About Singular

Singular is a cloud-based marketing analytics and attribution platform, which offers tools for tracking ROI (return on investment), gathering real-time insights, aggregating costs, measuring campaign attribution, preventing fraud, analyzing ad revenue and much more. Users can connect Singular with their marketing or advertising platforms, including Google Ads, Facebook, Twitter, TikTok and others, to gather campaign performance data. The solution then prWith Singular you are able to:

* Measure and report on all the channels you work with: Measure cross-platform performance across apps, web, SMS, referrals, email, and TV with Singular’s open integration framework.

* Analyze ROI by combining attribution with leading cost aggregation: Powerful data connector...


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1 Reviews of Singular

Overall rating

4 / 5 stars

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November 2019

Allen from Twitter

Company Size: 5,001-10,000 employees

Industry: Marketing and Advertising

Time Used: Less than 6 months

Review Source: Capterra


Ease-of-use

3.0

Functionality

3.0

November 2019

Singular is a useful tool in mobile app tracking software world

UI could stand to be made more intuitive, but the underlying platform is quite useful.

Pros

It's great to have all the data centralized on one platform. it speeds up our workload but the interface does get in the way a bit.

Cons

The UI is not too flexible, takes a while for CS response. We also have issues related to the data load. This can cause reports to break that connect to Singular.