Google Analytics 360 vs Stratum

RATING:

4.7

(7891)

Google Analytics 360 has 7891 reviews and a rating of 4.69 / 5 stars vs Stratum which has 48 reviews and a rating of 4.19 / 5 stars. Compare the similarities and differences between software options with real user reviews focused on features, ease of use, customer service, and value for money.

Overall Rating
4.7 (7891)
4.2 (48)
Ease-of-Use
4 / 5
4 / 5
Value for Money
4.5 / 5
4 / 5
Customer Support
4 / 5
4 / 5
Functionality
4.5 / 5
4 / 5
Last Review Written
March 28, 2024
July 24, 2019
Pros/Cons
  • Pros

  • I love that the Google name lives on and that this tool is reliable and trustworthy. The pricing is awesome as well.
  • The breadth and depth of reporting offered by Google Analytics are excellent and it's also great that it is free to use and offers a robust knowledge base and community.
  • Cons

  • It is very confusing to navigate and when they update it makes it even worse to re-learn where all of the features are located.
  • I followed a detailed step-by-step tutorial to set up Google Analytics. But even after repeating the whole process to exclude any possible mistakes, it is not working for me.
Read all user reviews
  • Pros

  • The program allows for me to utilize our sales tracings in order to effectively conduct calls and meetings. I can also track my progress and export to Excel in order to prepare for my upcoming days.
  • Ability to budget within the tool and at any level. The pre-built Stratum expressions in Viewer.
  • Cons

  • I dislike the inability to freeze column headings on multi-page views.
  • My only real complaint is that the formatting component (Planner) does not come standard and is an add-on for an additional fee.
Read all user reviews
Pricing Range
$
$
$
$
$
N/A
Product Demo
Product Screenshot
Product Screenshot
Explore product images
FrontRunners

The top products based on usability and customer satisfaction, as rated by user reviews. Check out our full methodology description for more detail.

FrontRunners

2023

N/A
Advisor Recommendations

Our industry-specific advisors recommend products based on specific business needs. Connect with us to get your personalized recommendations.

N/A
N/A
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos