Upfluence software


1 reviews(4.0/5)
1 reviews(4.0/5)

Upfluence is a cloud-based influencer search and management solution designed for agencies of all sizes. It offers influencer marketing, affiliation management and performance-tracking functionalities within a suite. The product caters to freelancers, SEM managers, marketing agencies, advertising agencies, PR agencies and in-house marketing departments.

Upfluence allows users to identify and manage influencers using a three-step process. Upfluence offers an influencer database, which allows users to find contacts based on different criteria such as social-community size, engagement rate and location.

The solution then shortlists contacts from the influencers list. Upfluence allows users to view stats such as the performance of posts and topics covered by each influencer.

Lastly, users can execute email campaigns to influencers with an integrated emailing tool, which allows users to send mass messages.

Supported Operating System(s):
Web browser (OS agnostic)

1 Reviews of Upfluence

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  • Cheryl from Amelie Company

    Number of employees: 11-50 employees

    July 2018

    Find High Quality Influencers Fast

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Easy to use tool that helps you find quality influencers fast.

    Pros

    This tool is very easy to use. It is similar to Google, where you put in keywords and can find influencers who post about those topics. It's easy to build lists and reach out to multiple influencers at once. I also like how the reporting is, you can pull graphs and see how well the influencers posts did.

    Cons

    Although they add thousands more each month, there are not as many influencers as I would have hoped. I often have to do the old school manual search, then manually add them into the platform so they are in my lists. Also, customer service is sometimes not very helpful. There is a chat option in the platform but I often have to wait awhile before the problem really gets solved.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
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