# Frazer Software Reviews, Demo & Pricing - 2026 > Review of Frazer Software: system overview, features, price and cost information. Get free demos and compare to similar programs. Source: https://www.softwareadvice.com/accounting/accounting-profile --- [Home](https://www.softwareadvice.com/) / [Auto Dealer Software](https://www.softwareadvice.com/auto-dealer/) / Frazer Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/auto-dealer/accounting-profile/reviews/)[Alternatives](https://www.softwareadvice.com/auto-dealer/accounting-profile/alternatives/) # Frazer 2026: Benefits, Features & Pricing Wondering if Frazer is right for your organization? Our Auto Dealer Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - Integrations - User Reviews - Popular Comparisons ## Overview Frazer 4.7 [(150)](https://www.softwareadvice.com/auto-dealer/accounting-profile/reviews/) Pricing Pricing available upon request ### About Frazer Frazer is an on-premise dealer management software that assists used car dealerships with accounting and inventory management. Its key features include form management, tax calculation, prospect management, a customer database and sales tracking. The application comes with a module, which allows teams to add vehicles and costs, search the vehicle screen and create inventory reports. Managers can use this system to enter and track vendors, repairs and recon costs and check for recalls. Finance teams can track costs and payments associated with vehicles, record deposits, print checks, reconcile bank statements and generate income statements and balance sheets. Further, team members can track customer payment schedules and set up recurring payments. Frazer integrates with third-party applications such as AutoCheck, Carfax, Equifax, Quickbooks and more. It is available on a monthly subscription and support is provided via phone, email and online help desk. Wondering if Frazer is right for your organization? Our Auto Dealer Software selection experts can help you in 15 minutes or less. ## Frazer User Interface ## Popular Frazer Alternatives Main Product Frazer 4.7 [(150)](https://www.softwareadvice.com/auto-dealer/accounting-profile/reviews/) Ratings Breakdown - 4.71Ease of use - 4.72Value for money - 4.61Customer support - 4.62Functionality Pricing Available upon request Get Price Alternative Product [Carsforsale.com](https://www.softwareadvice.com/crm/carsforsale-profile/) 4.6 [(2363)](https://www.softwareadvice.com/crm/carsforsale-profile/reviews/) Ratings Breakdown - 4.64Ease of use - 4.53Value for money - 4.63Customer support - 4.47Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [AutoManager](https://www.softwareadvice.com/crm/automotive-crm-profile/) 4.9 [(239)](https://www.softwareadvice.com/crm/automotive-crm-profile/reviews/) Ratings Breakdown - 4.86Ease of use - 4.90Value for money - 4.85Customer support - 4.90Functionality Pricing Starting at $50.00 per month Get Price Alternative Product [DealerCenter](https://www.softwareadvice.com/accounting/dealercenter-profile/) 4.9 [(1481)](https://www.softwareadvice.com/accounting/dealercenter-profile/reviews/) Ratings Breakdown - 4.81Ease of use - 4.77Value for money - 4.88Customer support - 4.83Functionality Pricing Starting at $40.00 per month Get Price Alternative Product [abcoa Deal Pack](https://www.softwareadvice.com/accounting/abcoa-deal-pack-profile/) 4.8 [(135)](https://www.softwareadvice.com/accounting/abcoa-deal-pack-profile/reviews/) Ratings Breakdown - 4.56Ease of use - 4.57Value for money - 4.96Customer support - 4.61Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [NetSuite](https://www.softwareadvice.com/accounting/netsuite-financials-accounting-software-profile/) 4.2 [(2043)](https://www.softwareadvice.com/accounting/netsuite-financials-accounting-software-profile/reviews/) Ratings Breakdown - 3.96Ease of use - 3.85Value for money - 3.81Customer support - 4.21Functionality Pricing Available upon request Get Price ## Frazer Pricing and Plans Starting price: Connect with an advisor for pricing Free Trial Free Version Basic Pricing available upon request No plan information available Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Frazer Features - Popular features found in Auto Dealer Accounting Contact Database Document Management Financing Management Payment Collection Reporting & Statistics Sales Floor Management Service Department Website Integration - More features of Frazer Accounting Integration Accounts Payable Accounts Receivable Activity Tracking Bank Reconciliation Billing & Invoicing Buy Here, Pay Here Communication Management Customer Database Customer History Customizable Forms Customizable Reports Expense Management Financial Reporting For Automotive Dealerships Forms Management General Ledger GPS Inventory Management Inventory Tracking Mobile Access Payment Processing QuickBooks Integration Recurring/Subscription Billing Reporting/Analytics Sales Tax Management Stock Management Third-Party Integrations Used Car Dealer Vendor Management ## Frazer Integrations Kukui Integration rated undefined from -1 review AutoRaptor CRM Integration rated undefined from -1 review Dealer.com Integration rated undefined from -1 review QuickBooks Online Integration rated undefined from -1 review Agorapulse Integration rated undefined from -1 review Greenlight Guru Integration rated undefined from -1 review See all 13 integrations ## Frazer User Reviews Overall Rating 4.7 Ratings Breakdown 5 83% 4 9% 3 3% 2 2% 1 3% Secondary Ratings Ease of Use 4.7 Value for money 4.7 Customer support 4.6 Functionality 4.6 TD Tara D. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed October 2019 Affordable & Easy To Use 5 Frazer has been very helpful in keeping track of all payments, costs, inventory, profits, etc. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Frazer is an affordable dealership software. Easy to track vehicle costs and payment for in-house financing. You can use on multiple computers. Uploads pictures straight to advertising websites. Creates all forms for sales. Customer service is great. Cons: You have to pay a lot extra for certain features like ach payments, text messaging, and some other features. Read More MF Michael F. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed March 2020 FRAZER IS MY RIGHT HAND 5 FRAZERS SIDEKICK DOESNT PROPERLY UPLOAD THE PICTURES TO MY WEBSITE Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: THE INTEGRATION BETWEEN FRAZER AND ALTS OR ETAPS IS SO HELPFUL, AND OFFERING OUTSIDE FINANCING THROUGH THE PLATFORM HELPS CREATE AN INCREASE IN SALES BECAUSE OUR CUSTOMERS CAN LEAVE FINDING THE FINANCING TO US. Cons: I WOULD ONLY ASK HOW TO GET SIDEKICK TO WORK Reasons for choosing Frazer i DONT LIKE CHANGE, AND WHEN YOU FIND SOMETHING THAT WORKS GREAT YOU SHOULD STAY WITH IT! FRAZER HAS BEEN A KEY PART OF MAKING OUT BUSINESS SUCCESSFUL! Vendor Response Hello Michael, Thank you for taking the time to give us such great feedback. We would love to return the favor by helping make sure your Sidekick app is working properly. Please feel free to call one of our helpful support techs at 888-963-5369 and we will be certain to get Sidekick and your uploads sorted in short order. Replied June 2020 Read More BE Brandon E. Verified reviewer Automotive 11-50 employees Used daily for more than 2 years Review source Reviewed April 2019 Great for bhph 5 Previously 4 Ratings Breakdown 4 Ease of use Previously 3 4 Value for money 3 Customer support 4 Functionality Previously 3 Pros: Fantastic for buy here pay here ability to report to credit bureaus Cons: Lack of ability to push to dealertrack or route one Read More AH Amy H. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed October 2019 Every Dealer needs Frazer! 5 appreciate the fast support and very user friendly and affordable! Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: the ease of understanding each screen and the reporting Cons: since it's based on one computer in our office, the other users have a slight lag-time when communicating with the main computer Reasons for switching to Frazer frazer had all the reports and BHPH functions we needed Read More DO Deanna O. Verified reviewer Automotive 2-10 employees Used weekly for less than 2 years Review source Reviewed December 2019 Frazer Auto Dealer is the best bang for your buck if you run a car dealership! 5 My problem that Frazer fixed was having one organized software that we could have our sales, sales tax reports and even some basic repair/recon bills. Frazer did the job! Ratings Breakdown 5 Ease of use 5 Value for money 4 Customer support 4 Functionality Pros: The pros are the value, amazing price! While the competitors charge two times the amount! Amazing product! Cons: Only "con" Please note, Frazer Auto dealer software does not have any options to run a service center. Reasons for choosing Frazer Money, We made the switch because Frazer was more affordable. It saved us on our bottom line expenses and felt Wayne reeves had much more options but some that we didn't need. Reasons for switching to Frazer We made the switch because Frazer was more affordable. It saved us on our bottom line expenses each month. Read More BO Brenda O. Verified reviewer Automotive 2-10 employees Used daily for less than 2 years Review source Reviewed March 2019 Best customer service out there! 5 I downloaded the demo a few months before we were able to get our dealer license, so I could learn the software. I've had it from the very beginning. I have done all my accounting for the dealership on this software and I actually prefer it to other accounting software like QuickBooks as all the accounts are already set up properly and I can just run my dealership instead of trying to play accountant. I've added the payment processing integration (as I also do a few BHPH deals); I can pull credit reports from within the app, and all of my forms are updated for me. I don't have to keep track of what forms need to be replaced. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The software is affordable for my tiny car lot. Any additional services are integrated through the software seamlessly and Ala Carte, so the software grows with my business. This has been the most cost effective item for my business being that we are just over a year old. What is really priceless and you can't get this with any other DMS out there, is the customer service. Today I had a small issue so I emailed customer service with my problem and they called right away and were able to connect to my computer to resolve the problem. I had to step away from the call and I literally was able to sit back and concentrate on other things while the customer service rep fixed a missing file in the software. When I came back to my desk, there was a note on the screen that everything was resolved and he was disconnected from my computer. I have used their customer service support several times and I can't possibly say enough good things about these people. Cons: This is a pro but also a con. It's not internet based, so it is saved to a network. Which means it can be somewhat difficult to gain information when not right in front of the computer. It does have a phone app that can be downloaded, but this is still very basic information. However the app is great for inputting new inventory. Read More Jerry S. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed October 2019 Cloud based is a game changer 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: The software is simple and easy to use. The price is a great value and those are some reasons why I stuck with Frazer over the years. I was recently looking into another inventory program mainly because I want it cloud based and to be able to check my inventory from my phone or iPad. Once they came out with the cloud based Frazer and app, I knew I was staying with them. Cons: For some reason the app doesn't update as often as I would like it to from when I make changes on Frazer itself. Read More WC William C. Verified reviewer Automotive 2-10 employees Used daily for less than 2 years Review source Reviewed April 2019 Fairly Priced 4 Overall this is a great dealership program, it has all the bells and whistles. The price is amazing. There are even multiple payment options which really makes it affordable. I recommend you ask Frazer for access to the free demo. Ratings Breakdown 4 Ease of use 4 Value for money 5 Customer support 5 Functionality Pros: It's great that you are able to link your website, craigslist, etc. directly to the program. Anytime a new car was entered into inventory, priced, photos, and all mechanical issue were complete. With the press of a button my website was updated, Craigslist ads posted and all documents printed. Cons: For all that this program does for the price, no Cons for me at all. Read More CC Chance C. Verified reviewer Automotive 2-10 employees Used daily for more than 2 years Review source Reviewed March 2019 Frazer Auto Dealer Software 5 Frazer Auto Dealer software has been a game changer for organizing and keeping up with customer accounts, I don't know how we ever managed before we got Frazer. Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: It is so easy to use and the price is amazing for everything the software does. Cons: sometimes the updates cause problems between linked computers which can be a pain but the customer service center always fixes the problem quickly Read More Jason B. Verified reviewer Used daily for less than 6 months Review source Reviewed March 2018 Easy to use 5 Ratings Breakdown 5 Ease of use 5 Value for money 5 Customer support 5 Functionality Pros: Very easy to use CRM software. Easy for both sales and service. Not super pricey compared to others Cons: Just some little bugs such as crashing which doesnt happen often and couple be on our end here at the dealership. Read More Showing 1 - 10 of 150 Reviews [See All Reviews](https://www.softwareadvice.com/auto-dealer/accounting-profile/reviews/) ## Frazer Popular Comparisons [Carsforsale.com vs Frazer](https://www.softwareadvice.com/auto-dealer/accounting-profile/vs/carsforsale/)[AutoManager vs Frazer](https://www.softwareadvice.com/auto-dealer/accounting-profile/vs/automotive-crm/)[DealerCenter vs Frazer](https://www.softwareadvice.com/auto-dealer/accounting-profile/vs/dealercenter/)[abcoa Deal Pack vs Frazer](https://www.softwareadvice.com/accounting/abcoa-deal-pack-profile/vs/accounting/) [Compare All Alternatives](https://www.softwareadvice.com/auto-dealer/accounting-profile/alternatives/) ## Other Top Recommended Auto Dealer Software [Carsforsale.com](https://www.softwareadvice.com/crm/carsforsale-profile/) **4.6** (2363) Recently recommended **0** times [DealerCenter](https://www.softwareadvice.com/accounting/dealercenter-profile/) **4.9** (1481) Recently recommended **0** times [Marketing 360](https://www.softwareadvice.com/marketing/marketing-360-profile/) **4.5** (1139) Recently recommended **0** times [Rapid Recon](https://www.softwareadvice.com/auto-repair/rapid-recon-profile/) **4.8** (479) Recently recommended **0** times Stuck Between Options? 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