OpenMoves

RATING:

4.6

(16)

About OpenMoves

OpenMoves is a cloud-based email-marketing platform designed for small and midsize businesses. It offers campaign management, lead nurturing and analytics within a suite. OpenMoves features an automated triggered email module that allows users to manage and send automatic welcome emails, anniversary emails and post-purchase messages. Users can also nurture leads by sending customized messages based on customer interests. OpenMoves allows users to design email campaigns based on different factors such as customer data, pages of interest, purchase history and categories of interest. The solution integrates with Magento for importing customer data while running email campaigns. OpenMoves offers survey creation, which allows users to design and send market su...

OpenMoves Pricing

Starting price: 

$25.00 per month

Free trial: 

Available

Free version: 

Not Available

Free templates

OpenMoves Reviews

Overall Rating

4.6

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4.5

Value for money

5

Functionality

4.5

Most Helpful Reviews for OpenMoves

1 - 5 of 16 Reviews

User Profile

Nichole

Verified reviewer

Financial Services, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2018

Great Software

PROS

What I like most about this software is that it is very easy to use.

CONS

I wish the reports were easier to pull or emailed to you.

Vendor Response

Hi Nichole, Thanks for the feedback! Glad you find our product easy to use. In regards to the reporting function, you can have the reports emailed to you daily, weekly or monthly! On the main campaign reporting page, click on the top right button that says "Manage my email updates". I hope that helps! OpenMoves Support Team

Replied January 2019

Holly

Automotive, 2-10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

3

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed August 2018

Using OM3 for Conference Registration

PROS

The ease of creating reports and defining fields I need to see is very simple. I am new to this sort of platform and the customer service is superb. The ability to save in the address book over many years even when the person does not attend the conference but once every 3-5 years is very helpful. Having a record of the campaigns we have created from the beginning is very useful. I have used Open Moves/OM3 for 4 years and the company used it for many years previously. We will continue using it because the interface with our website and the registration process has been virtually seamless.

CONS

The fact that I can't sort the reports by fields is very frustrating and having to take the extra step to download the reports into an Excel Sheet to do this makes no sense to me. I also think the authentication process is not reasonable when I take my laptop to a different location from the previous one where I logged in is time consuming and makes no sense. I can understand being on a different device would require authentication.

Vendor Response

Hi Holly - Thanks for the feedback. Glad you find OM3 easy to use! We recently update the system and no longer verify by IP, only browser so if your browser saved the cookie from the first login, you should not have to verify at a different location. We'll make sure to take your comments into consideration regarding the reporting for future updates. Thanks!

Replied August 2018

Anonymous

201-500 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed August 2018

Basic Email Building-Excellent Reporting

PROS

The reporting is fantastic. I can easily see the metrics that I need and run reports on the specific information that I am looking for. Also easy drag and drop to design blasts.

CONS

List maintenance is challenging as contacts can not be on more than one list. Document upload tool does not allow for easy sorting. Image library is not easy to sort either- titles are too small to read and if you update an image, but keep the file name, it does not overwrite the old image, so the maintenance is manual.

Lindsey

Construction, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2018

Easy to use

This makes it easy to send emails to our clients on a daily, weekly or monthly basis to keep us top of mind.

PROS

It is very easy to you with the building blocks and templates. I love the surveys that you can send out and that you can resend to non-openers. The reports are great to see what's working and what isn't. If you need any help, their support is super helpful.

CONS

I wish if you changed the specific email address where a survey went to, that it would automatically populate if you copied that survey the next time.

Dayton

Apparel & Fashion, 2-10 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2018

Customer for over 5 years

The team is very professional, easy to work with and flexible with pricing. The CEO is an exact reflection of how his company runs... Amazing!

PROS

I like the price point and ease of use. The software works well with their CA and product abandonment integrations. We have been using OM3 for over 5 years and haven't had one issue or malfunction.

CONS

I feel sometimes the software feels a little dated. I wish the platform had more template options and the interface was a little faster.