# datacadabra Software Reviews, Demo & Pricing - 2026

> Review of datacadabra Software: system overview, features, price and cost information. Get free demos and compare to similar programs.

Source: https://www.softwareadvice.com/bi/datacadabra-profile

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datacadabra

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Overview

# datacadabra 2026: Benefits, Features & Pricing

Wondering if datacadabra is right for your organization?

Our Data Management Software selection experts can help you in 15 minutes or less.

On this page

-   Overview
    
-   User Interface
    
-   Popular Alternatives
    
-   Pricing and Plans
    
-   Features
    
-   Integrations
    
-   User Reviews
    

## Overview

datacadabra

4.6

[(5)](https://www.softwareadvice.com/bi/datacadabra-profile/#reviews)

Pricing

Starting at €2,500.00 per year

### About datacadabra

datacadabra is a data marketing suite in SaaS mode entirely dedicated to marketing. datacadabra supports users throughout the entire data exploitation chain. It supports data structuring, the creation of targets for marketing operations, the preparation of analyses, and the analyses themselves. Its more than 40 pre-configured analyses allow for the improvement of customer knowledge, the prediction of behaviors, and the optimization and monitoring of marketing actions. datacadabra is enriched with new analyses every month. This allows it to optimize animation plans and marketing actions in order to improve performance.

Wondering if datacadabra is right for your organization?

Our Data Management Software selection experts can help you in 15 minutes or less.

## datacadabra User Interface

## Popular datacadabra Alternatives

Main Product

datacadabra

4.6

[(5)](https://www.softwareadvice.com/bi/datacadabra-profile/#reviews)

Ratings Breakdown

-   4.0Ease of use
-   4.75Value for money
-   5.0Customer support
-   4.40Functionality

Pricing

Starting at €2500.00 per year

Get Price

Alternative Product

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4.7

[(2290)](https://www.softwareadvice.com/compliance/google-cloud-platform-profile/reviews/)

Ratings Breakdown

-   4.48Ease of use
-   4.42Value for money
-   4.31Customer support
-   4.60Functionality

Pricing

Available upon request

Get Price

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4.6

[(2353)](https://www.softwareadvice.com/bi/tableau-profile/reviews/)

Ratings Breakdown

-   4.12Ease of use
-   4.20Value for money
-   4.24Customer support
-   4.49Functionality

Pricing

Starting at $15.00 per month

Get Price

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Ratings Breakdown

-   4.17Ease of use
-   4.66Value for money
-   4.15Customer support
-   4.61Functionality

Pricing

Available upon request

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4.7

[(62)](https://www.softwareadvice.com/bi/matomo-profile/reviews/)

Ratings Breakdown

-   4.47Ease of use
-   4.75Value for money
-   4.29Customer support
-   4.55Functionality

Pricing

Starting at $9.00 per month

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Alternative Product

[Sisense](https://www.softwareadvice.com/product/119281-Sisense/)

4.5

[(378)](https://www.softwareadvice.com/product/119281-Sisense/reviews/)

Ratings Breakdown

-   4.46Ease of use
-   4.39Value for money
-   4.63Customer support
-   4.33Functionality

Pricing

Available upon request

Get Price

## datacadabra Pricing and Plans

Starting price: €2,500.00 per year

Free Trial

Free Version

Basic

€2,500.00

per feature, per year

No plan information available

Confused about pricing? We've got you covered.

Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates.

## datacadabra Features

-   Popular features found in Data Management
    
    Access Controls/Permissions
    
    Activity Dashboard
    
    Automatic Backup
    
    Customer Database
    
    Data Connectors
    
    Data Import/Export
    
    Data Migration
    
    Data Quality Control
    
    Data Security
    
    Data Synchronization
    
    Data Visualization
    
    Multiple Data Sources
    
-   More features of datacadabra
    
    Activity Tracking
    
    Ad hoc Analysis
    
    API
    
    Campaign Analytics
    
    Customer Segmentation
    
    Dashboard
    
    Data Preparation
    
    Data Profiling
    
    Demand Forecasting
    
    Forecasting
    
    For Retail
    
    Machine Learning
    
    Monitoring
    
    No-Code
    
    Performance Metrics
    
    Predictive Analytics
    
    Predictive Modeling
    
    Reporting/Analytics
    
    Reporting & Statistics
    
    Statistical Analysis
    
    Trend Analysis
    

## datacadabra Integrations

Mailjet

Integration rated undefined from -1 review

Mailchimp

Integration rated undefined from -1 review

Brevo

Integration rated undefined from -1 review

Sarbacane

Integration rated undefined from -1 review

## datacadabra User Reviews

Overall Rating

4.6

Ratings Breakdown

5

60%

4

40%

3

0%

2

0%

1

0%

Secondary Ratings

Ease of Use

4.0

Value for money

4.8

Customer support

5.0

Functionality

4.4

Have you used datacadabra and would like to share your experience with others?

LH

Ludovic H.

Verified reviewer

Retail

501-1000 employees

Used other for more than 2 years

Review source

Reviewed August 2021

Un gain de temps et un impact métier pour l'utilisateur

4

Un autre avantage de Datacadabra est la réactivité des équipes, qui, en plus d'un support technique, m'ont également offert un support marketing qui m'a permis de mettre en place des campagnes CRM aux ciblages optimisés en quelques clics, ce qui était nécessaire vu le fort rythme du plan co (3 news / semaine).

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Datacadabra propose différentes sections (prédire / décrire / cartographier / segmenter) qui remplissent chacun leur fonction de manière très efficace, et le travail d'analyse de modèle qui en sort est déjà prémâché par un output des indicateurs les plus intéressants (courbe ROC, AUC, variables explicatives pour prédire, définition des segments pour segmenter ...). Cela permet de se concentrer sur l'impact métier de ce que l'on a créé.

Cons:

Le travail de préparation de données selon un format particulier était le seul point faible que je trouvais à l'outil, mais ce problème n'existe plus désormais.

Read More

JH

Jérôme H.

Verified reviewer

Computer Software

51-200 employees

Used other for less than 2 years

Review source

Reviewed August 2021

Produit très convainquant (utilisation du module Prédire)

5

Nous utilisons le module Prédire afin de générer des scorings d'attrition. Les scores obtenus sont particulièrement pertinents.

Ratings Breakdown

5

Ease of use

5

Customer support

5

Functionality

Pros:

\- Solution simple à utiliser, surtout après la petite période d'apprentissage, utile dans mon cas n'étant pas du tout expert dans ce domaine. - Très bon accompagnement du support - Vitesse de génération du modèle statistique, une fois le dataset importé

Cons:

Je n'ai pour le moment été confronté à aucun problème particulier avec Datacadabra.

Reasons for choosing datacadabra

Par recommandation d'une autre société utilisatrice de la solution

Read More

BB

Betty B.

Verified reviewer

Information Technology and Services

51-200 employees

Used other for less than 12 months

Review source

Reviewed August 2021

Un outil multi-analyses Clients

5

L'utilisation principale de datacadabra est celle de la segmentation RFM, qui est le 1er pilier pour un accompagnement stratégique en marketing automation. La découverte progressive d'autres fonctionnalités m'amène à proposer davantage ces solutions à mes différents clients notamment sur la partie Profil (module Décrire). Globalement très satisfaite.

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

5

Functionality

Pros:

Diversité des analyses Clients. L'option de préparation des données. Les rapports d'analyse structurés pour la segmentation.

Cons:

Pour un profil qui n'est pas data, le paramétrage peut parfois être compliqué de part le langage technique utilisé. Rapports complexes à analyser en sortie d'analyses de profil.

Read More

JS

JEROME S.

Verified reviewer

Food Production

10000+ employees

Used monthly for less than 2 years

Review source

Reviewed August 2021

Pour une meilleure segmentation client

4

L'outil nous a permis de mieux comprendre le comportement de nos clients, d'identifier nos Vips et poches de croissance. Et donc de prioriser nos actions.

Ratings Breakdown

3

Ease of use

4

Value for money

5

Customer support

3

Functionality

Pros:

Tableau d'activité et suivi profil évolué

Cons:

La mise en forme des résultats, manque d'intuitivité, convivialité de l'interface. Difficulté au commencement à l'interprétation des résultats.

Reasons for choosing datacadabra

Test and learn avec l'outil pour apprendre à mieux connaître nos clients.

Read More

OW

Olivier W.

Verified reviewer

Supermarkets

1001-5000 employees

Used monthly for less than 12 months

Review source

Reviewed August 2021

Avis

5

de la pertinence dans divers ciblages

Ratings Breakdown

4

Ease of use

5

Value for money

5

Customer support

4

Functionality

Pros:

La possibilité de faire d'autres choses que simplement du scoring (reporting, PMG, ...)

Cons:

Le lancement du scoring est un peu long.

Read More

Showing 1 - 5 of 5 Reviews

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