ON24

RATING:

4.3

(219)

About ON24

ON24 is a cloud-based collaboration platform that helps organizations connect with their audiences through data-rich content. It is primarily designed to allow users to manage their marketing, training and communication activities. ON24’s key features include branding, product marketing, customer engagement, demand generation, continuing education, certification, enablement, internal communications and external communications. Its product marketing tool allows marketers to create demo experiences by integrating on-camera talent, video clips and screen sharing. The platform’s continuing education and certification features lets firms deliver multimedia content, including live training webinars and chaptered video series to test, track and assess performance. Further...
Peer webinars

ON24 Reviews

Overall Rating

4.3

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

4.5

Value for money

4

Functionality

4

Most Helpful Reviews for ON24

1 - 5 of 217 Reviews

Bernard

Retail, 11 - 50 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

Reviewed March 2022

Fantastic webinar platform!

User Profile

Maureen

Verified reviewer

Financial Services, 2-10 employees

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed January 2019

Great Webinar Platform

Overall, we have a great experience with ON24. It's an easy and user friendly system. The reporting is very robust and helps us to really evaluate attendance and what marketing initiatives work well and which ones don't. We have found the capabilities to be satisfactory and we've been able to execute each webinar the way we've planned. The system is reliable and have experienced very few technical glitches. I would highly recommend (and do) this system to others.

PROS

The ON24 platform is very user friendly. The set-up of a webinar, collection of registration to the execution on the day of the webinar is great and so easy. The system is very reliable and we've experienced very few hick-ups along the way from a technological standpoint and the quality of the call on the live webinar is also reliable. The reporting capabilities are robust and above average in comparison to other suppliers.

CONS

While ON24 is a great webinar platform, the cost is higher than average which makes it an expensive platform to use. Also, the tech people that join the webinars for an added $500 or more fee, aren't always the best and have language barriers and aren't that proactive. It's apparent this has been outsourced overseas. However, ON24 has worked with us and enabled us request specific technicians which has been helpful.

Lahn

Computer & Network Security, 51-200 employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed October 2019

Lots of Great Features in this Webinar Tool

ON24 is very easy to use- and I know there are more functionalities that I need to explore. I also enjoy their webinars that give you tips on building successful programs.

PROS

I like that ON24 is easy to use. I can setup my webinars quickly and there are also lots of elements I can customize. I like that it is easy to setup polling questions, move slides around and also easy to answer audience q's- either privately or to the whole group. It is also easy to see how many other webinars the participants have viewed and engaged with.

CONS

There are some elements I would like to have more control over the design. The polling questions do look a bit plain. But most of the elements are easy to customize.

Reason for choosing ON24

Easier to use and had the functionalities we were looking for.

Lindsey

Market Research, 10,000+ employees

Used weekly for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

1

FUNCTIONALITY

4

Reviewed October 2019

Excellent platform for analysis, but lacking on customer support

Overarching positive. The background analysis is the best.

PROS

This platform provides excellent analysis on audience engagement, how and when they view live or On Demand webinars and as a Marketer I am able to track where the audience comes from for additional analysis and lead scoring. It also integrates with other technology we are using.

CONS

When it comes to the software it typically works with ease and with limited issues. When there is a more complex project that requires On24 support I find the customer service to be lacking. I'm not sure if additional personal/support is needed but the response to urgent requests are often delayed and communication is sporadic.

Ariana

Financial Services, 501-1,000 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed September 2019

Recommend On24

They take a lot of care in helping with the strategic side of launching this channel/an effective webinar programme and it makes a huge difference.

PROS

Data capture and insights into how customers are engaging is miles ahead of other webinar software. There are so many touch point options. More customisable than other webinar platforms, you can make it look and feel like your brand and curate the right experience.

CONS

We have had some problems with integrating it into our CRM (but we have a highly customised CRM, might be fine with off-the-shelf CRMs)

Reason for choosing ON24

It was the best for an actual marketing channel, a lot of the others are simple virtual meeting tools crow-barred into a 'webinar' packaging.

Reasons for switching to ON24

GoToWebinar was difficult to use/unreliable and didn't provide the outcomes we wanted. Basic tool compared to what we wanted to achieve.