---
title: "Better Reports Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Better Reports. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Better Reports is a good fit for you!"
source_url: "https://www.softwareadvice.com/bi/better-reports-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Better Reports Reviews

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# Better Reports User Reviews

## Reviews summary

- Overall rating: 4.9/5
- Total reviews: 174

### Secondary ratings

- Ease of use: 4.5/5
- Customer support: 5/5
- Value for money: 4.8/5
- Functionality: 4.8/5

### Rating distribution

- 5 stars: 163 reviews (94%)
- 4 stars: 11 reviews (6%)
- 3 stars: 0 reviews (0%)
- 2 stars: 0 reviews (0%)
- 1 star: 0 reviews (0%)

### Most mentioned pros

- The ability to create custom fields and formulas makes it feel like it’s built exactly for my business.
- I love the team, I love how quick they are, and how much they understand the data - not just how to format, but also what answers I'm looking to solve with the reports I'm creating.
- Great support and quick response time clear and concise feedback and reporting able to be updated immediately

### Most mentioned cons

- It is hard to customize the report forms on my own.
- I also do not love the interface of their reports, and that it is not easy to recover deleted reports.
- It can be a bit tricky to build the reports yourself as there are so many possible variables and cuts of the data

## Better Reports customer reviews

Showing reviews 1-25 of 174 (page 1).

### Very satisfied with Better Reports.

- Overall rating: 5/5
- Reviewer: Lisa K.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used monthly for more than 2 years
- Reviewed: August 2025
- Review source details: This review was submitted organically. No incentive was offered

I am a very happy user! All the departments that interact with Shopify use the reports and it has worked very well for the company. The price has gone up some over the years, but it is still very much worth it.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The reports can pull in all kinds of information it is impossible to get myself on my Shopify account. And working with people at Better Reports has been fantastic. They are prompt and very helpful. I've been using Better Reports for many years and am very happy with it.

#### Cons

I find the reports a little hard to configure, but support has always been very good about helping me, so it all works out.

---

### Trusted platform built for success!

- Overall rating: 5/5
- Reviewer: Zach T.
- Verified reviewer: Yes
- Industry: Food Production
- Company size: 51-200 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This review was submitted organically. No incentive was offered

Extremely knowledgable team! Quick to help with any data needs or assistance! Platform itself has a slight learning curve but is extremely robust and can be used by both beginners and advanced users alike. BetterReports has become a vital piece to our daily operations as well as allowing us to get granular with reporting on a day to day basis!

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Simplicity in creating custom reports. Out the box reports helpful to get started with. The automation and connectivity to both email & Google Sheets is huge!

#### Cons

slight learning curve when first starting out if unfamiliar with transforming data. Load times for larger data sets can be rather long but tolerable

---

### Better Reports A+

- Overall rating: 5/5
- Reviewer: Eric M.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I am very pleased with better reports. It has allowed me to get much better insights that the base reporting function in shopify

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very good reporting to make up for what is lacking in Shopify. Very user friendly to create your own reports. Customer service has been fantastic whenever I’ve needed anythint

#### Cons

Nothing really. I have not had any issues with better reports

---

### Essential reporting tool for any data-driven Shopify store

- Overall rating: 5/5
- Reviewer: Sara W.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

We use Better Reports at Vine Apparel and it has become one of our core tools. It gives us the data Shopify can’t, and the support is genuinely the best I’ve had from any Shopify app. The ability to schedule reports to be emailed daily means the right people get the numbers they need without anyone having to go looking for them. It saves us time, helps us spot issues earlier, and lets us make decisions with confidence.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The flexibility to build the exact reports we need. Shopify’s native reporting can be limiting, but Better Reports lets us create complex measures, filters, and custom fields so we can actually analyse what’s happening in the business. Their support team is outstanding and replies quickly with clear guidance. They’ve helped us build tricky metrics and often suggest better ways to structure a report.

#### Cons

There’s a learning curve if you’re building very advanced reports, but the support team makes this much easier. They also have a huge library of prebuilt reports, so most of the time we can just use or adapt one of those. Nothing else worth noting.

---

### Get any report and data you need 10/10

- Overall rating: 5/5
- Reviewer: Nikola N.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: March 2026
- Review source details: This review was submitted organically. No incentive was offered

10/10 - that's all I can say, I've been using them for a year now, and I can create any report and get any data I want.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The data and reports you get from them is incredible. And their customer support/agents are incredible, very fast replies and they always make sure you get the best experience.

#### Cons

Their whole system is a bit complex, but that's completely understandable with the amount of data you can extract. Plus their agents are replying SUPER fast and they can craft you any report you want, so there is nothing I least like.

---

### Awesome App!

- Overall rating: 5/5
- Reviewer: Chris B.
- Verified reviewer: Yes
- Industry: Sporting Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

They are always quick to respond and continually make changes to a custom report if needed. We've reached out on several occasions with a 100% success rate!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Any report a retailer can ask for is readily available, and if you can't find it, there's a very good chance they will create a new custom report for you(very quickly!). It is user-friendly enough that we can often make custom changes ourselves as well.

#### Cons

Nothing. We have always had a great experience! If the changes being made aren't to our liking, they will listen to our feedback to come up with the best solution possible.

---

### Better reports review

- Overall rating: 5/5
- Reviewer: Alan O.
- Verified reviewer: Yes
- Industry: Cosmetics
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: May 2026
- Review source details: This review was submitted organically. No incentive was offered

Have used it many times, very indept and customer service is excellent. It’s great to be able access that info so easily

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ciara was extremely helpful providing whatever reports I requested. It’s never a bother for her or her colleagues to assist

#### Cons

I can’t really think of much. I still struggle to create mine my own reports, not exactly sure if I’m doing it right.

---

### Custom Data that Meets Our Needs

- Overall rating: 5/5
- Reviewer: Bryan A.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 201-500 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: March 2026
- Review source details: This review was submitted organically. No incentive was offered

I am very happy with the service and response time working with their team. The data we have been able to extract has been critical to making informed decisions.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The ability to get custom reporting that matches the data we need to make informed decisions. Also, the support I have received in creating these reports.

#### Cons

I do believe the service is expensive though I continue to see the value. Like most people would always like services cheaper.

---

### Customized report

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Wireless
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: November 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The reason I am giving this feedback is that recently I needed support for improving. [sensitive content hidden] was the person who responded to my request. She helped me understand the architecture of the report and suggested a solution that worked exactly as I expected.

#### Cons

I started using Better Reports recently and I need some more time to find some negative sides. Still looking.

---

### Great Customer Service!

- Overall rating: 5/5
- Reviewer: Dana K.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2026
- Review source details: This review was submitted organically. No incentive was offered

The complete reports are easy to read and understand. The first time I reached out, Claudia Aubin replied in a timely manner and was incredibly helpful every time I reached out. She created reports that are easy to read and understand.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

There are a lot of reports from which to choose! So many options. I haven't even begun to explore what Better Reports can do for me.

---

### Great Product and Service

- Overall rating: 5/5
- Reviewer: Kyle N.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Excellent product that just works, and great customer service! I've never had a question I couldn't get an answer to and they're fast.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's as easy as building a pivot table and the scheduling is insanely useful.

#### Cons

Inability to append data to the same sheet. It's easily remedied with a script but would be nice.

#### Reasons for choosing Better Reports

They had all the metrics I needed. We don't use helpscout in the "conventional" way so we needed a more customizable solution.

---

### Better Reports comes through for me again.

- Overall rating: 5/5
- Reviewer: Tom O.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

They are so good at what they do I almost wish I had more problems for them to solve.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

They always understand my problem thoroughly and respond with solutions that make my life easier.

#### Cons

I have had no issues with Better Reports, nothing negative to report.

#### Reasons for switching to Better Reports

Because Shopify's reports are garbage and bad

---

### A rapid solution to our need for easily managed scale reporting across our Stripe Connect portfolio

- Overall rating: 5/5
- Reviewer: Rob F.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: August 2022
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

We're gaining visibility of multi-merchant data, at scale, that would be impossible to share in Stripe (we even tried Stripe's own Sigma reporting tool). This is near real time (hourly in our case), we have so much freedom in how we use the data, and the experience has been made perfect by the high level of support from the folks at BetterReports.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

We assessed multiple products but BetterReports were the only provider to really understand our use case, work with us to solve it, and provide a tool with an exceptionally flexible report building interface (some of the underlying or optional query power is fantastic) and offering a unique workflow to push data out into our Google Sheets environment where we run imports and lookups to power live summaries and graphs. Alongside this the best thing about the software is the support which is fast, experienced, and helpful.

#### Cons

I can't say there is much I don't like because the solutions we have figured out more than outweigh the limitations - I expected the standard of the administration portal and the lack of variety on user types to be a disappointment but in the end understanding we use the tool to push data elsewhere to be used by folks (off the back of a ridiculous amount of large-scale data consolidation from Stripe)

#### Reasons for choosing Better Reports

It took time to query our use case with all the vendors but in the end Plecto, Putler, and Baremetrics simply don't support Stripe Connect accounts (where you're dealing with multiple merchants' data, not just one). Additionally Baremetrics only thinks about subscriptions yield. Flatly was a viable contender as they offered to solve the use case, but since they are exclusively about data transportation, whereas BetterReports gives us a tool to build and view the reports first before pushing to GoogleSheets, it is a reliable single tool. Plus BetterReports support and engagement of their team was hugely reassuring.

#### Reasons for switching to Better Reports

Stripe's native reporting or their Sigma product provide only very basic solutions to reporting across a Stripe Connect merchant portfolio, and certainly without the necessary clarity and control for users who only need dashboards and reporting. BetterReports has helped us curate powerful standalone views which better still our teams can incorporate into other reports and analysis directly in G-Suite.

---

### Simple and powerful reporting, EXCELLENT support

- Overall rating: 5/5
- Reviewer: Jake S.
- Verified reviewer: Yes
- Industry: Transportation/ Trucking/ Railroad
- Company size: 201-500 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Clean and helpful product. This was my first shopify add-on and probably the biggest value-add so far. My finance team relies on it and the only times it lets them down, it's an issue with shopify, not Better Reports.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

[sensitive content hidden] Seriously- the product is great and makes extracting data from shopify much easier, but the support team is the shining cherry on top- they usually get back to me faster than the monthly fee would suggest, and are always pleasant, clear, and helpful!

#### Cons

My only real issues lie more with the shopify webhook- some values are estimates due to how shopify exposes their data. Once I understood that, things have become easier to work with. Some items could maybe be a bit clearer, but honestly like most people I don't always read things thoroughly and submit a support ticket anyway :)

---

### Awesome support

- Overall rating: 5/5
- Reviewer: Caroline B.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: Self-Employed
- Product usage: Used daily for less than 2 years
- Reviewed: June 2025
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Support is absolutely wonderful! This app provides important data not available via basic Shopify analytics.

#### Cons

Nothing - it's been great! Any questions have been quickly cleared up by the support team who has helped customize everything.

---

### Great Product. Excellent Support

- Overall rating: 5/5
- Reviewer: Jason G.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 51-200 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: June 2025
- Review source details: This review was submitted organically. No incentive was offered

We have had positive experiences with Better Reports from the start. It filled a critical need in our business, allowing us to report easily on Stripe data in a flexible, powerful way.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Super handy and easy-to-use tool for reporting on our Stripe data. Exceptional support — highly responsive, friendly, and knowledgeable.

#### Cons

Nothing comes to mind. The product works exactly as advertised. It is well supported, cost effective, and easy to use.

---

### Why Better Reports is the Best!!!

- Overall rating: 5/5
- Reviewer: Brendan O.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I am amazed at the data we can pull from Better Reports which has enabled us to make better decisions & enable us to scale our business. Customer service is always over & above expectation.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The versatility & the great customer service from Ciara.

#### Cons

Nothing at all it's our favourite app on Shopify.

---

### Amazing Product! Don't think twice

- Overall rating: 5/5
- Reviewer: Kimberly C.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The system connects right to Shopify and it's plug and play. So much data immediately. If you need anything further, the staff is amazing and creates custom reports quickly.

#### Cons

Creating some custom reports on your own isn't always the most straight forward thing, however the support team will make them for you when you get stuck.

---

### Better Reports The Best

- Overall rating: 5/5
- Reviewer: Thiago B.
- Verified reviewer: Yes
- Industry: Retail
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

[sensitive content hidden] is awesome! When I request help with a report, she is on top, and I hear back from her and the BR within minutes. It is hard to find a great tool with great support! You can get it with Better Reports

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

They make our lives easier with Data, and the people there are fantastic ([sensitive content hidden], etc...)

#### Cons

Roll Limitation with Google Sheets for scheduled reports

---

### Great Service

- Overall rating: 5/5
- Reviewer: Niek v.
- Verified reviewer: Yes
- Industry: Industrial Automation
- Company size: 11-50 employees
- Product usage: Used weekly for less than 6 months
- Reviewed: May 2025
- Review source details: This review was submitted organically. No incentive was offered

Use it for my profit calculation, overall really happy. Nothing else to share here that I didn't share above

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Great support and amazing customisations. It's (looking at what our usecase is) relatively expensive. But they definitely delivered

#### Cons

It loads a little slow when having a lot of records. Besides that I don't like that the fact that they charge a premium based on chaniging the shopify plan

---

### Great experience

- Overall rating: 5/5
- Reviewer: Ginny L.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 6 months
- Reviewed: March 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Customizable aspect - how we can add relevant columns, measures to the report

#### Cons

Sometimes some measures are not clear so we have to reach out to the team but they have been helpful

---

### Better Reports

- Overall rating: 5/5
- Reviewer: Bri L.
- Verified reviewer: Yes
- Industry: Apparel & Fashion
- Company size: 51-200 employees
- Product usage: Used daily for less than 2 years
- Reviewed: January 2025
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Very pleased! They are always fast to respond and willing to adjust reports on the fly as needed.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

That are quick to respond and are very helpful with generating a report tailored to my needs.

#### Cons

I wish it was easier to build my own report without having to ask.

---

### Nice support team

- Overall rating: 5/5
- Reviewer: Diana G.
- Verified reviewer: Yes
- Industry: Health, Wellness and Fitness
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: December 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I use it daily and I like it. The main challenge is to find the correct field name , but the help desk is great and always answer very fast.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

User friendly reports, fast execution and great support team.

#### Cons

It seems very user friendly application, sometime I can find the exact fields names

---

### Great support

- Overall rating: 5/5
- Reviewer: Ruud M.
- Verified reviewer: Yes
- Industry: Wholesale
- Company size: 2-10 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: December 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I'm not so technical myself but the Better Report team is helping me out with generating all the reports I want. Makes my life so much easier.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

With Better Reports we can make all the Shopify reports we want. It helps us grow our business.

#### Cons

It's not very easy to generate custom reports but luckely the support team is helping us to do that.

---

### Superior Product/Superior Customer Service

- Overall rating: 5/5
- Reviewer: Carolyn S.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: October 2021
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Better Reports not only provides us with the detail required, whether it is sales information by customer, Shopify page, Distributor, etc., but it also provides full automation. This system is truly set it and forget it.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I have absolutely no IT experience. I searched for a product that would fit our Company's needs and compared several during a trail period simultaneously. Not only does Better Reports provide us with the information required, the automation and ability to create individualized reports is incredible. However, I cannot over emphasize that the Customer Service of those at Better Reports is exceptional! Not only are they extremely prompt answering requests, but they are more responsive than any other 3rd party app we have dealt with. From start to finish, they create your report, communicate and confirm that the report meets our requirements, but they will also offer additional options when they feel it may be beneficial. I could not be happier with this product and highly, highly recommend Better Reports.

#### Cons

The only aspect I would like to see if the option for training with an individual from Better Reports so that we can generate reports in house with more confidence.

#### Reasons for choosing Better Reports

During the trial period, it was immediately obvious the difference between the communication, responsiveness and detail provided by Better Report's Customer Service.

## More reviews

[Next reviews](https://www.softwareadvice.com/bi/better-reports-profile/reviews/?page=2)

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Better Reports Reviews, Pros and Cons - 2026 Software Advice