# Better Reports vs Google Analytics 360 - 2026 Comparison - Software Advice

> Better Reports vs Google Analytics 360 - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization.

Source: https://www.softwareadvice.com/bi/better-reports-profile/vs/google-analytics

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Better Reports vs Google Analytics 360

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Updated June 16, 2026

# Better Reports vs. Google Analytics 360: 2026 Comparison

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Updated June 16, 2026

# Better Reports vs. Google Analytics 360: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Product comparison

Compare up to 3 products side-by-side

+

Add product

[](https://www.softwareadvice.com/bi/better-reports-profile/)

[Better Reports](https://www.softwareadvice.com/bi/better-reports-profile/)

4.9

[(171)](https://www.softwareadvice.com/bi/better-reports-profile/reviews/)

Starting Price

$19.90per month

Free trial

Free version

Pros:

Not enough reviews

Cons:

Not enough reviews

Who uses Better Reports

Based on 171 reviews

-   Popular among: Small businesses
-   Most common industry: Retail, Consumer Goods & Services (74%)
-   Top use case: Reporting (85%)

94% of users recommend this product

[](https://www.softwareadvice.com/bi/google-analytics-profile/)

[Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/)

4.7

[(8094)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

Starting Price

Not provided by vendor

Free trial

Free version

Pros:

-   Integrations
-   Data Analysis

Cons:

-   Training and Learning Curve
-   Customer Support

Who uses Google Analytics 360

Based on 8094 reviews

-   Popular among: Small businesses
-   Most common industries: IT & Software Development (22%), Professional Services (20%) and Retail, Consumer Goods & Services (10%)
-   Top use cases: Web Analytics (17%), Data Analysis (10%) and Dashboard (9%)

86% of users recommend this product

[](https://www.softwareadvice.com/bi/better-reports-profile/)

Better Reports

4.9

[(171)](https://www.softwareadvice.com/bi/better-reports-profile/reviews/)

[](https://www.softwareadvice.com/bi/google-analytics-profile/)

Google Analytics 360

4.7

[(8094)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

+

Add product

Add product

## User satisfaction

* * *

4.9

Based on 171 reviews

Ease of use

4.5

Value for money

4.8

Customer support

5.0

Functionality

4.8

4.7

Based on 8,094 reviews

Ease of use

4.2

Value for money

4.7

Customer support

4.2

Functionality

4.6

## User interface

* * *

## Key features

Features selected based on 8,265 reviews from Dashboard

* * *

Ad hoc Query

4.9

Campaign Management

N/A

Customizable Dashboard

4.9

Data Import/Export

4.8

Drag & Drop

4.4

Keyword Tracking

N/A

Ad hoc Query

N/A

Campaign Management

5.0

Customizable Dashboard

N/A

Data Import/Export

N/A

Drag & Drop

N/A

Keyword Tracking

4.4

### Wondering if these products fit your needs?

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LexiAdvisor for 8 years

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

## Integrations

* * *

[

Stripe BillingNot enough reviews

](https://www.softwareadvice.com/product/61741-Stripe-Billing/)[

ShopifyIntegration rated 5.0 from 21 reviews

](https://www.softwareadvice.com/retail/shopify-profile/)[

StripeNot enough reviews

](https://www.softwareadvice.com/product/49509-Stripe/)

[

WordPressIntegration rated 4.8 from 184 reviews

](https://www.softwareadvice.com/web-content-management/wordpress-profile/)[

Google Search ConsoleIntegration rated 4.8 from 164 reviews

](https://www.softwareadvice.com/marketing/google-search-console-profile/)[

Google AdsIntegration rated 4.8 from 250 reviews

](https://www.softwareadvice.com/marketing/google-ads-profile/)

## Reviews

* * *

MA

Marcela A.DTC E-commerce Retail Inventory Control SupervisorApparel & Fashion, 51-200 employees

"The ability to create custom fields and formulas makes it feel like it’s built exactly for my business."

Sep 29, 2025

VR

Verified ReviewerDirector of Business TransformationRetail, 201-500 employees

"I also do not love the interface of their reports, and that it is not easy to recover deleted reports."

Jan 16, 2026

SP

Sonu P.Systems AnalystConsumer Goods, 51-200 employees

"Google Analytics 360 provides extremely detailed data analysis and reporting capabilities for businesses managing multiple websites and digital channels."

May 18, 2026

Patrick S.CEOConsumer Goods, 2-10 employees

"I don't feel it is secure, and I pulled the system from my sites after being exposed to multiple hacks. "

Mar 25, 2026

## Customer support

* * *

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

## Training options

* * *

In Person

Live Online

Webinars

Documentation

Videos

In Person

Live Online

Webinars

Documentation

Videos

## Popular Comparisons

* * *

[Microsoft Power BI vs Better Reports](https://www.softwareadvice.com/bi/better-reports-profile/vs/microsoft-power-bi/)[Tableau vs Better Reports](https://www.softwareadvice.com/bi/better-reports-profile/vs/tableau/)[Similarweb vs Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/vs/similarweb-pro/)[Semrush vs Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/vs/semrush/)