TapClicks Software

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FrontRunners 2020

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About TapClicks

TapClicks is a smart marketing cloud-based set of automated marketing solutions designed to work in unison, powered by your data. We make the complex world of marketing easy with everything a business needs to differentiate itself, becoming more efficient and scalable to grow smarter and faster! TapClicks is a cloud-based business intelligence (BI) solution that offers digital-marketing reporting and analytics for ad agencies, media companies and enterprises in industries such as automotive, travel, e-commerce and HIPPA agencies. This platform allows users to combine their marketing campaigns and performance results in a unified digital dashboard. TapClicks provides on-demand analytics, comparative scoring, advanced trending insights and data visualization wit...
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Marketing dashboard

TapClicks User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4

Value for money

4

Customer support

4.5

Functionality

4

Showing 1 - 5 of 169 reviews

Julia

Company size: 2 - 10 employees

Time used: Less than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

December 2021

Great tool for measuring overall marketing effectiveness

User Profile

Kiri

Verified reviewer

Company size: 11-50 employees

Industry: Marketing and Advertising

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
4

Ease-of-use

out of 5
4

Value for money

out of 5
4

Customer support

out of 5
5

Functionality

out of 5

November 2018

Unrivaled Customization in Order Management and Reporting

TapClicks provides a huge benefit to both us as a company, and to our clients. It is one dashboard where everyone can log into and tell you everything you need to know about a campaign, from it's status, order details, and creative files to the actual campaign data and reporting. This full-cycle tool has made us much more efficient as a company.

Pros

The ability to customize everything from reporting for us and for our clients, as well as in order management. Everything is fine-tuned to our business model, and we are given the tools to make the adjustments we need in real-time.

Cons

As with platforms that house a lot of data, there can be issues with the data imports, causing us to have inaccurate data our dashboard. TapClicks works as quickly as they can to remedy any data issues, but sometimes the turnaround is not quick enough for our fast moving business.

Jorge

Company size: 51-200 employees

Industry: Marketing and Advertising

Time used: Less than 12 months

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
5

Ease-of-use

out of 5
5

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

July 2020

Integrations are awesome in TapClicks, it's got most of my data linked. I love TapClicks.

TapClicks has resolved most of my marketing reporting and communications problems. In the past, we used to download data from Google Ads to an excel workbook and start editing and formatting to make presentable, which used to be very time-consuming and tiring. Additionally, I needed to change my internal call reporting software and I was very worried about how to integrate data with this new software, it is great to know that TabClicks is limitless since it also has integrations for almost all call reporting software, this actually makes it easy for my agency and my clients to create a dashboard and communicate the most important metrics to our partners. Having said this, the experience that I have had with TabClicks solving my reporting issues has been very relieving and satisfactory. I am very happy working with TapClicks and I hope they continue to come up with more features, integrations, and tools to continue to improve the user's experiences.

Pros

Working with TapClicks gives you access to a relevant and large integrations library for your marketing reporting needs. It is so great to know that you are just a few clicks away from creating and modifying cutting-edge dashboards to present to your clients. Additionally, the interface is pretty user-friendly and makes it easy to come up with new ideas. TapClicks has more upsides than downsides, its automation and the way everything is put together quickly and efficiently is wonderful.

Cons

Everything is nice, maybe adding more templates would help to have ideas about new ways to create dashboards, and sometimes adding some tutorials will also help.

Reasons for choosing TapClicks

More Integrations and more automated features. This resulted in more time-saving and automated processes. And personalized URL, profile, and accounts.

Johnna

Company size: 11-50 employees

Industry: Legal Services

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
4

Value for money

out of 5
2

Customer support

out of 5
3

Functionality

out of 5

March 2022

TapClicks Review.

Overall, I would recommend TapClicks to others as a Google Data Studio (GDS)connector for third party data, TapClick's dashboard capabilities in platform are limited in my opinion, which is why we use GDS for an actual reporting interface / dashboards.

Pros

We primarily use TapClicks as a connector for google data studio. This is a huge benefit to us in building out dashboards to get third party (non-google) data in. TapClicks has many connector options under their 250+ connector.

Cons

I wish you could customize the "channels" grouping as an add on to your existing subscription. There are some problems with channel connectors, like not showing spend for each platform in the connector. Also, spend and impression data will usually be slightly off from what we see in platform, however, the discrepancy is usually minimal. TapClicks also doesn't have a TikTok ads connector yet.

Khalid

Company size: 1 employee

Industry: Design

Time used: Less than 6 months

Review Source: Capterra

This review was submitted organically. No incentive was offered
3

Ease-of-use

out of 5
4

Customer support

out of 5
5

Functionality

out of 5

August 2021

best one

Be prepared to do some front end set up work, but it's autopilot after that. Your dedicated success team will be great and available and there is a chat feature for quick issues or questions.

Pros

The nicest part about this software is that you can use spreadsheets to connect any of your raw data, as well as develop custom channels and algorithms to represent data. The flexibility to design and schedule reports allows me to concentrate on other tasks while my clients receive automated marketing performance reports.

Cons

There are various data restrictions (mostly on the provider side) that make very specialised reports difficult to display. So, every now and then, we need to go into the individual platforms to gather more information.

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