Infusionsoft by Keap

4.10 / 5 (1,070)

Our advisors have recommended this product 131 times in the last 30 days

About Keap

Keap (formerly Infusionsoft) is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation, and e-commerce functionalities in one suite. Keap helps small businesses across various industries streamline sales and manage customer experiences.

Users can segment contacts, track customer interactions, send emails, as well as run campaigns with personalized communication triggers based on emails opened, clicks, and more. Users can also manage e-commerce, from inventory management to payments and purchase fulfillment, set up online shopping carts, track digital storefront activity, send quotes, invoices, and receipts.

The system’s reporting and analytics tools help users run analyses on parameter...


Read More

Supported Operating System(s):

Mac OS, Web browser (OS agnostic)

1,070 Reviews of Keap

Average User Ratings

Overall

4.10 / 5 stars

Ease-of-use

3.5

Value for money

4.0

Customer support

4.0

Functionality

4.0

Ratings Snapshot

5 stars

(471)

471

4 stars

(357)

357

3 stars

(142)

142

2 stars

(46)

46

1 stars

(54)

54

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 1070 results

November 2019

Melissa from Belle Poppy Digital

Verified Reviewer

Company Size: 51-200 employees

Industry: Marketing and Advertising

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

4.0

Functionality

5.0

November 2019

A great tool for more advanced small business marketing automation

I've used Infusionsoft twice to accomplish marketing automation that Hubspot didn't handle well.

Pros

Infusionsoft is a great tool for small businesses that need to kick it up a notch with their marketing automation. It offers an easy to use visual workflow builder and although the learning curve is a bit steep, once users get the principles, the customization is a great trade off.

Cons

Infusionsoft does have its quirks and the learning curve can be steep for those who are not technical or logical. Recommend working with a partner to get past this challenge.

Response from Keap

Replied January 2020

Melissa, Thank you so much for the high marks. So glad to hear the power of the product is beneficial to you and your business!

May 2019

Crystal from Northern Michigan Wedding Officiants

Verified Reviewer

Company Size: 1 employee

Industry: Think Tanks

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

3.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

May 2019

Porsche of CRM's

They've been super supportive and helpful. Whenever I've had problems understanding anything, even when my mother passed on, they were very allowing and there for me. The people in chat and in customer support are always always patient, knowledgeable and friendly. I talk with them often! I can't say enough how helpful they are.

Pros

I wish I knew how to use all of it. There's always a new function that it can do to save me time. Since I don't have a team, Keap is like my own secretary, streamlining functions.

Cons

It takes so long to set up. The look of emails is very flat and uninteresting. Word processing in the individual letters I send out takes forever. It's definitely not a great place to write letters.

Reasons for Choosing Keap

A lot of the big names in marketing always had "Infusionsoft" at the bottom of their emails so I knew they must know something I didn't. When I decided to try it out, I was thinking big, probably too big. I believed it would help my business grow. (It hasn't YET but I still am able to do more with Infusionsoft.) Once campaigns are set up and the kinks worked out I love watching them work for me.

October 2020

Anthony from TechCrunch

Company Size: 51-200 employees

Industry: Internet

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

October 2020

Perfect CRM for small businesses!

Pros

Keap improves organization, increases productivity and delivers to your customers every step of the way with easy client database software. Eliminate the spreadsheet with Keap's customer management system. I love that all your customer activities and communications are gathered in one place. I also like the ease of use. It's hard enough to deal with the complex marketing challenges business owners face, but simple enough that you can train your staff to use this software in a matter of days. A software that I am generally satisfied with.

Cons

I haven't had any negative experiences so far.

May 2016

Suzanne from Independent Consultants

Industry: Marketing and Advertising

Time Used: Less than 12 months


Ease-of-use

3.5

Customer support

4.5

Functionality

3.0

May 2016

Great for eCommerce... Unfortunately, our sites are not eCommerce

Pros

InfusionSoft was great at first and exciting to learn the platform and start building campaigns. The campaign builder is by far the best part as it is very easy to understand and super easy to visualize your campaign the way it maps out. The elements, processes, communications, etc. are all on a grid map with arrows connecting and directing contacts where to go based on criteria, tags, and triggers you define and set. Once your developers connect everything you need, it is fun to create campaigns.

Cons

Two problems: the CRM is subpar and some integration connections are not ideal. In terms of CRM, there are a lot of preloaded fields as you could expect. The problem is that if there are fields you do not need or use for your business, you're stuck looking at them no matter what. You can create and add up to 100 new custom fields and define the type of field they are, but you cannot remove or even hide existing fields or tabs. Also, we used ScheduleOnce to connect to schedule leads who interacted with our site by filling out a form. Sometimes ScheduleOnce would update their system and cause problems with InfusionSoft and vice versa. Support from IS was quick to address and fix this when it was on their end though.

September 2020

April from Neeley Law

Company Size: 11-50 employees

Industry: Legal Services

Time Used: Less than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

4.0

Customer support

5.0

Functionality

4.0

September 2020

I like the product

I am happy with my overall experience. I would not actively seek out different software.

Pros

I like how easy it is to use. I like that you can change the dashboard and main screen to show only the information you want to see

Cons

I would like to be able to save attacents to client name/file. I would like for it to be able to save my emails automatically.