Ratings Breakdown
User Reviews Overview
Feature Ratings
Ease-of-use
4.5 / 5
Value for Money
4.5 / 5
Customer Support
4.5 / 5
Functionality
4.5 / 5
Pros
"A computer automated system for ad management. From budget management to reporting to alerts everything is automated which saves a lot on the time, money and ideation"
"The ease of having everything within one easy to navigate console and real time results shown continuously "
"divide the budget of advertising attne best way"
Cons
"There can be temporary moments when the website crashes. I would also love a smartphone app. "
"UI sections in the system interface can be improved. "
"If they added a simple integration with Twitter (my main platform), it would have been an A+, but it still isn't bad."
AdScale Reviews
Filter by:
January 2019

Phil from The Digital Sparks Podcast
Company Size: 2-10 employees
Industry: Marketing and Advertising
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
5.0
Customer support
5.0
Functionality
4.0
January 2019
Powerful PPC Platform Geared For Growth
I have a proven partner for growing Google Ad accounts that are showing some form of regular conversions. Adscale takes them to the next stage. I am also able to manage more accounts with less team members.
Pros
Despite all of the customisation features offered, Adscale is actually geared around being as automated and hands off as possible for the user. Once running, it literally takes your PPC account and gets the most out of it on autopilot. The reporting, now cross channel, offers one easy place to see how your budget is being spent, what its returning and where the key points in your spend are for both growth and improvement. On top of that, Adscale support is excellent. They live your PPC journey with you.
Cons
There can be temporary moments when the website crashes. I would also love a smartphone app.
August 2019
Anonymous
Company Size: 51-200 employees
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
3.0
Value for money
3.0
Customer support
3.0
Functionality
3.0
August 2019
More transparent than competitors, requires less Admin legwork
- Drive higher traffic from target PPC ads - Management system that is far better than Google Ads
Pros
- Fairly easy to use - Have seen incredible results in running Google Ads - Keyword search function is very effective - Love ability to set a budget and do automated competitive bidding - Recommendations are manageable
Cons
- Parts of the dashboard straight up don't work, mainly traffic and spend - Ads get disapproved for reasons we don't understand - Hard to get in touch with customer service with slow response times - Isn't super inexpensive, but less expensive than more of their competitors
Reasons for Choosing AdScale
Customer service was less than polite at Wordstream and it was very, very expensive.
Reasons for Switching to AdScale
Google Ads has a terrifying platform that can become unwieldy over the years, especially if you "inherit" it from elsewhere.
February 2021
Jaroon from MyPottedPlants
Company Size: 2-10 employees
Industry: Retail
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
5.0
Customer support
4.0
Functionality
5.0
February 2021
Great product a hugh bennifit to the business
A tool that every business would truly find beneficial, allowing you to do in depth targeted marketing with ease and professionally
Pros
Functionality of this product is amazing and very configurable
Cons
Takes a little time to get used to all the features, but well worth the effort
June 2019
Anonymous
Company Size: 11-50 employees
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
4.0
Customer support
5.0
Functionality
2.0
June 2019
Decent bid & budget management software
I ran with Adscale for just under a year during a period when I didn't have time to manage my account hands on. During this time performance was better than had I not used Adscale.
Pros
For the most part AdScale's platform is extremely intuitive and really took a load off of my team when we needed it most. I could set campaign or group budgets and KPIs & Adscale would do most of the heavy lifting while providing quality suggestions that could help my account performance.
Cons
At the end of the day, Adscale did not provide the KPI lift that I was hoping for on most of my accounts. Additionally, while the suggestion engine provided good suggestions, I think it could have done a whole lot better.
February 2021
Brodie from Nell's Quilting Place
Company Size: 2-10 employees
Industry: Textiles
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Functionality
5.0
February 2021
Where many have tried and fallen short AdScale has excelled
You've been listening to my verbal rants at other platforms obviously! *Turns off Mics on Google Home devices* :|
Pros
Clear focus on UX that neither dumbs down your experience nor overwhelms for those who may be new to the PPC platform experience. It was the most seamless integration of my adsense, FB pixel, product catalogue, audiences and any other integration I could ask for. No code snipets placed in headers no back and forth between help docs and implementation. Literally from start to launch was under 10 mins if that.
Cons
I'll let you know when I find some (only been using for 24-48 hours)
March 2019

Jovan from Marketing and Advertising
Company Size: 11-50 employees
Industry: Marketing and Advertising
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
March 2019
One of the best bidding management utilization tools
AdScale you will take your PCC performance to the next level. You will save a ton of time instead of bidding manually, at the end of the day AdScale will manage your bids better.
Pros
With AdScale we improved our performance on AdWords drastically, especially on the search network. What I like the most about this tool is smart bid & budget management. You can see what you are missing according to sufficient budget, where to improve performance, and how to do that. If you are working with a large number of campaigns in the AdScale you can create campaign groups which can be related to your campaign goals, markets, business verticals etc.
Cons
UI sections in the system interface can be improved.
November 2020
Franklin from TV Outlet
Company Size: 2-10 employees
Industry: Retail
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
November 2020
Best Google AI marketing tool
Adscale delivers the best Google ads results and offers the best customer service we've ever experienced. If you advertise online: USE ADSCALE!
Pros
Easy to setup & best customer service ever experienced.
Cons
Not all advertising options are available (google display)
October 2020
Levi from Bellissimo Hats
Company Size: 2-10 employees
Industry: Apparel & Fashion
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
October 2020
The future is here
Very satisfied.
Pros
Like every other industry, direct to consumer is the future and adscale does that for running ads. You don’t have to rely on anyone else and you can see the performance live. Love it. Shoutout to [SENSITIVE CONTENT HIDDEN] for her patience with me.
Cons
I don’t have any complaints. So far it is amazing.
Reasons for Choosing AdScale
I don’t want to pay for a whole agency when all the value I will actually get is from one person running my ads
Reasons for Switching to AdScale
Didn’t feel like he was consistently pushing for us to grow.
October 2020
Celia from Nighrada Ltd
Company Size: 1 employee
Industry: Cosmetics
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
5.0
October 2020
Good software - not for everyone
Good experience, its working well, its early days for me, being in the second month of using it but its gathering the information on the traffic well and the re-targeting is gathering momentum.
Pros
I like that it connects facebook, instagram and google in terms of budget and stats.
Cons
I wish there was some way to do ads on stories specifically.
Reasons for Choosing AdScale
I looked at other apps and have worked with a dedicated ads manager many times but thought this looked like the closest thing to an almost complete system. I also thought it was expensive in terms of my margins but because of the increasing cost linked to sales system, I though there would be more interest taken in my brand to make it work for both of us which does seem to be the case.
November 2020
PG from PureYou
Company Size: 2-10 employees
Industry: Retail
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
November 2020
Great app to drive sales
Overall experience has been amazing I was assigned a great project manager who seem like she genuinely want to see my business succeed. Her recommending and support as been amazing.
Pros
The ease of setting up and the all ad campaign managed in one location such as google, Instagram and Facebook
Cons
Setting up the campaign took sometime because ads have to be approved by Facebook and google which is out of their control
Reasons for Switching to AdScale
Cost
April 2018
Roey from dooble
Company Size: 11-50 employees
Industry: Internet
Time Used: More than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
April 2018
AdScale is a great app that help you optimize your Google Adwords campaigns with ease
Pros
1.Reports - Adwords platforms gives you zero advanteges comparing to the Adscale reporting (report scheduling, easy to understand & compare) 2.Auto bid management & Budget utilization - it dosent matter if your a pro or ameteur at adwords this will take at least 60% of your day to day work and lets you put your attention to the other 40% (ads copy etc) 3. Recommendations - lets you know what your missing, things that the human eye cant see at a glance.
Cons
Actually the cons are things that i know the developing team is working on so its a con that will turn in to a pro in the near future: The system misses on alerts that lets you know if the credit carf is expired or if the ads arent approved and so on.
April 2018

Guy from eToro
Company Size: 201-500 employees
Industry: Financial Services
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
April 2018
Extremely professional, quick & feels like I found real partners
Scaling up marketing voice in a cost-effective way
Pros
Tailor-made features, amazing reporting&alerting system, smart bidding, long-term approach to data, multi-conversion abilities, availability time is 100%.
Cons
Ads optimization, but in development. Lack of integration with second tier channels like Twitter and Yahoo.
December 2018
Pallavi from 2M
Company Size: 11-50 employees
Industry: Retail
Time Used: Less than 2 years
Review Source: Capterra
Ease-of-use
3.0
Value for money
5.0
Customer support
3.0
Functionality
5.0
December 2018
Good Software
Good tool and evolving so looking forward and good price point
Pros
Great features to allow adding manual overrides on bids
Cons
Still new so customer service is blotchy
May 2020
Raymond from Mobilverkstedet AS
Company Size: 2-10 employees
Industry: Electrical/Electronic Manufacturing
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
4.0
May 2020
Good system
Had a little ruff start for a period, but after a while with good help from Yana and the rest of the crew we got this system to work very well.
Pros
I like the most that it is easy to use. Good system.
Cons
A few function missing. And maybe it should be little more reports to work from.
February 2019

VISHWAVIJAY from UniSpade
Company Size: 11-50 employees
Industry: Broadcast Media
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
5.0
Customer support
4.0
Functionality
5.0
February 2019
The Ad Expert
Pros
I have been using AdScale since 4months now and my company has seen an exponential increase in 360-degree growth. Decreased cost per conversion has lead to an increased ROI of more than 80%. Automated Budget management, better report analytics, and powerful dashboard are few of the general features. Time Saved! Effort Saved! Money almost getting doubled! Few of the best options available in the market.
Cons
Cross-account budget optimization feature could have been better. Bidding should have even more accuracy.
January 2019
Anonymous
Company Size: 51-200 employees
Review Source: Capterra
Ease-of-use
4.0
Value for money
4.0
Customer support
4.0
Functionality
5.0
January 2019
A Wow ad management software
Pros
A computer automated system for ad management. From budget management to reporting to alerts everything is automated which saves a lot on the time, money and ideation
Cons
The customer service system needs to be on prompt and responsive
July 2018
Anonymous
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
4.0
July 2018
Very Professional
Pros
Their automatic recommendations are THE best. It really cuts your workday in half. I used it for Bid Automation based on clicks.
Cons
If they added a simple integration with Twitter (my main platform), it would have been an A+, but it still isn't bad.
October 2020
Jessica from Jessica Anne International LTD
Company Size: 1 employee
Industry: Retail
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
4.0
Customer support
4.0
Functionality
5.0
October 2020
Great at first, then didn't perform well
Would still like to test it out, but unfortunately thinking of cancelling as the month of October (which is normally by best month was advertising and sales) has been terrible and I can't identify if my ads are showing or not.
Pros
I like that it's easy to set up and use.
Cons
Worked well for the first month, reaching 1000% ROAS then into the second month the sales dropped dramatically and no traffic was been driven to my website.
October 2020
John Peter from www.delicaciesjewelry.com
Company Size: 2-10 employees
Industry: Food & Beverages
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
4.0
October 2020
New to AdScale - So far, so good
Very positive. Each time there have been issues their team has been really helpful in resolving them quickly and professionally. Very pleased.
Pros
Easy to set up, great customer service, and the AI dynamically improves my ad spend, more so that I could ever do, or do efficiently with an agency.
Cons
Overall very pleased, but only 4 months in.
October 2020
Gregorio from Effatà Editrice
Company Size: 2-10 employees
Industry: Publishing
Time Used: Less than 12 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
October 2020
I finally got a positive ROI with online advertising!
Pros
It independently manages remarketing, retargeting and campaigns on multiple platforms (Facebook, Instagram, Google). The support is very available and helps to improve results.
Cons
I have no problems with the software. The reported bugs have also been promptly fixed.
September 2020
Craig from Emu Florist
Company Size: 2-10 employees
Industry: Retail
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
September 2020
Great Offering, fantastic support & onboarding
A great product whilst new to the product the on boarding and experience to date is everything and more to what was expected and sold
Pros
The ease of having everything within one easy to navigate console and real time results shown continuously
Cons
I have no negative feedback or dislikes to date
November 2020
itamar from jewish.shop
Company Size: 1 employee
Industry: Retail
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
November 2020
I use AdScale for my site - jewish.shop
Really great. I used to work with the software with my client from the past - now with my company jewish.shop - I went back to using the software
Pros
Excellent support (by [SENSITIVE CONTENT HIDDEN] and the rest of the team) Convenient use Create ads quickly
Cons
Do not think of anything ... Maybe it should be cheaper (:
August 2020
Glen from Grossman AS
Company Size: 2-10 employees
Industry: Wholesale
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
5.0
Customer support
4.0
Functionality
5.0
August 2020
in use
"With AdScale we improved our performance and sales numbers,
Pros
easy to use - Creating new ads and use faceboook , google and instagram in a few minutes
Cons
i dont have anything yet. maybe a smartphone app.
Reasons for Switching to AdScale
we wanted to try something else, and maybe save some money
October 2020
Lee from LEE COREN
Company Size: 1 employee
Industry: Textiles
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Customer support
5.0
Functionality
4.0
October 2020
A great boost for working ads.
Pros
One stop shop - The ease of creating new ads, simplified and centralized analytics
Cons
Google Ads ad setup lacks a few features - such as sitelinks and extensions. However, the AdScale team quickly added those from their side on my request.
September 2020
daniel from flipper fashion
Company Size: 51-200 employees
Industry: Marketing and Advertising
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
September 2020
master your ads
Pros
easy and simple quickly set up for your whole ads platforms
Cons
i didnt found any cons yet but you should know a thing or two on ads before using this software
December 2020
nicolas from i love my popotin
Company Size: 2-10 employees
Industry: Sports
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
December 2020
GOOD HELP
Pros
I was followed by [SENSITIVE CONTENT HIDDEN] and he is very efficient, he must be given a raise he deserves it!
Cons
I can t change myself i see my campaign on google ads
August 2020
limor from MY ANABELLE
Company Size: 2-10 employees
Industry: Luxury Goods & Jewelry
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
August 2020
just got started
Pros
it looks promise , very happy with the support and customer service
Cons
i couldn't crop images inside the software
August 2020
sharon from buybeauty
Company Size: 2-10 employees
Industry: Health, Wellness and Fitness
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
4.0
Customer support
5.0
Functionality
3.0
August 2020
best advertising
Pros
divide the budget of advertising attne best way
Cons
cant see all the facebook adverising manager functions
August 2020
Dor from Dizzy Teezy
Company Size: 1 employee
Industry: Apparel & Fashion
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
August 2020
AdScale Review
I am very satisfied from my first encounter with this brilliant AI software
Pros
The Concept, The Price, The Customer service , the ease of use etc
Cons
Not Enough Using Time to answer But if i have to i would go with low PPC management options
September 2019
Anonymous
Company Size: 11-50 employees
Time Used: Less than 12 months
Review Source: GetApp
Ease-of-use
1.0
Value for money
1.0
Customer support
1.0
Functionality
1.0
September 2019
Do not touch! Warning for anyone interested in the software! warning
Require a one-year contract with no experience! We spent time working to succeed and no results came and didn't agree to release us from the contract! Plus the people in the company are not trustworthy I warn everyone! This is a form of deception
Pros
The first hour with the agent was good because we were optimistic ... but then we realized that this is cheating because we are obliged to contract without exit and no results
Cons
No results I was told lots of lies And made me throw money
April 2018
Antti from Real Estate
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0
April 2018
Adscale made our adwords to fly.
Pros
* Bids&budget automation based on wanted results (clicks and conversions) * Tweaks based on results (new grouping and negatives) * Click fraud detection and IP blocking * Great customer service (very fast)
Cons
This tool is quite new so occasionally there might be some "growing pains" like sudden issues with some single functionality. This is natural to any such system and everything has been rapidly fixed.
November 2020
Liron from Elron Group
Company Size: 51-200 employees
Industry: Consumer Goods
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Functionality
5.0
November 2020
Well Done AdScale!!!
we are very new with AdScale but looks very promising!
Pros
Very Friendly and easy to learn. having one system that links everything should be awesome advantage
Cons
still did not find it, i'm sure will be things that we will find difficult but trust the team of AdScale to improve it
September 2020
Haim from Consumer Goods
Company Size: 11-50 employees
Industry: Consumer Goods
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
4.0
Value for money
4.0
Customer support
5.0
Functionality
4.0
September 2020
Yodfat Shop is on the map due to Ad scale solution
Pros
It works for you, you can analyse the results immediately
Cons
Preview is not clear enough, need more engagement with Ad scale team somebody to think with on the right strategy
October 2020
Jonathan from Commerce and Enterprises Inc
Company Size: 11-50 employees
Industry: Marketing and Advertising
Time Used: Less than 6 months
Review Source: Capterra
Ease-of-use
5.0
Value for money
5.0
Customer support
4.0
Functionality
5.0
October 2020
My Digital Marketing journey with Adscale
Pros
Setup was a breeze and the frequent updates ensure your campaigns are running and are constantly optimized. Reporting data was very clear detailed and concise.
Cons
Could improve on customer service and adding a few more features like competitor campaigns.