffington Post, and Entrepreneur.

Brian worked in online copywriting and marketing before joining Software Advice in August 2014. When he's not researching the latest in human resources technology, Brian can most likely be found behind a drum set or playing with his dog.


Recent Research

Job Candidate Preferences for Recruiter Text Messaging

This study shows candidates’ preferences for recruiter text messaging and how recruiters can use this medium to communicate with them.


How Fortune 500 Companies Engage Talent on Twitter

We examine how recruiters can learn best practices to refine their strategies to better engage talent on Twitter and make better hires.


How to Structure Your HR Department As Your Company Grows

This guide helps managers for growing companies with tips on how structure their HR department.


Learning Management System User Report – 2016

Our findings can help potential buyers learn more about these systems and see trends in the LMS market.


10 Onboarding Best Practices to Turn New Hires into Lasting Employees

To ensure new hires stay and succeed in your company, we’ve highlighted 10 best onboarding practices.