Referral Factory

RATING:

4.9

(116)

About Referral Factory

Plug-and-play software to build and track your customer referral program. If you want to get more referral and grow your business, then Referral Factory is the solution for you! This is why customers choose Referral Factory... Connects directly to your CRM so you can automate asking your HubSpot, Stripe, Pipedrive, Intercom, Zoho and Salesforce contacts to refer. Or use Zapier to connect any CRM! Access 100+ referral program templates, or create your own. 200+ referral rewards and incentives. No coding required... really! Easy to install widgets, pop-ups, embeds and pages to promote your referral program. Advanced referral analytics to track everything from your top referrers, to the channels your users are sharing their referral links on. Fully GDPR comp...

Awards and Recognition

FrontRunner 2023
Software Advice's FrontRunners report ranks top products based on user reviews, which helps businesses find the right software.

Referral Factory Pricing

Starting price: 

$95.00 per month

Free trial: 

Available

Free version: 

Not Available

Build and track your own referral program (no code). Get your referral program up and running in days, not weeks.
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Referral Factory Reviews

Overall Rating

4.9

Ratings Breakdown

Secondary Ratings

Ease-of-use

5

Customer Support

5

Value for money

5

Functionality

5

Most Helpful Reviews for Referral Factory

1 - 5 of 116 Reviews

User Profile

Yevheniya

Verified reviewer

Computer Software, 10,000+ employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed May 2023

The integration with Salesforce is a magic feature

This is not just a tool, but an investment into clients' growth with a modern solution in addition to a very responsive and helpful support team who are always on the line. In our case, it is very important to save time and budget while referring new clients and then benefit from each successful referral. This automated solution helped to adjust this flow and grow faster.

PROS

The ability to be integrated with Salesforce really boosted all the processes of business. The integration feature helped to use the Referal Factory for maximum and it helped to achieve the OKRs even faster. I am amazed by this integration!

CONS

What did you like least about Referral Factory?The solution requires charging customers to pay an additional fee in case of using the customer's own domain, so these are additional expenses.

Reasons for switching to Referral Factory

I needed a product with a wider set of tools for my own preferences. Also, I needed a platform that could afford a wide range of users to use it.

Liam

Management Consulting, 2-10 employees

Used weekly for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2023

Referral Factory has been a game-changer for our consulting business

Referral Factory has been a game-changer for our management consulting business. While there are some areas for improvement, such as the user interface and initial setup process, the platform's impact on our business has been significant. The integration with Hubspot is seamless, and the ability to incentivise customers to refer their friends and family has led to a steady stream of high-quality leads. The team at Referral Factory has been supportive and responsive, providing valuable insights into optimising our referral programme. We highly recommend Referral Factory as an excellent investment for any business looking to grow and increase sales.

PROS

Referral Factory has had a significant impact on our business by generating more referrals and boosting sales. The integration with Hubspot is seamless and makes it easy to manage our sales pipeline and track progress. The ability to incentivise customers to refer their friends and family is a great feature that has led to a steady stream of high-quality leads. The team at Referral Factory is supportive, responsive, and provides valuable insights into optimising our referral programme. I will also give a shout-out to [sensitive content hidden] for their support throughout our 18 months so far with the business providing great customer support.

CONS

The user interface could be more user-friendly, especially for those who are not familiar with referral marketing. The initial setup process can be somewhat time-consuming for the user, however, I understand this is also important to make sure everything is set up correctly.

Reason for choosing Referral Factory

We found it just suited our requirements at the time. Also being based in the UK, it was great to deal with a business in similar timezones.

User Profile

Dmytro

Verified reviewer

Program Development, 11-50 employees

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed April 2023

Very amazing team!!

Good service.

PROS

Simple interface, cool website design, technical support responds quickly.

CONS

No comments on this platform. Everything was clear.

Vendor Response

It's great to hear that you had a positive experience with Referral Factory's team and found their interface and website design easy to use. It's always a good sign when technical support is responsive and everything is clear. Thank you for sharing your feedback!

Replied May 2023

Murray

Health, Wellness and Fitness, 2-10 employees

Used weekly for less than 12 months

Review Source: Capterra

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed March 2023

Having a "virtual team member" bringing us referrals each day was our best acquisitions channel

The template designs were great for inspiration, and allowed us to see the range of functionality for bringing in videos, which is what our business is premised on. The activation of the campaign was great, and it was easy to surface the campaign on our website, and in an emailer to our existing clients.The outcome of the campaign is really where the value lies - seeing good quality new customers, with an added benefit of network effects keeps them spending more, and churning less. So I'd highly advise the software for SMBs.

PROS

The easy onboarding and ability to choose a template made it easy to see an immediate impact visually. We could connect Hubspot to the product, and then let all our customers know that they could refer their friends, and earn a free month of subscription. I really like that Referral Factory allows me as an entrepreneur to see the metrics associated with acquisition volumes and costs. There were many rewards options and their support team was at the ready for us.

CONS

I understand that SaaS limits flexibility in how generic it might be, but one area that could be a benefit is easier mapping and notification prompts of emails. Perhaps there could be some notifications beyond email, or a daily/weekly summary of the campaign as well.

Reason for choosing Referral Factory

It came down to the Hubspot integration, which is seamless with Referral Factory.

Hrayr

Marketing and Advertising, 11-50 employees

Used weekly for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed April 2023

the right support team make your customers happy

As a team member, I have been utilizing Referral Factory to manage a small business for the past years, and it has proven to be an exceptional resource for me. The platform's user-friendly interface and simple navigation make it effortless for me to develop various referral campaigns tailored to different areas of my business. I appreciate the flexibility of the customizable layouts and the extensive range of reward choices available, which enables me to motivate our current customers to refer new ones to my company.

PROS

An aspect that holds great significance for me is the quality of customer support provided by the company. Specifically, they have been instrumental in assisting me with the integration of my Customer Relationship Management (CRM) system, and have continued to offer their expertise whenever I require guidance or recommendations.

CONS

You are unable to generate coupon codes, but rather limited to uploading and distributing them.

Reason for choosing Referral Factory

I was contacted by their sales team, and they were very informative and friendly. Also, one of my friends recommended them to me, and for me, trustworthiness is a very important factor.