Looker is a cloud-based business intelligence (BI) platform designed to explore and analyze data. The solution helps businesses to capture and analyze data from multiple sources and make data-driven decisions.
Looker provides business teams the ability to analyze supply chains, market digitally, quantify customer value, interpret customer behavior, and evaluate distribution processes. Users can also “view source” to understand how the data they are viewing is being manipulated. The dashboards allow presenting data and insights using customizable charts, graphs and reports. All dashboards and queries can be drilled into, so users can discover information in multiple layers.
With Looker's data modeling language, users can define data metrics and explore relationships between various data sets. The storytelling feature allows users to present data analysis to stakeholders through data-rich visualizations.
Looker is used in many industry sectors across the US and Canada including e-commerce, construction, education, finance, healthcare, media and technology.
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Number of employees: 51-200 employees
We used it a lot in the beginning, then it didn't match our salesforce, so we lost trust.
Get's the job done. Easy to pivot and deep dive. Visualizations look pretty slick, and packed with features. Relatively easy to import data from warehouse.
Not much transparency reduces trust from the team. Small errors are hard to troubleshoot and result in not using the dashboard much. No SQL CLI makes it disappointing for power users.Review Source: Capterra
Catherine from ShopKeep
Number of employees: 201-500 employees
Looker has allowed my company to organized and dig deeper into data that we collect in our CRM. You can really get down to the specific details of things. I like that you can easily create a look whenever needed and have the option to not save it if it's not needed again. I also like LookerBot for Slack.
It definitely has a bit of a learning curve. I still struggle with creating some reports but as someone who is not data-centric I've learned how to use it pretty well