Staq

Staq is a software designed for media and advertising companies, offering media analytics and reporting features. It assists these businesses in making informed advertising decisions based on data-driven insights. Staq's functionality includes the automation of data collection from various platforms and systems, focusing on revenue, expenditure, and inventory information. It standardizes this diverse data into unified datasets for ease of analysis. The software generates useful reports, such as standard revenue and reconciliation reports, and also offers the capability for custom reporting across different demand partners. It provides industry benchmark data sourced from a variety of major publishers, which can guide pricing and sales target decisions. Staq consolida...