Marketo Engage
About Marketo Engage
Marketo Engage Pricing
Pricing depends on tools and features needed, as well as database size. For more information, please visit: https://www.marketo.com/solutions/pricing/
Free trial:
Not Available
Free version:
Not Available
Most Helpful Reviews for Marketo Engage
1 - 5 of 645 Reviews
Ramin (Remi)
Retail, 11 - 50 employees
Used less than 6 months
OVERALL RATING:
4
Reviewed May 2021
Marketo Marketing Automation Review
Cameron
Verified reviewer
Internet, 51-200 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
3
VALUE FOR MONEY
5
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed July 2020
Can't go wrong with the best MAP - but you need to spend time getting it how you like it
I've been using Marketo for over 2 years and have managed multiple instances, including implementing a new one. It's been great to learn and use. I came from HubSpot and although I loved HubSpot, it was limited in it's capabilities because things are locked down to look "pretty" and work more out-of-the-box. What I say is Marketo is for the "big kids"/enterprise/B2B market and HubSpot is more for the SMB market. Marketo also does well integrating with Salesforce, whereas HubSpot's API integration is very locked down and limited.
PROSWhat can't Marketo do? Not much! It's the be-all-do-all tool. Tons of features and customization, integrations and functionality.
CONSIf you are looking for a "pretty" software, don't look here. The interface is dated and harder to navigate if you don't know what you are doing. I always tell people that "Marketo is UGLY, but it's POWERFUL." What it trades for looks, it makes up for in functionality and customizations.
Reasons for switching to Marketo Engage
Act-On is NOT a very good platform and is very limited. We knew we wanted more functionality and the ability to really do good marketing. Act-On is even worse than HubSpot and is so limited with it's functionality and the way it works with Salesforce, etc. We just knew we needed to get out of Act-On and I'm happy to say as of this month we are finally free of Act-On's limited forms, landing pages, emails, etc.
Imad
Construction, 10,000+ employees
Used daily for more than 2 years
OVERALL RATING:
4
EASE OF USE
3
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed September 2020
Great for all businesses
Can't live a day without the software. Sometimes I can't understand somethings, but they have loads of tutorials on their website and YouTube.
PROSWhatever you can think of in terms of marketing automation, lead management and email marketing, chances are Marketo can do it.
CONSYou can just subscribe and start using it without a little training. And the functionalities are so many, that you really need to know what you are looking for to find it.
Reasons for switching to Marketo Engage
The old software was just too basic compared to Marketo
Winnie
Education Management, 201-500 employees
Used daily for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed April 2024
The best marketing solution-Marketo Engage
I I like the flexibility that comes with the tool which helps us to scale our marketing activities
CONSThe tool works perfectly and we have not encountered any technicalities
Anonymous
201-500 employees
Used daily for less than 2 years
OVERALL RATING:
3
EASE OF USE
1
VALUE FOR MONEY
3
CUSTOMER SUPPORT
1
FUNCTIONALITY
5
Reviewed January 2019
If you can imagine it Marketo can do it!
Marketo is the most robust platform I have used. You can literally accomplish anything you can think of. I like the engagement programs and streams. Cloning programs and emails are pretty straight forward. I love the database side of Marketo. It's very easy to locate and update user profiles. Listing imports are very fast and easy.
CONSAlthough it can do anything, it's a steep learning curve to set anything up. They found the most complicated way of doing easy tasks. 1. No visual flow charts for automation 2. Have fun setting up the email preference and opt-out options. It's a nightmare. 3 The email builder is a complete joke. We ended up signing up with another email designer. 4. The Marketo training videos and tutorials are very high level. You'll find more helpful support in the forums. 5. Customer service is terrible. Have fun talking to someone on the other side of the world that knows less about the product than you. I can't count how many times they tell me something isn't possible only to figure it out later. Oh, and you have to pay for phone support.