Deltek TrafficLIVE is a cloud-based agency management system that provides a way to manage resources, schedule jobs and record time. With this system, advertising agencies and marketing communications firms can manage projects, control budget, store documents and more.
Deltek TrafficLIVE is built specifically for advertising and marketing communications agencies. It is a single agency management solution to replace disconnected project or scheduling tools that obscure resource capacity. The system schedules work and explains performance, while capturing time in just one click.
By spending less time on administrative work, reducing the need for freelancers and balancing workload, agencies implementing Deltek TrafficLIVE can work to improve client results and achieve higher profits.
Because Deltek TrafficLIVE is offered through the cloud, there’s nothing to deploy and no hardware to maintain. Deltek TrafficLIVE is offered through monthly and annual subscriptions.
Daniel from Hab
Specialty: Industrial Design
Very easy to enter time. Employees pick up on it pretty quickly and painlessly.
Good strong interface layout most of the time. But the user experience needs to continue to be improved.
1. VERY click heavy interface. This is a big issue... navigating around frustrating. The programme could really do with ditching the tabs and making better use of them and implementing a right click menu feature.
2. Studio scheduling is very difficult and time consuming. To be fair though, no companies other than LiquidPlanner are doing this correctly. Resource allocation should really be able to be algorithm driven.
3. The system doesn't handle purchase order processes very well. For example, you can't assign multiple Purchase invoices to a purchase order. And you can't assign multiple purchase orders to an original estimated cost line.
4. You can't cut and paste. Seriously. It's crazy.
5. The system doesn't easily support revisions to quotes or jobs.
6. Changing templates for for documents like invoices requires a web developer. No WYSIWIG system.
7. Mobile app doesn't let you access your contacts.
Take a long time to demo the software with real data and use it. It is very difficult to switch platforms down the line and when you do you will loose a lot of data.
Chris from April Six
Specialty: Marketing Services
The product itself is somewhat different to what we were used to previously. Our agency had a self-created system which didn't work as we expanded further. As such, we needed something new. TrafficLive has been incredible thus far.
As a first thing, the product has been tailored to be orientated to our operations and the way we work. Secondly, the support system is so quick to respond if anything does go wrong (not that it often does!), with an email appearing with an answer to my query within 5-10 minutes. Finally, the entire system now allows for clear communication between the different areas of the business. This in turn allows for all work to be done fluidly and with little or no disruption.
There's a lack of an instruction book which can be an issue.
Consider the products benefits and those it can offer everyone rather than just your own situation. See the benefits of can bring as a whole.
Fred from Dentsu Singapore Pte Ltd
The system software is dynamic and highly customisable, making it very easy to use. The ease of filling time-sheet through its drag-and-drop function is extremely cool, and because filling of time-sheet is an universal chore, it helps to lessen it.
While TrafficLIVE is fast & responsive in helping customer with issues, the solutions offered are not always spot one, probabldy due to distance and technicalities.
Lynn from Tailfin Marketing
The most useful function for us is that the account team can easily see the status of their jobs against their budgets (hours and dollars). Timesheet entry is pretty straightforward - but it works best when the traffic manager invests the time and effort into scheduling. We seem to be a real minority in that we export time and invoice data from TrafficLIVE into Quickbooks. It took some upfront effort to work through that process, but once we climbed the learning curve it became pretty straightforward. We like that it doesn't try to be an accounting package - and we like that it doesn't try to manage the files on our server. It does just the the things that we want it to do.
TrafficLIVE was purchased by Deltek - a highly professional company who added it to their portfolio of products. They have invested in rolling it out in the US. It is the agency management arm to their accounting package (Maconomy), although the two can be used separately. Their sales and customer support are top-notch - replies are quick and usually have an offer to screenshare and get you an answer very quickly. We chose TrafficLIVE over Workamajig after hearing horror stories about Workamajig's consultants and customer support. TL doesn't have lots of fancy graphics - you can tell it is an extensive database, which makes extracting data straightforward and logical.
Customizing reports has not been very straightforward, even for our in-house html people. We're still working on that, although most everything we need is readily available without the reports. Your agency will need to be ready to invest the hours up front to learn how to navigate the program. We have 3 people (in an agency of 25 or so) who learned it very thoroughly and are the "go-to" experts in-house. Recording vendor invoices is a bit tedious and inflexible (you have to have one vendor invoice per PO). Formatting "quotes" (estimates) to our liking has been difficult. We found a workaround to be able to format customer invoices to suit our needs. "Happy faces" are just a cute gimmick. As with most software packages, there are parts we like and use more than others.
Overall, we are please with our choice of TrafficLIVE. It does require some investment in time and money - but like most products, you get out of it what you put into it. Delta's professional reputation and willingness to invest in the program speaks volumes.
Peter from SOMETHING BIG LTD
Excellent scheduling tool
Easy to issue invoices that can be customised to suit
Easy to see staff utilisation
Developer API could offer more flexibility and features
ROI on TrafficLIVE purchase
Increased employee efficiency
Better pipeline visibility
Pippa from We Are Social
We love Traffic Live, it has positively affected both our agencies' culture and our bottom line!
We implemented it in June 2014, and since then it's helped us to understand more about our business, our clients and our staff. It's given us insights and control over client and job recoverability and profitability (we reduced over-servicing from about 50% to 20% within the first 6 months). It's also helped us to identify resourcing/ staffing issues and allocate workflow to maximise agency utilisation. Its best feature is probably the access that it gives you to LIVE information about your business - for example, if a project's about to go over budget, you will know in time to take action and minimise the extra costs, or go back to the client and ask for more budget. I would definitely recommend installing Traffic Live if you are looking for an agency management system.