About Salesforce.com

The Salesforce cloud is an on-demand customer relationship management (CRM) suite offering applications for small, midsize and enterprise organizations, with a focus on sales and support.

The Salesforce app has capabilities that include sales management, marketing automation, partner relationship management and customer service. These applications help organizations manage customer accounts, track sales leads, conduct and monitor marketing campaigns and provide service post sale.

Salesforce for Outlook allows users to synchronize contacts, calendars, emails and tasks in both applications. Salesforce for small business allows users to manage contacts, track sales deals, manage tasks and events, harvest leads and track performance. The Salesforce enterp...


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Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

15,370 Reviews of Salesforce.com

Average User Ratings

Overall

4.36 / 5 stars

Ease-of-use

4.0

Value for money

4.0

Customer support

4.0

Functionality

4.5

Ratings Snapshot

5 stars

(7,729)

7,729

4 stars

(5,710)

5,710

3 stars

(1,518)

1,518

2 stars

(271)

271

1 stars

(143)

143

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 15370 results

July 2020

Sarah from Studio Flight

Verified Reviewer

Company Size: 2-10 employees

Industry: Marketing and Advertising

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

July 2020

Salesforce - Marketing & Lead Gen

We are using Salesforce to streamline new business leads and nurture leads into actual sales. We are able to analyze, vet, engage, and track the progress of the new leads we receive from our Facebook lead gen ads. Salesforce integrates directly into Facebook's Business Manager and automatically imports new leads in real-time. We are also able to see the cost per lead acquired and other rich insights from our Facebook and Instagram ad campaigns that get directly populated into our dash.

Pros

Salesforce is one of the most powerful and sophisticated CRMs available. The onboarding process and demos with the reps were exceptionally helpful. The reps really took time to understand our CRM needs, our workflow process, and how we can best utilize/adopt Salesforce into our new business department to grow revenue and track progress. The tool is completely customizable and has very advanced marketing integrations within the cloud. The ability to track leads and history (who followed up and when) and add notes and assign leads to specific people makes the entire workflow so much more efficient. It's worth the price tag if you take advantages of the features.

Cons

We wish the marketing cloud add on wasn't so expensive. There are many tools available that offer the same features such as Sprout Social and Hubspot. However, the price was a little steep for the $6,000. I also wish pricing was a bit more transparent. The discounts and contract lengths have been very inconsistent in our experience.

Reasons for Choosing Salesforce.com

Great reviews and exceptional customer service/reps.

Reasons for Switching to Salesforce.com

Much more advanced features for large scale lead gen needs.

December 2020

Anonymous

Verified Reviewer

Company Size: 10,000+ employees

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

December 2020

May the SalesFORCE be with you!

Salesforce is a game-changer for our organization. We've reported out on items that previously we hadn't in years. There's very little manual effort now as we have so many triggers setup for automation.

Pros

Without Salesforce our organization simply would not be able to function as quickly as we do now. We have so many automation processes and workflows setup that has saved us a lot of time. We use this platform across 15 departments in our organization, and it continues to grow. Everyone who sees the benefits of this great CRM... asks for User licenses... it's that good. We love the Contact Management, Lead-> Opportunity tracking and most importantly the Reports and Dashboards!

Cons

Salesforce can be pricey especially as it grows within an organization, so that would be the one setup. However, they do offer a Non-Profit Starter pack that I'd recommend small non-profit organizations to look into.

Reasons for Choosing Salesforce.com

Salesforce seemed to be the Enterprise leader and due to the open-API features, it was a no brainer to move forward.

Reasons for Switching to Salesforce.com

Salesforce was true cloud based and has dominated the market. We felt it's time for us to join the cloud movement.

September 2016

Sal from Visionary Communications

Industry: Media Production

Time Used: Less than 6 months


Ease-of-use

4.0

Value for money

3.5

Customer support

3.0

Functionality

4.0

September 2016

Salesforce: Helps Improve Internal Communications/External Customer X

Pros

I have been using, recommending and adopting salesforce.com for my sales teams for ten years in several different digital technology, media and advertising organizations. I can say unequivocally that the CRM software has evolved from being a supplement and "nice to have" to a must buy and necessary and vital tool for doing business. The key to any business solutions and software product is getting the team to adopt and use it. Training and practice is essential. Its like your golf game, the more you practice the better your score or working out, no pain, no gain. I like the social media and conversational abilities you can have with sales team; the app is excellent for quick reviews and checking on status of pending, pitches and prospects; the flexibility and customization options based o salesperson, account, deal size, industry vertical. In one organization we adopted it for internal sales data use and tracking and also incorporated product data about our partners, customers, audience metrics and analytics and distribution platform.

Cons

Depending on the level of subscription, will also vary with the amount of personalized training you receive. I would also say there needs to be more attention and customization devoted to industry verticals that contain many nuances regarding customer segments and rev streams. This includes the advertising and digital sales industries where there are multiple customer touchpoints and rev streams including agencies, direct to client, programmatic, 3rd party vendors, ad tech partners etc. I also think saleforce.com needs to develop more compatible software and training that integrates salesforce,com into other software linked to finance, accounting etc.

November 2020

Kelly Michael from Fiber Optic Center

Verified Reviewer

Company Size: 11-50 employees

Industry: Telecommunications

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

4.0

Functionality

5.0

November 2020

Excellent Features, Wide-Ranging, Enterprise-Level CRM

As I always say, you get what you pay for and that's certainly true with Salesforce. Adding Salesforce to your tech stack is a big investment, but one that will almost certainly pay for itself.

Pros

Salesforce is incredibly robust for automation and capturing data if you have a knowledgeable administrator at the helm of your business. Being able to create different sections (objects), fields, reports and rules in a matter of minutes makes it the best CRM I have ever used.

Cons

In Salesforce, everything is connected, which can often times cause errors or minor issues when making a simple change/addition. The software is getting better at educating users and administrators, but it lacks the full ability to debug easily.

Reasons for Choosing Salesforce.com

Salesforce had more to offer when it came to reporting and automation.

Reasons for Switching to Salesforce.com

Dynamics was difficult to get a full picture of our business and the UI was not allowing our users to succeed. We needed a software that will continue to evolve and allow us to modernize our business processes.

November 2020

Jeff from RESOLUT RE

Verified Reviewer

Company Size: 51-200 employees

Industry: Commercial Real Estate

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Value for money

4.0

Customer support

3.0

Functionality

5.0

November 2020

Very functional product

Pros

Industry leading software Massive community support network High volume of add-ins and extensions Intuitive natural user interface (lightning) Easy reporting Highly customizable

Cons

Some administration/development is quite complicated for newer admins Product support, even on premier, is frustrating. Had to explain the same issue to each tier of support. Often I resolved our issue on my own. Mobile app has been inconsistently working for both iPhone and Android for the last year or so. Some browser based issues & Mac v. PC Java based issues.

Reasons for Choosing Salesforce.com

Pipedrive was not as powerful / customizable as we were accustomed to with Insightly. Apto is based on Salesforce but is highly tailored and not customizable as well. Ultimately, a system with the ability to customize workflows, designs/interfaces, and integrations was critical to our need.

Reasons for Switching to Salesforce.com

Insightly was failing our organization for multiple reasons. The user interface was never the prettiest and the system took a lot to train users to use. However, the biggest sin was several API updates broke various integrations we had. After a few fatal API updates we decided to jump ship to another system.