# GivingDNA Software Reviews, Demo & Pricing - 2026

> Review of GivingDNA Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/bi/causemo-insights-profile

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GivingDNA

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Overview

# GivingDNA 2026: Benefits, Features & Pricing

Wondering if GivingDNA is right for your organization?

Our Data Preparation Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

GivingDNA

4.9

[(9)](https://www.softwareadvice.com/bi/causemo-insights-profile/#reviews)

Pricing

Starting at $500.00 per month

### About GivingDNA

GivingDNA is a cloud-based data analytics and wealth screening solution designed to help nonprofits in creating highly precise donor segments. With GivingDNA, fundraisers and nonprofit marketers gain invaluable insights to profile and segment their donors efficiently, enabling them to enhance the personalized donor experience.

Wondering if GivingDNA is right for your organization?

Our Data Preparation Software selection experts can help you in 15 minutes or less.

## GivingDNA User Interface

## Popular GivingDNA Alternatives

Main Product

GivingDNA

4.9

[(9)](https://www.softwareadvice.com/bi/causemo-insights-profile/#reviews)

Ratings Breakdown

-   4.67Ease of use
-   5.0Value for money
-   5.0Customer support
-   4.89Functionality

Pricing

Starting at $500.00 per month

Get Price

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4.6

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Ratings Breakdown

-   4.12Ease of use
-   4.20Value for money
-   4.24Customer support
-   4.49Functionality

Pricing

Starting at $15.00 per month

Get Price

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Ratings Breakdown

-   4.04Ease of use
-   4.18Value for money
-   4.48Customer support
-   4.44Functionality

Pricing

Available upon request

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Ratings Breakdown

-   4.13Ease of use
-   3.97Value for money
-   4.03Customer support
-   4.27Functionality

Pricing

Available upon request

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[(53)](https://www.softwareadvice.com/bi/jmp-profile/reviews/)

Ratings Breakdown

-   4.15Ease of use
-   4.31Value for money
-   4.47Customer support
-   4.38Functionality

Pricing

Starting at $1390.00 per year

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[(145)](https://www.softwareadvice.com/bi/clicdata-profile/reviews/)

Ratings Breakdown

-   4.34Ease of use
-   4.55Value for money
-   4.67Customer support
-   4.34Functionality

Pricing

Starting at $265.00 per month

Get Price

## GivingDNA Pricing and Plans

Starting price: $500.00 per month

Free Trial

Free Version

Basic

$500.00

per feature, per month

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## GivingDNA Features

-   Popular features found in Data Preparation
    
    AI/Machine Learning
    
    Big Data Analytics
    
    Data Extraction
    
    Data Integration
    
    Data Mapping
    
    Reporting/Analytics
    
-   More features of GivingDNA
    
    Activity Dashboard
    
    Alerts/Notifications
    
    Behavior Tracking
    
    Campaign Analytics
    
    Campaign Planning
    
    Campaign Segmentation
    
    Campaign Tracking
    
    Contact Database
    
    CRM
    
    Customer Segmentation
    
    Customizable Reports
    
    Dashboard
    
    Dashboard Creation
    
    Data Analysis Tools
    
    Data Import/Export
    
    Data Quality Control
    
    Data Visualization
    
    Donor Management
    
    Engagement Tracking
    
    ETL
    
    For Nonprofits
    
    Fundraising Management
    
    Performance Metrics
    
    Predictive Analytics
    
    Reporting & Statistics
    
    Search/Filter
    
    Self Service Data Preparation
    
    Third-Party Integrations
    
    Trend Analysis
    
    Visual Analytics
    

## GivingDNA Integrations

HubSpot CRM

Integration rated undefined from -1 review

Little Green Light

Integration rated undefined from -1 review

GoFundMe Pro

Integration rated undefined from -1 review

Microsoft Excel

Integration rated undefined from -1 review

Salesforce Sales Cloud

Integration rated undefined from -1 review

Donately

Integration rated undefined from -1 review

See all 11 integrations

## GivingDNA User Reviews

Overall Rating

4.9

Ratings Breakdown

5

89%

4

11%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.7

Value for money

5.0

Customer support

5.0

Functionality

4.9

Have you used GivingDNA and would like to share your experience with others?

Jamie S.

Verified reviewer

Non-Profit Organization Management

51-200 employees

Used weekly for less than 2 years

Review source

Reviewed September 2021

Love this product!

5

Population segmentation, donor profiles, prospect identification, upgrading, lapsed risk outreach, stewardship outreach.

Ratings Breakdown

5

Ease of use

5

Customer support

5

Functionality

Pros:

The GivingDNA team listens to clients and develops the product according to feedback provided. Plus, many other products do not allow you the flexibility to "do it all." GivingDNA is a one-stop wealth and marketing data shop that can segment and provide donor profiles.

Cons:

As a new product, there are still a few bells and whistles being developed. I have faith that this will be addressed over time.

Vendor Response

Thank you for the glowing review, Jamie! It makes our day to develop new features and continually improve the platform to make it the workhorse of your fundraising analytics.

Replied October 2021

Read More

MG

Murna G.

Verified reviewer

Non-Profit Organization Management

11-50 employees

Used weekly for more than 2 years

Review source

Reviewed August 2021

Save your time and sanity

5

My department and organization is aware of who are top donors are, which donors are about to lapse and which donors need to be upgraded. Using the Giving DNA has decreased our lapsed rates and has saved us so much time. I use the data from Giving DNA to also start planning year end campaigns.

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

The dashboard, ability to segment your donors, detailed insights on individual and file giving, the customer service and availability of account reps.

Cons:

Certain features weren't user friendly and unable to export but they have been fixed as the software has grown. There is not much that I don't like about the Giving DNA!

Vendor Response

Hi Murna, thanks so much for your feedback! We're glad you've experienced positive results from GivingDNA and that improvements have made that experience even better. Grateful to have you on board!

Replied August 2021

Read More

JG

Julie G.

Verified reviewer

Philanthropy

51-200 employees

Used monthly for less than 2 years

Review source

Reviewed September 2021

Highly recommend

5

Excellent! And I feel like there is even more to learn to get the most out of this tool!

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

The Client Success team is amazing at helping you learn to use this took and to help it work for you! It's truly surprising that there isn't an additional cost for this with as much value as it adds!

Cons:

It can be a little different to understand how to use it at first as it's not a traditional CRM tool. But the prospecting and donor insights can't be match anywhere else.

Vendor Response

Thanks so much for your review, Julie! We look forward to continuing to build on GivingDNA and make it even more intuitive and optimized for your success.

Replied October 2021

Read More

WA

Wendy A.

Verified reviewer

Non-Profit Organization Management

51-200 employees

Used weekly for less than 12 months

Review source

Reviewed June 2021

Game Changing Outcomes

4

The GivingDNA dashboard and analytical tools have provided our team with the reporting necessary to develop our "Wildly Important Goals." We are providing measurable data to our senior leadership team and board of trustees. \[SENSITIVE CONTENT HIDDEN\], our Client Success Ambassador, has become an extension of our overall Donor Engagement team. He continues to support our efforts to set exponential versus incremental goals for our donors.

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

GivingDNA pairs well with our donor database (Raiser's Edge), providing direction on database clean up, prospect marketing, and retention deliverables.

Cons:

The YOY retention stats on the overview dashboard are confusing, and would be more helpful if it pulled the same number from the Giving Dashboard.

Vendor Response

Thank you so much for the positive review, Wendy! We look forward to improving the clarity of the retention statistics in future updates.

Replied October 2021

Read More

EF

Elena F.

Verified reviewer

Non-Profit Organization Management

2-10 employees

Used daily for less than 12 months

Review source

Reviewed April 2022

Non-profit CRM

5

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

GivingDNA is a comprehensive CRM which includes extra features for non-profits.

Cons:

GivingDNA's customer service could response to the cases faster.

Read More

DS

Doug S.

Verified reviewer

Non-Profit Organization Management

51-200 employees

Used weekly for more than 2 years

Review source

Reviewed March 2022

Giving DNA - A great tool for deeper engagement with the donor

5

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

The ability to target directly what you're wanting to do, using your donor informatin.

Cons:

A bit of a learning curve to really dive into it deeply - but it is worth it.

Read More

LC

Larry C.

Verified reviewer

Religious Institutions

51-200 employees

Used monthly for more than 2 years

Review source

Reviewed March 2022

Effective, Useful, and Caring Support

5

There are so many great benefits to GivingDNA but the greatest is having them on your team. Their support and help to improve donor work is so valuable!

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

I love the versatility of the product and the ability to drill down to find the people I am looking for. I also LOVE the support the Giving DNA team provide. They are always willing to answer questions and find new ways to help me do my job.

Cons:

The reports take a few minutes to populate. Sometimes I have to wait and I would like to see the reports immediately. I just need to be patient.

Read More

MY

Mollie Y.

Verified reviewer

Non-Profit Organization Management

2-10 employees

Used daily for less than 6 months

Reviewed December 2019

Excellent Tool for MidLevel Donor Growth

5

We are building a strong midlevel giving program with a very small team. Causemo allows us to prioritize our communications for maximum impact.

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

4

Functionality

Pros:

The ease of use and aggregate data sets are perfect. You can tell that this tool was built by a nonprofit practitioner for nonprofits. It just plain makes sense and provides exactly the data points I need to build a successful midlevel donor program.

Cons:

It is a newer product so there are still a couple of features being worked on such as the ability to delete individual lists.

Vendor Response

Thanks for your review, Mollie! We're pumped to see your mid-level results and are confident GivingDNA will continue to bring significant value to all of your programs.

Replied October 2021

Read More

VR

Verified

Reviewer

Internet

51-200 employees

Used other for less than 6 months

Review source

Reviewed April 2021

Worthful tool

5

Ratings Breakdown

5

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Worthful and easy-to-use visualization software. Incredibly responsive support team.

Cons:

It seems expensive compared to similar products.

Vendor Response

Thank you for your review! We hope as you continue to use GivingDNA, you'll realize more and more value for your team.

Replied October 2021

Read More

Showing 1 - 9 of 9 Reviews

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