# Best 15 Google Analytics 360  Alternatives in 2026 - Software Advice

> Find the top Google Analytics 360 Software alternatives in 2026. Our list is fueled by product features and real user reviews and ratings. Compare these alternatives to make sure you are picking the best Web Analytics Software for your business.

Source: https://www.softwareadvice.com/bi/google-analytics-profile/alternatives

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Google Analytics 360 Alternatives

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[Overview](https://www.softwareadvice.com/bi/google-analytics-profile/)[Reviews](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

Alternatives

# Best 15 Google Analytics 360 Alternatives

Google Analytics 360

4.7

[(8094)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

Pricing: Available upon request

Free trial

Free version

Find your perfect match

Speak directly with a specialist to match alternatives to your budget and needs.

On this page

-   Popular Alternatives
    
-   Alternatives
    
-   Popular Comparisons
    

## Preview of Top Google Analytics 360 Alternatives

Main Product

Google Analytics 360

4.7

[(8094)](https://www.softwareadvice.com/bi/google-analytics-profile/reviews/)

Ratings Breakdown

-   4.17Ease of use
-   4.66Value for money
-   4.15Customer support
-   4.61Functionality

Pricing

Available upon request

Get Price

Top Alternative

Similarweb

4.6

[(261)](https://www.softwareadvice.com/website-optimization/similarweb-pro-profile/reviews/)

Ratings Breakdown

-   4.61Ease of use
-   4.20Value for money
-   4.38Customer support
-   4.48Functionality

Pricing

Starting at $125.00 per month

Get Price

Top Alternative

Semrush

4.6

[(2320)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)

Ratings Breakdown

-   4.32Ease of use
-   4.24Value for money
-   4.38Customer support
-   4.59Functionality

Pricing

Starting at $139.95 per month

Get Price

Top Alternative

Ahrefs

4.7

[(583)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

Ratings Breakdown

-   4.45Ease of use
-   4.22Value for money
-   4.46Customer support
-   4.70Functionality

Pricing

Starting at $29.00 one time

Get Price

Top Alternative

Looker

4.5

[(282)](https://www.softwareadvice.com/bi/looker-profile/reviews/)

Ratings Breakdown

-   4.26Ease of use
-   4.39Value for money
-   4.48Customer support
-   4.41Functionality

Pricing

Starting at $2000.00 per month

Get Price

Top Alternative

Adobe Analytics

4.5

[(237)](https://www.softwareadvice.com/marketing/adobe-analytics-profile/reviews/)

Ratings Breakdown

-   3.92Ease of use
-   4.03Value for money
-   4.15Customer support
-   4.39Functionality

Pricing

Available upon request

Get Price

## Google Analytics 360 Alternatives

[### Similarweb](https://www.softwareadvice.com/website-optimization/similarweb-pro-profile/)

4.6

[(261)](https://www.softwareadvice.com/website-optimization/similarweb-pro-profile/reviews/)

Starting Price: $125.00 per month

Free trial

Free version

Starting Price: $125.00 per month

Free trial

Free version

### Features Comparison

93%

Unique Features for Similarweb

-   Access Controls/Permissions
-   Activity Dashboard
-   Alerts/Escalation

See All

7%

Shared Features with Google Analytics 360

-   Campaign Management
-   Monitoring
-   Reporting/Analytics

See All

### Integrations Comparison

100%

Unique Integrations for Similarweb

-   Amazon S3
-   Google Analytics 360
-   HubSpot CRM

See All

0%

Shared Integrations with Google Analytics 360

-   No shared integrations

See Similarweb Screenshots

[### Semrush](https://www.softwareadvice.com/marketing/semrush-profile/)

4.6

[(2320)](https://www.softwareadvice.com/marketing/semrush-profile/reviews/)

Starting Price: $139.95 per month

Free trial

Free version

Starting Price: $139.95 per month

Free trial

Free version

### Features Comparison

95%

Unique Features for Semrush

-   Activity Dashboard
-   Activity Tracking
-   Alerts/Notifications

See All

5%

Shared Features with Google Analytics 360

-   Monitoring
-   Reporting/Analytics
-   Website Analytics

### Integrations Comparison

73%

Unique Integrations for Semrush

-   Databox
-   Google Analytics 360
-   Google Docs

See All

27%

Shared Integrations with Google Analytics 360

-   Google Ads
-   Google Search Console
-   WordPress

See Semrush Screenshots

[### Ahrefs](https://www.softwareadvice.com/marketing/ahrefs-profile/)

4.7

[(583)](https://www.softwareadvice.com/marketing/ahrefs-profile/reviews/)

Starting Price: $29.00 one time

Free trial

Free version

Starting Price: $29.00 one time

Free trial

Free version

### Features Comparison

92%

Unique Features for Ahrefs

-   Alerts/Notifications
-   API
-   Audit Management

See All

8%

Shared Features with Google Analytics 360

-   Reporting/Analytics
-   Website Analytics

### Integrations Comparison

50%

Unique Integrations for Ahrefs

-   Google Analytics 360

50%

Shared Integrations with Google Analytics 360

-   Google Search Console

See Ahrefs Screenshots

[### Looker](https://www.softwareadvice.com/bi/looker-profile/)

4.5

[(282)](https://www.softwareadvice.com/bi/looker-profile/reviews/)

Starting Price: $2000.00 per month

Free trial

Free version

Starting Price: $2000.00 per month

Free trial

Free version

### Features Comparison

96%

Unique Features for Looker

-   Access Controls/Permissions
-   Activity Tracking
-   Ad hoc Query

See All

4%

Shared Features with Google Analytics 360

-   Reporting/Analytics
-   Website Analytics

### Integrations Comparison

94%

Unique Integrations for Looker

-   Google Analytics 360
-   Google Workspace
-   HubSpot CRM

See All

6%

Shared Integrations with Google Analytics 360

-   Google Ads

See Looker Screenshots

[### Adobe Analytics](https://www.softwareadvice.com/marketing/adobe-analytics-profile/)

4.5

[(237)](https://www.softwareadvice.com/marketing/adobe-analytics-profile/reviews/)

Pricing: Available upon request

Free trial

Free version

Pricing: Available upon request

Free trial

Free version

### Features Comparison

86%

Unique Features for Adobe Analytics

-   Activity Dashboard
-   Ad hoc Reporting
-   AI/Machine Learning

See All

14%

Shared Features with Google Analytics 360

-   A/B Testing
-   Monitoring
-   Reporting/Analytics

See All

### Integrations Comparison

88%

Unique Integrations for Adobe Analytics

-   AB Tasty
-   Adobe Audience Manager
-   Adobe Campaign

See All

13%

Shared Integrations with Google Analytics 360

-   Google Ads

See Adobe Analytics Screenshots

[### AccuRanker](https://www.softwareadvice.com/marketing/accuranker-profile/)

4.9

[(330)](https://www.softwareadvice.com/marketing/accuranker-profile/reviews/)

Starting Price: $109.00 per month

Free trial

Free version

Starting Price: $109.00 per month

Free trial

Free version

### Features Comparison

92%

Unique Features for AccuRanker

-   API
-   Audit Management
-   Competitive Analysis

See All

8%

Shared Features with Google Analytics 360

-   Monitoring

### Integrations Comparison

50%

Unique Integrations for AccuRanker

-   Google Analytics 360

50%

Shared Integrations with Google Analytics 360

-   Google Search Console

See AccuRanker Screenshots

[### Lucky Orange](https://www.softwareadvice.com/bi/lucky-orange-profile/)

4.7

[(262)](https://www.softwareadvice.com/bi/lucky-orange-profile/reviews/)

Starting Price: $39.00 per month

Free trial

Free version

Starting Price: $39.00 per month

Free trial

Free version

### Features Comparison

93%

Unique Features for Lucky Orange

-   Access Controls/Permissions
-   Activity Tracking
-   Alerts/Notifications

See All

7%

Shared Features with Google Analytics 360

-   A/B Testing
-   Monitoring
-   Reporting/Analytics

See All

### Integrations Comparison

71%

Unique Integrations for Lucky Orange

-   BigCommerce
-   Google Analytics 360
-   Google Optimize

See All

29%

Shared Integrations with Google Analytics 360

-   Shopify
-   WordPress

See Lucky Orange Screenshots

[### Matomo](https://www.softwareadvice.com/bi/matomo-profile/)

4.7

[(62)](https://www.softwareadvice.com/bi/matomo-profile/reviews/)

Starting Price: $9.00 per month

Free trial

Free version

Starting Price: $9.00 per month

Free trial

Free version

### Features Comparison

94%

Unique Features for Matomo

-   Activity Dashboard
-   Alerts/Notifications
-   Campaign Tracking

See All

6%

Shared Features with Google Analytics 360

-   A/B Testing
-   Reporting/Analytics

### Integrations Comparison

94%

Unique Integrations for Matomo

-   Drupal
-   Grafana
-   Jira

See All

6%

Shared Integrations with Google Analytics 360

-   WordPress

See Matomo Screenshots

[### Mixpanel](https://www.softwareadvice.com/project-management/mixpanel-profile/)

4.5

[(146)](https://www.softwareadvice.com/project-management/mixpanel-profile/reviews/)

Starting Price: $25.00 per month

Free trial

Free version

Starting Price: $25.00 per month

Free trial

Free version

### Features Comparison

97%

Unique Features for Mixpanel

-   Activity Dashboard
-   Alerts/Notifications
-   API

See All

3%

Shared Features with Google Analytics 360

-   Reporting/Analytics

### Integrations Comparison

100%

Unique Integrations for Mixpanel

-   AB Tasty
-   Amazon Redshift
-   Appcues

See All

0%

Shared Integrations with Google Analytics 360

-   No shared integrations

See Mixpanel Screenshots

[### Mouseflow](https://www.softwareadvice.com/heatmap/mouseflow-profile/)

4.7

[(122)](https://www.softwareadvice.com/heatmap/mouseflow-profile/reviews/)

Starting Price: $31.00 per year

Free trial

Free version

Starting Price: $31.00 per year

Free trial

Free version

### Features Comparison

97%

Unique Features for Mouseflow

-   Access Controls/Permissions
-   Activity Dashboard
-   Activity Tracking

See All

3%

Shared Features with Google Analytics 360

-   Website Analytics

### Integrations Comparison

90%

Unique Integrations for Mouseflow

-   Adobe Analytics
-   Adobe Commerce
-   Drupal

See All

10%

Shared Integrations with Google Analytics 360

-   Shopify
-   WordPress

See Mouseflow Screenshots

[### Domo](https://www.softwareadvice.com/bi/domo-profile/)

4.3

[(330)](https://www.softwareadvice.com/bi/domo-profile/reviews/)

Pricing: Available upon request

Free trial

Free version

Pricing: Available upon request

Free trial

Free version

### Features Comparison

98%

Unique Features for Domo

-   Access Controls/Permissions
-   Ad hoc Query
-   Ad hoc Reporting

See All

2%

Shared Features with Google Analytics 360

-   Reporting/Analytics

### Integrations Comparison

96%

Unique Integrations for Domo

-   Adobe Commerce
-   Adobe Workfront
-   Alchemer

See All

4%

Shared Integrations with Google Analytics 360

-   Google Ads
-   Shopify

See Domo Screenshots

[### Simple Analytics](https://www.softwareadvice.com/bi/simple-analytics-profile/)

4.8

[(46)](https://www.softwareadvice.com/bi/simple-analytics-profile/reviews/)

Pricing: Available upon request

Free trial

Free version

Pricing: Available upon request

Free trial

Free version

### Features Comparison

71%

Unique Features for Simple Analytics

-   Activity Dashboard
-   Conversion Tracking
-   Customer Journey Mapping

See All

29%

Shared Features with Google Analytics 360

-   Reporting/Analytics
-   Website Analytics

### Integrations Comparison

0%

Unique Integrations for Simple Analytics

-   No unique integrations

0%

Shared Integrations with Google Analytics 360

-   No shared integrations

See Simple Analytics Screenshots

[### Amplitude](https://www.softwareadvice.com/marketing/amplitude-profile/)

4.6

[(67)](https://www.softwareadvice.com/marketing/amplitude-profile/reviews/)

Starting Price: $995.00 per month

Free trial

Free version

Starting Price: $995.00 per month

Free trial

Free version

### Features Comparison

80%

Unique Features for Amplitude

-   API
-   Cohort Analysis
-   Conversion Tracking

See All

20%

Shared Features with Google Analytics 360

-   A/B Testing
-   Campaign Management
-   Reporting/Analytics

See All

### Integrations Comparison

100%

Unique Integrations for Amplitude

-   Segment

0%

Shared Integrations with Google Analytics 360

-   No shared integrations

See Amplitude Screenshots

[### Hootsuite](https://www.softwareadvice.com/collaboration/hootsuite-profile/)

4.4

[(3797)](https://www.softwareadvice.com/collaboration/hootsuite-profile/reviews/)

Starting Price: $99.00 per month

Free trial

Free version

Starting Price: $99.00 per month

Free trial

Free version

### Features Comparison

98%

Unique Features for Hootsuite

-   Access Controls/Permissions
-   Activity Dashboard
-   Activity/News Feed

See All

2%

Shared Features with Google Analytics 360

-   Campaign Management

### Integrations Comparison

99%

Unique Integrations for Hootsuite

-   123FormBuilder
-   Adobe Analytics
-   Adobe Commerce

See All

1%

Shared Integrations with Google Analytics 360

-   WordPress

See Hootsuite Screenshots

[### TapClicks](https://www.softwareadvice.com/bi/tapanalytics-profile/)

4.3

[(175)](https://www.softwareadvice.com/bi/tapanalytics-profile/reviews/)

Starting Price: $599.00 per month

Free trial

Free version

Starting Price: $599.00 per month

Free trial

Free version

### Features Comparison

97%

Unique Features for TapClicks

-   Activity Dashboard
-   Ad hoc Reporting
-   Campaign Tracking

See All

3%

Shared Features with Google Analytics 360

-   Reporting/Analytics

### Integrations Comparison

97%

Unique Integrations for TapClicks

-   Adobe Campaign
-   AdRoll
-   Birdeye

See All

3%

Shared Integrations with Google Analytics 360

-   Google Ads

See TapClicks Screenshots

## Popular Google Analytics 360 Comparisons

[Similarweb vs Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/vs/similarweb-pro/)[Semrush vs Google Analytics 360](https://www.softwareadvice.com/bi/google-analytics-profile/vs/semrush/)[Ahrefs vs Google Analytics 360](https://www.softwareadvice.com/marketing/ahrefs-profile/vs/google-analytics/)[Adobe Analytics vs Google Analytics 360](https://www.softwareadvice.com/marketing/adobe-analytics-profile/vs/google-analytics/)

Still Not Sure?

Our experts can help you compare Google Analytics 360 with other top options, so you can find the best fit for your needs.

Best 15 Google Analytics 360 Alternatives in 2026 - Software Advice