---
title: "GrowSurf Software Reviews, Demo & Pricing - 2026"
description: "Review of GrowSurf Software: system overview, features, price and cost information. Get free demos and compare to similar programs."
source_url: "https://www.softwareadvice.com/affiliate/growsurf-profile/"
page_type: "product"
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---

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GrowSurf

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Overview

[Alternatives](https://www.softwareadvice.com/affiliate/growsurf-profile/alternatives/)

# GrowSurf Review

From $179-$449/month Free version Free trial 2 plans

Wondering if GrowSurf is right for your organization?

Our Marketing Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    
-   Popular Comparisons
    

## Overview

GrowSurf

4.7

[(30)](https://www.softwareadvice.com/affiliate/growsurf-profile/#reviews)

Pricing

Starting at $179.00 usage based per month

### About GrowSurf

If you're looking for referral software that your team can launch without a long implementation cycle, GrowSurf is built for startups and growth-stage companies.

Marketing and product teams use GrowSurf to run branded refer-a-friend, customer advocacy, and affiliate programs from one place, with automated tracking, rewards, payouts, and fraud protection built in.

GrowSurf connects with your CRM, billing platform, and product events, and our team helps you get live faster so you can measure how referrals influence signups, leads, and revenue.

It's a strong fit for B2C and B2B SaaS, fintech, insurtech, AI, education, and subscription businesses that want a practical way to turn word-of-mouth into steady growth.

Do you work for GrowSurf? [Manage this product listing](https://www.g2.com/products/growsurf/claim_requests/new?auto=true)

Wondering if GrowSurf is right for your organization?

Our Marketing Software selection experts can help you in 15 minutes or less.

## GrowSurf User Interface

## Popular GrowSurf Alternatives

Main Product

GrowSurf

4.7

[(30)](https://www.softwareadvice.com/affiliate/growsurf-profile/#reviews)

Ratings Breakdown

-   4.60Ease of use
-   4.77Value for money
-   4.81Customer support
-   4.37Functionality

Pricing

Starting at $179.00 per month

Get Price

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[Instagram](https://www.softwareadvice.com/marketing/instagram-profile/)

4.7

[(5220)](https://www.softwareadvice.com/marketing/instagram-profile/reviews/)

Ratings Breakdown

-   4.69Ease of use
-   4.60Value for money
-   4.07Customer support
-   4.57Functionality

Pricing

Available upon request

Get Price

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[Wix](https://www.softwareadvice.com/crm/wix-profile/)

4.4

[(10787)](https://www.softwareadvice.com/crm/wix-profile/reviews/)

Ratings Breakdown

-   4.46Ease of use
-   4.31Value for money
-   4.22Customer support
-   4.27Functionality

Pricing

Starting at $17.00 per month

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Ratings Breakdown

-   4.05Ease of use
-   4.24Value for money
-   3.87Customer support
-   4.43Functionality

Pricing

Available upon request

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[Publer](https://www.softwareadvice.com/marketing/publer-profile/)

4.8

[(974)](https://www.softwareadvice.com/marketing/publer-profile/reviews/)

Ratings Breakdown

-   4.79Ease of use
-   4.66Value for money
-   4.73Customer support
-   4.64Functionality

Pricing

Starting at $5.00 per month

Get Price

Alternative Product

[ContactPigeon](https://www.softwareadvice.com/product/449834-ContactPigeon/)

5.0

[(306)](https://www.softwareadvice.com/product/449834-ContactPigeon/reviews/)

Ratings Breakdown

-   4.88Ease of use
-   4.88Value for money
-   4.99Customer support
-   4.90Functionality

Pricing

Available upon request

Get Price

## GrowSurf Pricing and Plans

Starting price: $179.00 per month

Free Trial

Free Version

Startup

$179.00

usage based, per month

No plan information available

Business

$449.00

usage based, per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## GrowSurf Features

-   Features of GrowSurf
    
    Activity Dashboard
    
    Activity Tracking
    
    Advocate Management
    
    Affiliate Management
    
    AI Copilot
    
    Alerts/Notifications
    
    API
    
    Campaign Analytics
    
    Campaign Management
    
    Campaign Planning
    
    Campaign Segmentation
    
    Commission Management
    
    Communication Management
    
    Community Management
    
    Contact Management
    
    Conversion Tracking
    
    Customer Accounts
    
    Customer Engagement
    
    Customer Segmentation
    
    Customizable Branding
    
    Customizable Templates
    
    Data Import/Export
    
    Discount Management
    
    Electronic Payments
    
    Email Marketing
    
    Email Templates
    
    Engagement Tracking
    
    Event Triggered Actions
    
    For Customer Referrals
    
    Fraud Detection
    
    Gamification
    
    Generative AI
    
    Geotargeting
    
    Gift Card Management
    
    Incentive Management
    
    Influencer Tracking
    
    Lead Capture
    
    Lead Engagement
    
    Lead Generation
    
    Lead Management
    
    Loyalty Program
    
    Multi-Campaign
    
    Multi-Channel Marketing
    
    Multi-Language
    
    Performance Metrics
    
    Promotions Management
    
    Real-Time Analytics
    
    Real-Time Data
    
    Real-Time Monitoring
    
    Real-Time Reporting
    
    Referral Templates
    
    Referral Tracking
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Rewards Management
    
    Rewards Program
    
    ROI Tracking
    
    Social Engagement
    
    Social Media Integration
    
    Social Promotion
    
    Third-Party Integrations
    
    User Management
    
    Visual Analytics
    

## GrowSurf Integrations

AWeber

Integration rated undefined from -1 review

MailerLite

Integration rated undefined from -1 review

Brevo Marketing Platform

Integration rated undefined from -1 review

HubSpot CRM

Integration rated undefined from -1 review

Campaign Monitor by Marigold

Integration rated undefined from -1 review

ActiveCampaign

Integration rated undefined from -1 review

See all 46 integrations

## GrowSurf User Reviews

## GrowSurf customer ratings

- Overall rating: 4.7/5
- Total reviews: 30

### Rating distribution

- 5 stars: 22 reviews (73%)
- 4 stars: 6 reviews (20%)
- 3 stars: 2 reviews (7%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Secondary ratings

- Ease of use: 4.6/5
- Value for money: 4.8/5
- Customer support: 4.8/5
- Functionality: 4.4/5

---

Have you used GrowSurf and would like to share your experience with others?

### Exactly what I was looking for in a referral software for my website

- Overall rating: 5/5
- Reviewer: Lu Wee T.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: October 2019
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Pretty good experience so far. I'm on the way to launching my first campaign soon so hopefully, I'll be able to get some cool results from there.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I've been shopping around for a referral marketing software that offered a "Give $10, Get $10" as well as a sort of "refer friends and get swag" sort of setup, so stumbling upon GrowSurf was like striking gold. Love the Zapier integration which allows me to hook up with all my favorite Zapier tools. The UI is really nice, clean and modern - which is something I really value in any software.

#### Cons

It does take a bit of learning to understand how everything works. For me, the most challenging part was automating the rewards (you can do this manually too, but I would love to automate it). It's my first time setting up this type of system, so this is to be expected.

---

### Clipsal Solar Review

- Overall rating: 5/5
- Reviewer: Henry B.
- Verified reviewer: Yes
- Industry: Oil & Energy
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: June 2020
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Really good so far, we are very eager to launch!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Functionality: 4/5

#### Pros

- Well documented / robust API - Multiple Reward Types - Clean UI - Great support and onboarding - Zapier Integration - HTML Rich Email Templates with variables

#### Cons

- Waiting to get reward contact details in the API (i.e. [SENSITIVE CONTENT HIDDEN] -> There are no details about who the referral was) - The dashboard had a few limitations, would be great to be able to filter on more parameters - No AUS Giftcards

#### Reasons for choosing GrowSurf

1) Needed to have an API and integration with Hubspot (Found Referral Rock, Referral Candy and Growsurf) 2) We to the Capterra Reviews 3) Looked at Cost / Capterra review and chose growsurf!

---

### GrowSurf Go-To Software for Streamlined Referral Program

- Overall rating: 3/5
- Reviewer: Robert S.
- Verified reviewer: Yes
- Industry: Logistics and Supply Chain
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: December 2020
- Review source details: This review was submitted organically. No incentive was offered

It has been on the up and up. After we worked through the hurdles when first implementing the software it has been extremely easy to use. Although we have no found the secret sauce for our Referral Program, I know GrowSurf will be easy to get the program kicked off.

#### Ratings breakdown

- Ease of use: 4/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

When looking for a referral software it was extremely important that our current users had an easy experience passing along the VP of our product all while eliminating manual tasks by our User Success to keep the program running. GrowSurf's unique customer code allows our users to forward along the referral email for easy tracking of who participated.

#### Cons

The free and premium versions can get a bit confusing especially when not providing the same level of support for free subscribers.

#### Reasons for choosing GrowSurf

It was the easiest to implement into our CRM and provided the unique customer ID that our participants could share with friends/colleagues.

---

### Great software

- Overall rating: 5/5
- Reviewer: Federico F.
- Verified reviewer: Yes
- Industry: Consumer Electronics
- Company size: 2-10 employees
- Product usage: Used other for free trial
- Reviewed: September 2020
- Review source details: This review was submitted organically. No incentive was offered

So far soooo good. I was able to implement a referral program for demoing internally the product in almost no time.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

A great piece of software. Well crafted and user friendly from the ground up. I like how easy it is to set up campaigns and customize every single aspect of it.

#### Cons

Not having "teams" to have more than a user per account could be a con but that I can overcome easily.

#### Reasons for choosing GrowSurf

Has the features I need while pricing is fair.

#### Reasons for switching to GrowSurf

ReferralHere was not so flexible as I needed.

---

### So easy it feels illegal 😅

- Overall rating: 4/5
- Reviewer: Lakshmi Pravallika K.
- Verified reviewer: Yes
- Industry: Human Resources
- Company size: 51-200 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: September 2025
- Review source details: This review was submitted organically. No incentive was offered

Over all my experience with GrowSurf has been really good. It’s easy, does most of the work on its own, and makess referrals way less of a headache. Wish there were more customization options, but honestly it still gets the job done super well.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

What I liked most about GrowSurf is how simple it is to use. Setting up a referral program didn’t feel complicated at all, and I love that most of the process runs on autopilot. Plus, the analytics are clear and actually useful

#### Cons

options can feel a bit limited at times. It works well out of the box, but I wish there were more flexibility to tweak certain things to match my exact needs.

---

### Tier 1 Customer Service

- Overall rating: 5/5
- Reviewer: Richard L.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: April 2024
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Their customer service was top tier. Big or small, they are very responsive and solution-focussed to all your questions.

#### Cons

Their integration and platform can be limiting, not immediately intuitive. However, as i mentioned, their customer service team is always there to help.

---

### Great product and well developed

- Overall rating: 5/5
- Reviewer: Terry H.
- Verified reviewer: Yes
- Industry: Professional Training & Coaching
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: October 2019
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Growsurf is well thought and super simple to use. Basically I have used everything and this is one of the top ones with ease. There are unique features which makes it great. For instance on the bottom right or in any place you like, you can add a notification for people to make them join in your contest. The detail on this is that you can edit what the notification says for people who are already signed up. Great stuff...

#### Cons

I don't think the UI needs a tweak. It's one the most well thought UI's I've ever seen. There can be more templates and obviously more integrations even though there are webhooks and zapier.

---

### You can kickstart your referral program within a day!

- Overall rating: 4/5
- Reviewer: Chi H.
- Verified reviewer: Yes
- Industry: Internet
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: September 2019
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Really love the product and team. The referral program software that really stood out in our search.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

- Super intuitive and user-friendly - Easy to set up - Amazing support team - Good price point - Great visual and design you don't need to change much (e.g. the default landing page)

#### Cons

It's a relatively yong company so the product has some glitches here and there. But nothing that will impact your program.

---

### Good solution for referral programs

- Overall rating: 5/5
- Reviewer: Diego D.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 2-10 employees
- Product usage: Used daily for free trial
- Reviewed: February 2020
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It’s very easy and fast to integrate Customizable Lots of options and programs

#### Cons

I have to figure out how to use it on a multi lingual site and app

---

### Growsurf is great for a referral program

- Overall rating: 4/5
- Reviewer: Thiago C.
- Verified reviewer: Yes
- Industry: Design
- Company size: 11-50 employees
- Product usage: Used monthly for less than 6 months
- Reviewed: October 2019
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Growsurf is helping us at Deer Designer to reward customers that refer us to their audience.

#### Ratings breakdown

- Ease of use: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Growsurf is easy to navigate and works really well as a referral system.

#### Cons

The UI could do with a bit of design love, but it's easy to navigate.

#### Reasons for switching to GrowSurf

Trying new options

---

Showing 1 - 10 of 30 Reviews

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