InnerTrends

RATING:

4.9

(12)

About InnerTrends

What if your product analytics tool actually knew your business, not just your data? Track the right data and actually get valuable insights! InnerTrends provides product analytics software for product-led growth companies. We're the only product analytics + data science tool that maps your unique software business to your data to provide built-in reporting. No need to be a data scientist! All the reports are in plain English, offering you actionable insights so that you can optimize your entire SaaS customer journey! InnerTrends customers make more actionable growth decisions with their user data than any other analytics tool on the market. Some of our best features include: ?Mock UI Access For Real-Time Demo of Product, ?Consumer Engagement Scoring, ?Full Life...

InnerTrends Pricing

$79/month

Starting price: 

$79.00 per month

Free trial: 

Available

Free version: 

Available

Big Picture Growth Dashboard Personalized To Your Software

InnerTrends Reviews

Overall Rating

4.9

Ratings Breakdown

Secondary Ratings

Ease-of-use

4.5

Customer Support

5

Value for money

5

Functionality

5

Most Helpful Reviews for InnerTrends

1 - 5 of 12 Reviews

User Profile

Trevor

Verified reviewer

Marketing and Advertising, 2-10 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2019

The best analytics tool for finding growth opportunities

We have implemented InnerTrends on 5 SaaS products so far and we are finally able to pinpoint and prioritize the biggest growth opportunity for each product without having to be a data scientist. This has helped to align our teams around growing the most important areas of each product and has led to much better bottom-line results.

PROS

The InnerTrends team helps to identify the most important data to track and validates it so we know everything that is being tracked is 100% accurate. It's the only tool we found that this is true and has shown to be extremely important. It is also the best tool we have found at helping us truly pinpoint the biggest growth opportunity within a product's user analytics without us having to be a data scientist. This has proven invaluable for determining product-led growth opportunities and helping with healthy SaaS growth.

CONS

It takes a couple of weeks to get set up since the data needs to be validated. However, this is still worth it as nothing is worse than making decisions based on bad data.

Reason for choosing InnerTrends

It is the only tool we found that manages the setup, validates the data for you and gives actionable insights to solve your biggest growth problems. The rest of the analytics tools are good for tracking high-level data but not drilling in and finding true growth opportunities.

Reasons for switching to InnerTrends

We were basically tracking everything (too much) and did not have the ability to validate the data or understand how to best use all the data we were tracking. I think it's a good tool for finding high-level issues but didn't give us the ability to drill into the data deeper and really find a viable solution to the problems.

Radu

Internet, 201-500 employees

Used weekly for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed August 2020

A platform that every Marketing Ops team should have

From the beginning, [SENSITIVE CONTENT HIDDEN] was working with us to make sure all our data insights' needs are met, which made a huge difference. He is a data genius :) I have to say that I gathered more knowledge than expected as he made the onboarding process almost like a data workshop. Thanks for that

PROS

As Marketing Operations Manager, I spend a lot of time trying to get actionable insights from multiple platforms, which makes my job really challenging. Innertrends allows me to get to these insights almost instantly. From customer journeys, to funnel optimisation this is the best platform to help you with your data insights needs.

CONS

Nothing to add here, we are very happy with the product

Reason for choosing InnerTrends

The reson we went for it was the price mark, also the ability to create the custom dashboard and reports that our company needed.

Vendor Response

So glad we are helping optimize your customer journey and you are seeing the big picture on how to best grow by leveraging your data! Thanks for leaving your feedback!

Replied October 2020

Michiel

Marketing and Advertising, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed December 2020

Data is key but actually doing something with it is essential

The team of Innertrends feel like partners, sitting next to you and going the extra mile. Always.

PROS

At the bottom line the numbers don't lie. Adding this with lots of knowledge and experience this is must-have for companies that need to activate their new prospects.

CONS

It absorbs time and gives new insights always.

Reason for choosing InnerTrends

The idea of using actual data from the product, the usage and the users made me enthousiastic. The conversations with Innertrends about the approach, opportunities and improvements made me do it.

User Profile

Andrei

Verified reviewer

Internet, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2020

The cherry on the cake in our marketing technology stack

We're very happy as we were able to detect multiple issues in our product: - the drop-off point in the onboarding process - the difference in product usage based on the source of the traffic/acquisition channel which led to specific fixes in the product for specific users It also helped us in identifying the north star metric and making sure it is a determining factor in user's success.

PROS

Probably the most important aspect of the platform is the fact that it comes with real feedback/conclusions which is an extremely important thing in the day to day business. You don't have to take the numbers to someone else and wait for them for weeks to give you actionable insights, this is included in the platform. Saves time, saves energy, saves money while helping you optimise and improve multiple aspects of your platform. We even use the platform to see other insights that our A/B testing tool does not cover and neither does our internal tracking. It is definitely the most important platform in our marketing technology stack.

CONS

It is time consuming to implement and then you need to make sure that any changes you make in your platform does not affect the tracking. On the other hand, improving your tracking will be reflected in Innertrends so they will be able to give you better insights.

Vendor Response

Great to hear that you are seeing improvements while leveraging InnerTrends and that it's become the most important tool in your stack!

Replied October 2020

Alon

Internet, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed January 2021

A product thats the cornerstone to our business growth and success - Excellent product and team.

InnerTrends have been amazing to work with. Handheld us through onboarding, and always keen to get involved in the data to define our biggest growth opportunities and measure optimisation efforts. Additionally, a huge bonus is InnerTrends connects to our multiple 3rd party applications, which free's up our development resources and allows us to focus on our product roadmap. As a business, implementing the tool forced us to be crystal clear about the main reasons customers use our product and the actions that help our customers achieve those reasons. This narrowed our focus tremendously and aligned our entire team.

PROS

The product is the heartbeat of our business. It enables us to truly understand how our customers are engaging with our product and through every part of our funnel. This means we can define how quickly customers reach specific goals, how effective we are at delivering on our promise and our ability to retain our customers. Through this we can understand where our biggest growth opportunities are, allow us to prioritise accordingly and measure our efforts to optimise effortlessly. Our sales efforts have benefited tremendously as we're able to use product engagement to define how qualified a potential customer is and when the most appropriate time is to upgrade. Without it we are honestly flying an aeroplane in the dark, blind and without any instruments.

CONS

The product requires a technical person to implement but the highly experienced InnerTrends team work closely with you throughout the process.