---
title: "Matomo vs Zapier - 2026 Comparison - Software Advice"
description: "Matomo vs Zapier - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization."
source_url: "https://www.softwareadvice.com/bi/matomo-profile/vs/zapier/"
page_type: "comparison"
language: "en"
---

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Matomo vs Zapier

Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee.

Updated October 5, 2026

# Matomo vs. Zapier: 2026 Comparison

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Updated October 5, 2026

# Matomo vs. Zapier: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Product comparison

Compare up to 3 products side-by-side

+

Add product

[](https://www.softwareadvice.com/bi/matomo-profile/)

[Matomo](https://www.softwareadvice.com/bi/matomo-profile/)

4.7

[(62)](https://www.softwareadvice.com/bi/matomo-profile/reviews/)

Starting Price

$9.00per month

Free trial

Free version

Pros:

Not enough reviews

Cons:

Not enough reviews

Who uses Matomo

Based on 62 reviews

-   Top use case: Web Analytics (47%)

94% of users recommend this product

[](https://www.softwareadvice.com/cloud-management/zapier-profile/)

[Zapier](https://www.softwareadvice.com/cloud-management/zapier-profile/)

4.7

[(3082)](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)

Starting Price

$29.99per month

Free trial

Free version

Pros:

-   Automation
-   Integrations

Cons:

-   Pricing
-   Zaps

Who uses Zapier

Based on 3082 reviews

-   Popular among: Small businesses
-   Most common industries: Professional Services (24%), IT & Software Development (23%) and Retail, Consumer Goods & Services (8%)
-   Top use cases: Integration (26%), Workflow Management (26%)

83% of users recommend this product

[](https://www.softwareadvice.com/bi/matomo-profile/)

Matomo

4.7

[(62)](https://www.softwareadvice.com/bi/matomo-profile/reviews/)

[](https://www.softwareadvice.com/cloud-management/zapier-profile/)

Zapier

4.7

[(3082)](https://www.softwareadvice.com/cloud-management/zapier-profile/reviews/)

+

Add product

Add product

## User satisfaction

* * *

4.7

Based on 62 reviews

Ease of use

4.5

Value for money

4.7

Customer support

4.3

Functionality

4.5

4.7

Based on 3,082 reviews

Ease of use

4.3

Value for money

4.3

Customer support

4.3

Functionality

4.6

## User interface

* * *

## Key features

Features selected based on 3,144 reviews from Integration

* * *

API

N/A

Dashboard

N/A

Drag & Drop

N/A

Goal Setting/Tracking

4.8

Heatmaps

4.8

Keyword Tracking

5.0

API

4.6

Dashboard

4.4

Drag & Drop

4.6

Goal Setting/Tracking

N/A

Heatmaps

N/A

Keyword Tracking

N/A

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

## Integrations

* * *

[

JoomlaNot enough reviews

](https://www.softwareadvice.com/cms/joomla-profile/)[

MoodleNot enough reviews

](https://www.softwareadvice.com/lms/moodle-profile/)[

LimeSurveyNot enough reviews

](https://www.softwareadvice.com/product/458234-LimeSurvey/)

[

AWeberNot enough reviews

](https://www.softwareadvice.com/marketing/aweber-profile/)[

Constant ContactNot enough reviews

](https://www.softwareadvice.com/marketing/constant-contact-profile/)[

AsanaIntegration rated 5.0 from 31 reviews

](https://www.softwareadvice.com/project-management/asana-profile/)

## Reviews

* * *

VR

Verified ReviewerInternInformation Technology and Services, 11-50 employees

"We used matomo in for a unique requirement which was to track all the use interaction and we wished all those things downloaded on our premise which gets really easy with matomo cause you can setup matomo on your servers."

Feb 2, 2025

FV

Filippo V.CTOInformation Technology and Services, 2-10 employees

"It is not as famous as google analytics."

May 2, 2025

DS

Daniel S.ManagerAutomotive, 2-10 employees

"I use Zapier for two pretty different things, keeping my personal deal monitor groups running and handling automation for my dealership, and it’s held up well for both."

Jul 23, 2026

HM

Homan M.Co-founderRetail, 11-50 employees

"Their subscription downgrading process is deceptive, giving the impression that your account has been downgraded when the change hasn't actually gone through."

May 22, 2026

## Customer support

* * *

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

## Training options

* * *

In Person

Live Online

Webinars

Documentation

Videos

In Person

Live Online

Webinars

Documentation

Videos

## Popular Comparisons

* * *

[Google Analytics 360 vs Matomo](https://www.softwareadvice.com/bi/google-analytics-profile/vs/matomo/)[Semrush vs Matomo](https://www.softwareadvice.com/bi/matomo-profile/vs/semrush/)[monday AI Work Platform vs Zapier](https://www.softwareadvice.com/marketing/monday-com-profile/vs/zapier/)[Jira vs Zapier](https://www.softwareadvice.com/project-management/atlassian-jira-profile/vs/zapier/)