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Account Based Marketing Software

Triblio

Triblio

RATING:

3.67

(3)
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Overview
Reviews

About Triblio

Triblio is a cloud-based marketing solution which helps small to midsize businesses create campaigns for sales, web personalization and ads. The solution enables users to leverage AI for orchestration, account identification and purchase intent. With the feature of multichannel orchestration, Triblio lets users trigger sales and marketing activities on the basis of purchase intent. Key features of Triblio include audience management, account-based advertising, sales activation, account analytics and account personas. The software helps engaging and managing visitors with relevant content, CTAs and messaging. Users can leverage Triblio account score to identify specific leads and personalize web experience. Triblio integrates with tools such as Marketo, cvent, ...
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Triblio Reviews

Overall Rating

3.67

Ratings Breakdown

Secondary Ratings

Ease-of-use

3.5

Customer Support

3

Value for money

3

Functionality

2.5

Most Helpful Reviews for Triblio

3 Reviews

Anonymous

501-1,000 employees

Used weekly for less than 6 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed June 2020

Triblio Review

I would definitely recommend this product to my colleagues.

PROS

Triblio helps us to track cookie and IP, which helps us in building brand awareness. The customer service has been really helpful with quick responses.

CONS

User interface can be made more intuitive. So far I haven't come across any major drawbacks while using this product.

Allie

Apparel & Fashion, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

2

FUNCTIONALITY

1

Reviewed March 2019

Basic ABM Platform

All in all, it is my favorite of the ABM platforms. ABM is pretty specialized so make sure you have a strong tech background to use it.

PROS

The knowledge base is amazing! They have tons of articles on every topic imaginable. Also, these articles are excellent ways to see what works and doesn’t work for other businesses. I like how it integrates well with GA.

CONS

Their software is NOT for beginners. If you are using this software make sure you are VERY tech savvy. There are a lot of smaller things you may mess up and not even realize it.

Alyssa

Hospital & Health Care, 51-200 employees

Used monthly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed December 2021

Lagging behind other ABM technology providers

Triblio is probably a great software for those that are early in their ABM journey and are looking to start experimenting with being more targeted with their advertising efforts. That said, it is probably worth investing in other software as your team matures in their use of ABM.

PROS

It is fairly straightforward software that allows for targeted display advertising and tracking of engagement by target accounts.

CONS

It is expensive, it is a bit cumbersome, and the features/reporting capabilities lag behind other ABM vendors.