---
title: "CallRail Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of CallRail. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if CallRail is a good fit for you!"
source_url: "https://www.softwareadvice.com/call-center/callrail-profile/reviews/"
page_type: "reviews"
language: "en"
---

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CallRail Reviews

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[Overview](https://www.softwareadvice.com/call-center/callrail-profile/)

Reviews

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# CallRail User Reviews

## Reviews summary

- Overall rating: 4.5/5
- Total reviews: 173

### Secondary ratings

- Ease of use: 4.4/5
- Customer support: 4.3/5
- Value for money: 4.3/5
- Functionality: 4.3/5

### Rating distribution

- 5 stars: 120 reviews (69%)
- 4 stars: 36 reviews (21%)
- 3 stars: 7 reviews (4%)
- 2 stars: 2 reviews (1%)
- 1 star: 8 reviews (5%)

### Most mentioned pros

- The call management tools, recordings, and quality tracking make it easy to improve performance while knowing exactly which campaigns drive real leads.
- I loved CallRail's simplicity. While it may not have all the bells and whistles of a major platform, it's simplicity allows it to be the perfect option for an entry level business needing a solid call platform.
- What I like most about CallRail is how it ties calls and SMS directly to marketing results.

### Most mentioned cons

- Teaching other team members and sharing account access has been a little difficult, also generating reports can be challenging.
- Recently, I was stunned to discover that my account had been switched to annual billing, leading to an unwelcome and substantial charge of over $1,600.What makes this situation egregious is that I never authorized the switch from monthly to annual billing.
- The action taken by their representative on my account was done without my approval, and their subsequent denial of responsibility is both infuriating and disappointing.

## CallRail customer reviews

Showing reviews 1-25 of 173 (page 1).

### Easy to use and great data gained from all types of marketing campaigns.

- Overall rating: 5/5
- Reviewer: Chris C.
- Verified reviewer: Yes
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Several years ago, call tracking used to be done by hardcoding the tracking number into your website and that is not ideal for SEO. However, when I stumbled upon CallRail I fell in love with the ease of use, SEO-friendliness, and call data. The dynamic number insertion is so clutch! I currently have over 100 websites using CallRail and it is crucial to proving the value of my marketing efforts.

#### Cons

The reporting takes a little time to get the hang of, but once you've got it down - it isn't too bad.

---

### We're always looking for something better but unable to find it

- Overall rating: 4/5
- Reviewer: Uzair A.
- Verified reviewer: Yes
- Industry: Automotive
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Text messages and calling, plus all our calls are recorded and easy to find.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 3/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

We like that it has a text messaging and a calling functions, the multiple numbers and how easy it is to create call flows. The layout of the calls on the main dash board is intuitive as well.

#### Cons

It's not the most reliable software, we've had many issues where things don't work according to plan. Plus it could do better as being a more powerful call software and include the ability to put people on hold or transfer calls if need be. We are always on the look out for something better but unable to find it so these guys are doing something right.

---

### CallRail Not Intuitive or Feature Friendly

- Overall rating: 3/5
- Reviewer: Teresa Y.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: January 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Not good. We are leaving CallRail to go to another call tracking service.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 2/5

#### Pros

System uptime was good. The technical support individuals know their product and were very helpful.

#### Cons

As a "manager" I initially had all the access I needed to administer my specific clients. Arbitrarily, CallRail starting revoking permission for various admin functions without notifying me or my Corporate offices. Since this was occurring soon after migrating to CallRail, I assumed I was not doing something correctly. I would go to Corporate for support and they could not figure it our either and went to CallRail support only to be told it was a function no longer available to "managers". This put a burden on Corporate and diminished my ability to react to my customers needs in a timely way. Also, the reporting is severely lacking. To get a list of active clients, I or Corporate must manually create the data. When I delete a client, CallRail does not delete them from the list of call tracking users. I have to manually verify the number of active users. There are so many issues with CallRail regarding a poorly designed and non-user friendly system.

#### Reasons for choosing CallRail

Corporate was offering additional benefits that wee tied into the using CallRail.

#### Reasons for switching to CallRail

Corporate was encouraging franchisees to use this product.

---

### I can't imagine an easier, more efficient way to record and monitor your business calls.

- Overall rating: 5/5
- Reviewer: Stephanie N.
- Verified reviewer: Yes
- Product usage: Used daily for less than 2 years
- Reviewed: December 2017
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I would use any other software for tracking phone calls in the work place.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Its the easiest software I have ever used in a professional setting where your business is able to record calls and play them back to multiple people. Many of us listen to them and are able to learn from them. Were also able to track whether or not they're a good lead for our business or not, which is super helpful to know and keep tabs on.

#### Cons

The one biggest con is you need internet access to listen to the call, which I understand but can be difficult at times. I dont really have many complaints about the software. Its great.

---

### Great Service and Value

- Overall rating: 5/5
- Reviewer: travis q.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: Self-Employed
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

How they give you 10 numbers for a reasonable monthly price.

#### Cons

It could be a little better organizing old calls and prospects.

---

### Tracking phone calls with CallRail

- Overall rating: 5/5
- Reviewer: Dilushi Y.
- Verified reviewer: Yes
- Industry: Medical Practice
- Company size: 10000+ employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

I used CallRail for specially to tracking calls beacuse it tracking less than a minute.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

We use mainly CallRail to traching phone calls . Not only that we can record phone calls. Have good customer service. Most important features is before answering the call CallRail Shows automatically us from where it comes from. Easy to use.

#### Cons

Much difficult to tracking calls comes from Facebook, instagram

---

### Excellent Call Tracking Software

- Overall rating: 5/5
- Reviewer: Nefer L.
- Verified reviewer: Yes
- Industry: Hospitality
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Most of my client's business transactions take place over the phone and CallRail has helped us track these "offline conversions" from our marketing efforts.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Being able to see the source from where callers and form submissions are coming from makes it helpful to see which marketing channels are performing better than others.

#### Cons

We are not able to connect phone calls that turn into customers.

---

### I could'nt live without CallRail!

- Overall rating: 5/5
- Reviewer: Josh Bernthold, S.
- Verified reviewer: Yes
- Product usage: Used daily for less than 12 months
- Reviewed: April 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

CallRail is always trying to add new features to the software to benefit its customers ease of use and come up with better options you potentially may want to use. I literally could not run my business without CallRail. Its extremely easy to use and flat out works at a great price.

#### Cons

The software does have minor bugs from time to time that do not impact the functionality, they are just annoyances. I would like to see upgrades on the reporting as well.

#### Vendor response

Hi Josh - Thanks for the great feedback! Our product team is interested to learn more about which upgrades to reporting you'd like to see. Are you able to send me a quick email to reviews@callrail.com? Thanks! Kate

Replied April 2018

---

### My Favorite Call Tracking Service

- Overall rating: 5/5
- Reviewer: Mike C.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: November 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

We use it to track the results of our marketing campaign both in-house and for clients.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Very easy to set up. Doesn't take a lot of time. Can track both calls and forms.

#### Cons

There are issues from time to time with bad numbers. However, for the most part their customer service is quick to fix.

---

### Great software, but more expensive than the other like it

- Overall rating: 5/5
- Reviewer: Chris K.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for less than 2 years
- Reviewed: November 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

I like a lot about this - it's simple to use once you get the hang of it, and from there - you can do so much.

#### Cons

I got a ton of numbers that had issues, I guess they were used before for other things but it's like they were all spammy. I even got calls from numbers I never called and they said I was calling them, when I definitely wasn't. It's also really expensive.

---

### Call Rail is easy to use.

- Overall rating: 5/5
- Reviewer: Noah N.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2025
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

It's an overall, extremely positive experience. Very easy to use, understand, and create numbers where needed.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

It's super easy to create, manage, and utilize hundreds of call tracking numbers at once.

#### Cons

Having to pay for things like 1-800 numbers, or entire country numbers.

---

### Great for small business!

- Overall rating: 4/5
- Reviewer: Morgan B.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: February 2024
- Review source details: This review was submitted organically. No incentive was offered

CallRail is a great place to start. I wish they were more flexible in their options as businesses grow though.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 3/5

#### Pros

CallRail is simple to use and setup! It's not safisticated enough for large brands but for a small business it's a great place to start!

#### Cons

There are no texting features available and the plans cannot scale past a certain growth point.

---

### A Superb Call Tracking Tool

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2021
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

CallRail comes jam-packed with several key features, such as call tracking, call routing, call recording, lead and conversion tracking, and an excellent reporting functionality so you can track key metrics across accounts.

#### Cons

CallRail's native integrations with many reporting platforms (Databox and NinjaCat) isn't particularly robust. For agencies who want to keep their reports in one place/platform, it can be a bit frustrating to have to export reports from CallRail and repurpose them.

#### Reasons for switching to CallRail

CallTrackingMetrics was extremely expensive.

---

### We use this everyday, its a requirement for most clients.

- Overall rating: 5/5
- Reviewer: Spencer W.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2017
- Review source details: This review was submitted organically. No incentive was offered

Results....

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

As an agency that's built its client list around Search Advertising expertise, we long struggled with ways to coach our small to medium-sized clients on the importance of lead scoring. When we discovered CallRail, it was almost like someone had purposefully designed a tool to permanently end our struggles. With CallRail, all of the minutiae of call tracking and scoring is handled by an easy and intuitive system. The options are right there for scoring and playback is as simple a process as could have been created. Seriously, the controls are large, pronounced, and impossible to misinterpret. That's good UX right there. Now, we have a system that allows our clients to exercise Quality Control and gives us the data we need to prove ROI to clients who have a hard time making the connection between lead generation and closing the deal. After all, as a Paid Search agency we can only deliver the leads, we can't close them. So, we recommend CallRail to every single client we have ' no matter what they sell.

#### Cons

Better support for agencies that manage accounts, better admin system for multiple users, having to use multiple browser can be frustrating.

---

### Consistently Excellent User Experience

- Overall rating: 5/5
- Reviewer: Jean J.
- Verified reviewer: Yes
- Industry: Telecommunications
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: November 2019
- Review source details: This review was submitted organically. No incentive was offered

I am able to call on behalf of my companies in real time with a localized telephone number. I am able to provide accurate calling data to my companies that contributes to my success.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I appreciate the ease of use on a daily basis. There is no need to "stop & think" about what you are doing but instead the methodology is so user friendly it becomes second nature to you. Saving time on the phone is a special gift CallRail gives to me each day.

#### Cons

I can honestly say there is really nothing that I don't like about the product. When I run into any difficulties I am able to reach out to specialized customer service person who walks me through my issues in a kind and patient manner each time, with no exceptions.

#### Reasons for choosing CallRail

I spoke with the sales team and was impressed with their knowledge base. I would recommend CallRail to any size business that benefits from outbound business development. I continue to appreciate each and every person I work with at CallRail.

#### Reasons for switching to CallRail

Not to be critical of another product; but I was not able to provide the same type of quality service that I do now with CallRail.

---

### Very Excellent program

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: E-Learning
- Company size: 51-200 employees
- Product usage: Used weekly for less than 2 years
- Reviewed: January 2023
- Review source details: This review was submitted organically. No incentive was offered

The thing I liked most is the ease of dealing, accuracy and its many advantages. All customers do not complain about it. On the contrary, they always say that this great program is very easy and has great potential.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 2/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

The thing I liked most is the ease of dealing, accuracy and its many advantages. All customers do not complain about it. On the contrary, they always say that this great program is very easy and has great potential.

#### Cons

The least thing I liked is the lack of rapid development in the devices, although it is very easy and distinctive, but it needs a little development

---

### Key to Marketing Success

- Overall rating: 5/5
- Reviewer: Richard R.
- Verified reviewer: Yes
- Industry: Legal Services
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: March 2017
- Review source details: This reviewer was invited by the software vendor to submit an honest review.

I've been a user of Callrail since 2012. At first, the functionality of knowing how many calls my consulting customers were receiving from various Internet properties was more than exciting. In the last few months, I've activated Dynamic Number Insertion, which solved a big problem with my Local SEO vendor. And now I've gotten into Keyword Pooling, which defines the source of the visit. All very very good! Thank you.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ease of use; price; features; support

#### Cons

I don't completely understand the pricing. But it's a trivial issue compared to value received

---

### We have no used Callrail for about 3 years and find it as an indespensible tool to provide ROI value

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Product usage: Used daily for more than 2 years
- Reviewed: July 2018
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Easy and everything you need to show ROI to clients

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

We love the ease of use for both the agency as well as for our clients. We also love the mobile app for us and clients

#### Cons

Form submissions are tracked but the reporting is less robust than call tracking. We would like for clients to be able to "thumbs up" and include tags

---

### Great call tracking with keyword listening

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Consumer Electronics
- Company size: 1001-5000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: October 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Great experience overall. The platform is super simple. I have seen many other software copy them.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love how helpful the keyword listening is in helping attributing the calls to their proper last touch channel.

#### Cons

Sometimes the dynamic inserted numbers fail and don’t collect the data that they would be for attribution.

---

### Accurate but Pricy Call Tracking

- Overall rating: 5/5
- Reviewer: Jacob O.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: December 2022
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall it's been a great experience and I would use it again.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

The biggest reason I like CallRail is it's ease of use when setting up with Google Ads and Microsoft Ads.

#### Cons

The biggest issues we have with this software is that our customers don't want to pay for it.

#### Reasons for choosing CallRail

Easier to integrate

---

### CallRail- a great way to funnel calls

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Internet
- Company size: 2-10 employees
- Product usage: Used daily for less than 12 months
- Reviewed: April 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

CallRail is a great tool to use for recording and forwarding calls. There are a lot of options, but I've had good results thus far

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Functionality: 4/5

#### Pros

It's actually a fairly easy setup. I use it to set up numbers from basically any area code and then have those numbers forwarded to my cell. It's easy and you can set it up to have whispers as well

#### Cons

Interface isn't my favorite. It's detailed, but it does take a bit to navigate across and find exactly what you need. If that gets cleaned up, then it will be the best option by far in call forwarding and recording.

---

### Centralized Tool for our Lead Channels

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Education Management
- Company size: 11-50 employees
- Product usage: Used weekly for less than 12 months
- Reviewed: October 2022
- Review source details: This review was submitted organically. No incentive was offered

#### Ratings breakdown

- Ease of use: 5/5
- Functionality: 5/5

#### Pros

CallRail delivers great lead management for our multiple lead channels, creating a centralized path to add them into our CRM for our Marketing/Sales engagements.

#### Cons

I would like to see some additional functionality on the CallRail side for segmenting the leads that get passed through to our CRM, but the current capability gets us close to what we need.

---

### Great for Small Business, but still lacks in certain areas

- Overall rating: 5/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: Self-Employed
- Product usage: Used daily for less than 12 months
- Reviewed: January 2019
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Overall, pretty good. Fairly easy to use. Customer support has been pretty good as well.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Fairly easy to setup and get started and the ability to track all of your calls, which is great.

#### Cons

Their app is clunky and bugy - does not work the best. Wish it was easier to text through their service and have the ability to send photos (which you currently can't). I also wish they discount for a annual plan, not just a monthly plan.

---

### they hold you captive

- Overall rating: 2/5
- Reviewer: Elie O.
- Verified reviewer: Yes
- Industry: Legal Services
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2019
- Review source details: This review was submitted organically. No incentive was offered

poor

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 1/5
- Customer support: 1/5
- Functionality: 1/5

#### Pros

tracking works okay slow search if you have a large account with lots of calls everything is slow

#### Cons

- if you are looking to change providers, getting access to your call recordings is pretty much impossible. - they charge you for the ported numbers after they have been ported (if you don't follow there exact cryptic instructions) - impossible to get anyone on customer service on the phone - got attitude from reps.

---

### Great for call tracking

- Overall rating: 4/5
- Reviewer: Verified Reviewer
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used other for more than 2 years
- Reviewed: February 2020
- Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Being able to drill down into data for phone calls really improves the performance of advertising, and is a must for any advertiser.

#### Ratings breakdown

- Ease of use: 3/5
- Functionality: 3/5

#### Pros

Gives you the ability to track data associated with advertising, allowing you to drill down into the data to provide better results with your advertising.

#### Cons

Set-up is easy, but the interface can be a little clunky and difficult to navigate at first, but gets easier the more you use it.

## More reviews

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CallRail Reviews, Pros and Cons - 2026 Software Advice