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Digital Asset Management Software


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Workfront logo
 
Workfront (formerly AtTask) is a cloud-based project management solution that helps teams to prioritize, route, manage and report on their work. It is suitable for businesses of any size and industry including IT, architecture and... Read More
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Workfront (formerly AtTask) is a cloud-based project management solution that helps teams to prioritize, route, manage and report on their work. It is suitable for businesses of any size and industry including IT, architecture and... Read More
 
Widen Collective logo
 
Widen Collective is a cloud-based brand and digital asset management solution designed for mid-size and large businesses. It offers features like content creation, distribution and analytics within a suite. It also offers document... Read More
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Widen Collective is a cloud-based brand and digital asset management solution designed for mid-size and large businesses. It offers features like content creation, distribution and analytics within a suite. It also offers document... Read More
 
Libris logo
 
Libris by PhotoShelter is a cloud-based digital asset managemnt solution for businesses in many industries. Users can upload, organize and share digital assets such as photos, videos and more, with no limit on asset size. Users can... Read More
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Libris by PhotoShelter is a cloud-based digital asset managemnt solution for businesses in many industries. Users can upload, organize and share digital assets such as photos, videos and more, with no limit on asset size. Users can... Read More
 
IntelligenceBank logo
 
IntelligenceBank offers a comprehensive approach to Content Management suitable for many companies. These web-based solutions are designed to be easy to use, and a free trial allows users to test drive the system.
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IntelligenceBank offers a comprehensive approach to Content Management suitable for many companies. These web-based solutions are designed to be easy to use, and a free trial allows users to test drive the system.
 
Brandfolder logo
 
Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries... Read More
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Brandfolder is a cloud-based asset management solution that provides various processes to organize, store and retrieve media assets and manage digital rights and permissions. The solution can be customized for businesses in industries... Read More

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PolicyTech logo
 
PolicyTech is a policy and procedure management solution from NAVEX Global suitable for all industries including healthcare, financial services, manufacturing, retail, government, energy and law enforcement. PolicyTech offers tools... Read More
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PolicyTech is a policy and procedure management solution from NAVEX Global suitable for all industries including healthcare, financial services, manufacturing, retail, government, energy and law enforcement. PolicyTech offers tools... Read More
 
Amplifi.io logo
 
Amplifi.io is a centralized digital asset management hub designed to help medium and large size companies manage and share images, documents, logos, messaging, specs, videos and other marketing collateral.  Amplifi.io offers controlled... Read More
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Amplifi.io is a centralized digital asset management hub designed to help medium and large size companies manage and share images, documents, logos, messaging, specs, videos and other marketing collateral.  Amplifi.io offers controlled... Read More
 
Synergize logo
 
Synergize is a document management solution designed for large and midsize transportation businesses. It offers business process management, image capturing, workflow management tools and records management. The software is available... Read More
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Synergize is a document management solution designed for large and midsize transportation businesses. It offers business process management, image capturing, workflow management tools and records management. The software is available... Read More
 
Centralpoint logo
 
Centralpoint by Oxcyon is a content management solution that can be installed on-premise or accessed on the cloud from any mobile device with an internet connection.The modular applications can be deployed in a configuration that suits... Read More
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Centralpoint by Oxcyon is a content management solution that can be installed on-premise or accessed on the cloud from any mobile device with an internet connection.The modular applications can be deployed in a configuration that suits... Read More
 
eBA logo
 

eBA

eBA is an enterprise content management solution that provides midsize and large organizations with modules that help to automate contract and invoice approvals, paid leave requests, database management, task assignments and more. eBA’s... Read More
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eBA is an enterprise content management solution that provides midsize and large organizations with modules that help to automate contract and invoice approvals, paid leave requests, database management, task assignments and more. eBA’s... Read More

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Microsoft SharePoint logo
 
Microsoft SharePoint is a popular option for businesses looking to better manage and analyze its data. A good fit for organizations that currently use Microsoft Dynamics products and store information using Microsoft SQL Server.
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Microsoft SharePoint is a popular option for businesses looking to better manage and analyze its data. A good fit for organizations that currently use Microsoft Dynamics products and store information using Microsoft SQL Server.
 
Airtable logo
 
Airtable is a cloud-based project management solution targeting small to midsize businesses as well as departments within larger companies. This software focuses primarily on data organization and collaboration. The system uses a... Read More
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Airtable is a cloud-based project management solution targeting small to midsize businesses as well as departments within larger companies. This software focuses primarily on data organization and collaboration. The system uses a... Read More
 
Drupal logo
 
Drupal is cloud-based open source content management system for content authoring and content publishing websites. The platform offers functionalities such as merchandising, content creation, reporting and content sharing. Drupal’s... Read More
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Drupal is cloud-based open source content management system for content authoring and content publishing websites. The platform offers functionalities such as merchandising, content creation, reporting and content sharing. Drupal’s... Read More
 
Bynder logo
 
Bynder offers a selection of branding, marketing and digital asset management (DAM) tools for businesses of all sizes. Bynder’s DAM is designed to help companies manage, maintain and distribute public and private digital assets,... Read More
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Bynder offers a selection of branding, marketing and digital asset management (DAM) tools for businesses of all sizes. Bynder’s DAM is designed to help companies manage, maintain and distribute public and private digital assets,... Read More
 
pCloud logo
 
pCloud is a cloud-based digital asset management tool that provides an integrated file sharing platform where users can upload files and documents. Users can manage access to business data through role-based access permissions, restore... Read More
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pCloud is a cloud-based digital asset management tool that provides an integrated file sharing platform where users can upload files and documents. Users can manage access to business data through role-based access permissions, restore... Read More

Call us for a free FastStart Consultation: +1 512 213 0292


 
DocuPhase logo
 
The DocuPhase Enterprise Automation Platform delivers document management, workflow automation, and OCR capture tools. The DocuPhase solution is designed for companies of all sizes. It is available in both cloud-based and on-premise... Read More
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The DocuPhase Enterprise Automation Platform delivers document management, workflow automation, and OCR capture tools. The DocuPhase solution is designed for companies of all sizes. It is available in both cloud-based and on-premise... Read More
 
MerlinOne DAM logo
 
MerlinOne is a digital asset management solution that helps users centralize marketing assets. MerlinOne’s batch editing capability allows users to edit multiple files at once. Users can create, download and upload files in different... Read More
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MerlinOne is a digital asset management solution that helps users centralize marketing assets. MerlinOne’s batch editing capability allows users to edit multiple files at once. Users can create, download and upload files in different... Read More
 
App Data Room logo
 
App Data Room by Modus Engagement, Inc. is a cloud-based content management solution designed for businesses of all sizes. Key features include document management, digital asset management (DAM), reporting and analytics. In-App Data... Read More
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App Data Room by Modus Engagement, Inc. is a cloud-based content management solution designed for businesses of all sizes. Key features include document management, digital asset management (DAM), reporting and analytics. In-App Data... Read More
 
Macola logo
 
Exact Macola includes over 20 modules to assist with manufacturing, distribution and accounting, including PLM, AP/AR, MRP, MES and more. Additional EDI and e-commerce functionality is available from Exact.
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Exact Macola includes over 20 modules to assist with manufacturing, distribution and accounting, including PLM, AP/AR, MRP, MES and more. Additional EDI and e-commerce functionality is available from Exact.
 
Asset Bank logo
 
Asset Bank is digital asset management solution that can be deployed either on-premise or in the cloud. The solution caters to large organizations. Asset Bank enables users to share and manage digital assets such as videos, logos,... Read More
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Asset Bank is digital asset management solution that can be deployed either on-premise or in the cloud. The solution caters to large organizations. Asset Bank enables users to share and manage digital assets such as videos, logos,... Read More
 

Buyer's Guide

by Craig Borowski,
Market Research Associate
Last Updated: October 20, 2018


As the old saying goes, “Online, content is king.” Content is the driving force behind much of online traffic and companies are increasingly managing their content like the strategic and valuable asset that it is.

If online content is king, then digital assets can probably be crowned king of kings. Digital assets refer to non-text-based content, like images, videos, diagrams, audio recordings and graphs.

Internet users have strong preference for clear and concise content that’s easy to digest. Combined with the wisdom of another old saying—the one about pictures being worth a thousand words—and it’s easy to understand why digital assets are so valuable. They’re very effective at clearly, concisely presenting information in a form that’s quick and easy to digest. Consumers and customers love digital assets and many companies are using them effectively in their sales, marketing and customer service strategies.

This, of course, requires that the companies manage them effectively. Managing images, video, audio and other types of media is different than managing other kinds of files and content. Companies that deal with media files need a way to manage them so that they’re organized, secure, easy to retrieve and centrally available to anyone in the organization.

Digital asset management (DAM) software stores and organizes media files and protects brand assets. It also let users collaborate and distribute files both internally and with people outside the organization. DAM software can provide very advanced functionality, letting companies schedule their asset distribution and manage all stages of a digital asset’s lifecycle.

This buyer’s guide explains the functionality of DAM software, as well as discuss the benefits and pricing information for this type of software. Here’s what we’ll cover:

What Is Digital Asset Management Software?
Common DAM Functionality
Benefits of Digital Asset Management Systems
How Is This Software Priced?

What Is Digital Asset Management Software?

Since digital content is a subset of all content, it logically follows that DAM software is a subset of content management software. And, it is. In fact, many content management systems have applications designed to handle digital assets. The difference is that DAM software is specifically designed and purpose-built to manage digital assets and media files. These files include:

  • Photos
  • Videos
  • Audio files
  • Graphics
  • Presentations
  • Infographics
  • Diagrams

Additionally, DAM software stores and organizes files for retrieval through search functions, and allows users to download digital assets in various file formats.

Users can create and manage asset profiles, which can include descriptions, metadata, keywords associated with the file, rights and permissions and information on the creator. Many systems also provide file conversion functionality to download media in the appropriate format.

Sharing files externally with kiteworks

Typically, a DAM system can integrate with other applications, such as a content management system, project management software, enterprise asset management software and tools for media manipulation, such as Photoshop.

Common DAM Functionality

The four essential functions of a DAM are to:

  • Upload digital assets, sometimes called “ingesting”
  • Edit or manipulate assets
  • Define assets to increase searchability
  • Distribute and repurpose assets

The common capabilities of these systems facilitate those four key actions. These applications, modules and features include, but are not limited to:

Asset uploading This function allows users to upload single files, or up to thousands of files in batches. Most systems will also extract metadata during this process, supporting EXIF, XMP and IPTC standards.
Asset management Asset management functionality in a DAM system is comprised of several tools for manipulating digital assets: file conversion, metadata editing, version management and digital rights management. These tools help make assets more secure as well as easier to find and collaborate on.
Dashboards A dashboard view can display various information about digital assets: number of assets, views, uploads or downloads and other user activity. Many dashboards also offer notifications and thumbnails of recently added assets.
Search Search features help users find content through keywords, file types, upload dates, metadata or by using checkboxes to filter assets.
Asset sharing A DAM can facilitate asset sharing in multiple ways: by email, embed codes, through social media channels, direct download links, a download pickup page with preview thumbnails and more.

Benefits of Digital Asset Management Systems

Whether you manage digital assets as a photographer, with a public relations agency, in information technology or in some other function, a DAM system offers compelling benefits for efficiency and accuracy:

Increases organization and speed. Since digital assets can be uploaded and tagged with keywords and metadata, and filters can be used for searches, assets are found and distributed more quickly.

Simplifies collaboration and version control. Assets are all stored in the same central location and can be manipulated by multiple people. Users can review, approve or leave comments on assets, and version control keeps everyone working on the most up-to-date instance of an asset.

Protects your brand image. A DAM helps organizations protect assets with watermarking and copyright embedding. It also allows users to create press kits and digital images with embargo dates.

How Is This Software Priced?

DAM software has pricing models that are comparable to other types of content management software. Generally speaking, it can be purchased either through a subscription plan or with a perpetual license fee.

Subscription-based A monthly or annual fee is charged to use the system, typically based on the number of users who need access. Maintenance and updates are typically included; support and training may be an additional fee.
Perpetual license fee A one-time fee, either for a single user or a single computer installation. Other add-ons, such as updates, training or support, often come at a separate cost.

Additionally, DAM software is sold in two deployment options, including as an on-premise installation or as a cloud-deployed service. Both options have advantages and disadvantages; buyers are encouraged to carefully examine all options before making a decision.

 

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