Sales Tools Currently Being Used by POS Buyers
Over a third of buyers are already using POS software. Eighteen percent marked “nothing” because they are opening a new store.
Top 5 POS Market Segments
The top five segments represent two-fifths of our retail sample. Apparel & fashion is the largest segment, representing 12% of all POS activity.
Reasons for Purchasing - High Level Overview
The majority of buyers mentioned the need to improve accuracy, modernize their systems, or get specific POS features or functionality.
Reasons for Replacing Existing POS Software
Although about a third of current POS users are seeking to improve accuracy/efficiency, many other factors play into replacing an existing POS system.
Reasons for Replacing All Other Methods
For all other methods (spreadsheets, cash register, paper, etc.), improving accuracy is the primary consideration for over three-quarters of buyers.
Applications Required by Software Buyers
Almost all respondents are seeking POS and inventory management capabilities, with almost half seeking customer management, too.
Most industries have moved toward Web-based software, and although there are few web-based POS solutions, there has still been a shift in preferences in that direction.
Demographics: Buyer Size
More than four-fifths of buyers in our sample operated just one store, indicating we are clearly serving the smaller end of the market.