Meltwater

RATING:

4.0

(91)

About Meltwater

Meltwater is an online solution that provides media intelligence and social listening tools for enterprises. It offers real-time business insights to make better informed decisions. This software helps companies to measure, manage and magnify their reputation in a progressively linked world. It provides an access to the latest PR measurement tools that helps users quantify their PR influence. Social media analytics offer a clear picture of the user's brand and customer sentiments. Meltwater’s smart media contact database lets users connect with main media influencers, including bloggers, journalists and more. Create presentations for stakeholders and share insights with internal work groups through a shared dashboard. Users can monitor their competitor’s actio...

Meltwater Pricing

Pricing is modular and offered upon request.

Starting price: 

$5,000.00 

Free trial: 

Available

Free version: 

Not Available

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Meltwater Reviews

Overall Rating

4.0

Ratings Breakdown

Secondary Ratings

Ease-of-use

4

Customer Support

3.5

Value for money

3.5

Functionality

4

Most Helpful Reviews for Meltwater

1 - 5 of 89 Reviews

Katie

Non-Profit Organization Management, 11-50 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2022

Excellent customer support

Overall our marketing communications team loves Meltwater. It took a while to set up our account, but once that's done, it is extremely easy to pull analytics for our Board of Directors.

PROS

The best part about Meltwater is how easy/user-friendly it is compared to our previous product (Cision), and our account rep is FANTASTIC. We had a terrible experience with switching reps at Cision and it was extremely clunky and took literal hours to pull metrics, but Meltwater has blown us away with how seamless it is.

CONS

I will say the media database is not as robust as Cision. It is clear where each company focuses. As a medical non-profit, we work with very niche publications, and many of them were not in Meltwater (or had staff missing) and had to be uploaded manually, which means you are in charge of knowing when the reporter changes companies.

Reasons for switching to Meltwater

Combining vendors into one platform

Rameez

Retail, 1,001-5,000 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed June 2019

Great for customer engagement and as CRM tool

For the two years that we used Meltwater we increased our media sales and overall agent productivity. This lead to a decrease in our ques and many more satisfied customers. There are better products however Meltwater will definitely get the job done.

PROS

The CRM tool is amazing at collating and managing all social media into a chronological timeline. What I like most about this software is the interface. Very fluid and modern and easy on the eyes. It is also user-friendly, I was able to upskill many agents within 2 days maximum.

CONS

I do feel that the reporting could be a bit more specific or customisable. Especially when pulling agent reports, there is some information which I would like to see which is not there, so perhaps allowing a more in-depth customisable report functionwould be beneficial.

Reason for choosing Meltwater

We started off with Meltwater and switched to Freshdesk.

Anonymous

51-200 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed August 2019

An acceptable tool that allows us to track our Media impact

An OK tool to use if you've been used to the platform. Recommend looking elsewhere to see if another tool can help solve your specific needs and problems.

PROS

A fairly robust way of gathering all the news about our industry, company, and competitors all in one place. Quick setup after a couple of calls with our representative.

CONS

the boolean logic strings are difficult to configure at first. We had issues with languages/news that had nothing to do with our industry. Not easily possible to laser-in on the information that we would find relevant for mass distribution. They need to make some enhancements as the UI seems dated, and at times difficult to navigate.

Reason for choosing Meltwater

Pricing discount & my manager had previous experience using the tool. We are consdering switching after our 1-ear subscription lapses.

Kathy

Computer & Network Security, 1,001-5,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2020

The most inclusive on the market

My overall experience has been good. The customer support is usually very fast and any issues always get resolved. The platform and staff are very reliable and useful.

PROS

The thoroughness of coverage and the reach is far larger than other products and the ability to customize searches, add viewers

CONS

a few typos in search criteria setup from prior account managers - but nothing that affects its usability

Reason for choosing Meltwater

Most inclusive and thorough and easiest to use, and it allows me to save data and makes articles from 5 months available if I need them - much easier to use than other competitive products

Reasons for switching to Meltwater

I found Meltwater to be the most inclusive since most of our coverage is focused on an online audience (vs broadcast TV or radio or print) so this had the most inclusive and thorough coverage allowing us to configure it more to our needs and use it to compare long periods of time - which other platforms do not do.

Vendor Response

Kathy, we're glad to hear we have delivered such a great experience for you. Our team strives for excellent customer service and product solutions. Please don't hesitate to reach out if there's anything additional we can do for you.

Replied November 2020

Anonymous

51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed January 2019

Great investment for the right company

I use this software for both distributing press releases and monitoring media coverage and think the product is worth the investment if you are dealing with media on at least the national level. Only complaint is the sales staff (most likely by design of their business model) is on the pushy side to get you to renew you contact early and frquent attempts to upsell new products or features.

PROS

Meltwater is very user friendly and an excellent resource to reach media contacts (broadcast, print and online) nationality and internationally.

CONS

Like all other public relation tools for media, Meltwater tends to have a good amount of media contacts that are out of date but that seems to be an issue accross the board. Price is high, but comparable to other similar software...but worth it if your company is trying to reach media on a national level or monitor your media coverage.