--- title: "Wix Reviews, Pros and Cons - 2026 Software Advice" description: "Reviews of Wix. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Wix is a good fit for you!" source_url: "https://www.softwareadvice.com/cms/wix-profile/reviews/" page_type: "reviews" language: "en" --- 1 million+ businesses helped. Get advice Get Free Advice [Home](https://www.softwareadvice.com/) / [SEO Software](https://www.softwareadvice.com/marketing/seo-platform-comparison/) / [Wix](https://www.softwareadvice.com/crm/wix-profile/) / Wix Reviews Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. [Overview](https://www.softwareadvice.com/crm/wix-profile/) Reviews [Alternatives](https://www.softwareadvice.com/crm/wix-profile/alternatives/) # Wix User Reviews ## Reviews summary - Overall rating: 4.4/5 - Total reviews: 10,796 ### Secondary ratings - Ease of use: 4.5/5 - Customer support: 4.2/5 - Value for money: 4.3/5 - Functionality: 4.3/5 ### Rating distribution - 5 stars: 6,144 reviews (57%) - 4 stars: 3,370 reviews (31%) - 3 stars: 1,035 reviews (10%) - 2 stars: 166 reviews (2%) - 1 star: 81 reviews (1%) ### Most mentioned pros - It gives me that flexibility to customize my website, add blogs, photos and business tools all in one place while still keeping things user friendly. - The tools are straightforward, the design options are professional, and it allows you to maintain control over your site without needing a developer. While there are a few limitations with advanced customization, it’s a great all-in-one solution for businesses that want a strong online presence without a complicated setup. - The hosting, security, SSL, CDN, backups, analytics integrations, forms, automations, CRM, and email marketing are all integrated into a single ecosystem, which significantly reduces maintenance time. ### Most mentioned cons - Worse still, Wix completely fails to remember where you were a few seconds ago. If you are placing multiple images from the same folder onto a page, you have to manually drill down through those exact same three levels of folders time and time again. - We also tried to get a straight answer on how much we pay for operating on WIX (Subscriptions, emailing add-ons, user add-ons, surcharges, etc) and there was just no way for anyone to answer. - Wix’s biggest drawbacks are its template limitations — once your site is published, you can’t switch to a new design without rebuilding. ## Wix customer reviews Showing reviews 1-25 of 10,796 (page 1). ### Perfect for Simplicity - Overall rating: 4/5 - Reviewer: Amee P. - Verified reviewer: Yes - Industry: Hospitality - Company size: Self-Employed - Product usage: Used monthly for more than 2 years - Reviewed: September 2026 - Review source details: This review was submitted organically. No incentive was offered It has been helpful for creating simple sites. I wouldn't use it for bigger and more complex sites but if you need simplicity then it works great for that. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros It is very easy to use without needing any coding. It also has a lot of built in tools that are very helpful for creating a site. #### Cons It is really expensive if you need more templates or anything for the premium version. Trying to switch to a new template is also difficult. #### Reasons for switching to Wix I needed something a bit more user friendly and without as many tech issues. --- ### Rapid web application prototyping and deployment with Wix - Overall rating: 4/5 - Reviewer: Estrella A. - Verified reviewer: Yes - Industry: Computer Software - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: August 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Wix delivers solid value for money for rapid business and marketing site deployment. High ease of use and good customer support save our engineering time. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros Velo development features speed up custom web application prototyping. Rich video and image handling tools allow fast deployment of dynamic marketing assets. #### Cons Navigating complex Velo code modules can occasionally trigger UI bugs and issues, while heavy custom script loads slow site rendering. --- ### cannot go wrong with wix - Overall rating: 5/5 - Reviewer: Michael T. - Verified reviewer: Yes - Industry: Graphic Design - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: September 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. WOW! that is the best way to describe my wix experiences from day 1 until now with it steadily improving the whole time #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Wix has really evolved with the implementation of AI. Now you can have a fully built site in minutes without having to do any coding or even drag and drop. You can just tell it what you want and BAM! You got it #### Cons At the moment i cannot think of any current cons with Wix. They have always been a good choice in my opinion but with all the inovations in the last year i believe anyone would rank Wix as the top company out there #### Reasons for choosing Wix Price. I started with a site from the free teir. #### Reasons for switching to Wix Price and ease of use led me to make the switch --- ### Great startup website - Overall rating: 5/5 - Reviewer: Aireanne T. - Verified reviewer: Yes - Industry: Food & Beverages - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: July 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, my experience with Wix has been positive. It’s easy to use, simple to update, and offers great tools for creating a professional website. The main downsides are limited customization and higher costs for advanced features. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 5/5 #### Pros Easy to update yourself without needing a web developer. * Professional-looking templates that worked well for showcasing your catering business. * Built-in SEO tools to help your business rank on Google. * Simple integration with tools you use, such as your contact forms and marketing. * An all-in-one platform with hosting, security, and website management in one place. * Flexibility to showcase your services, including weddings, corporate catering, private chef dinners, and seasonal offerings. * Ability to add blog posts and photo galleries to highlight your events and improve search rankings. #### Cons SEO has limits. While Wix has improved a lot, it’s generally not as flexible as a custom WordPress site if you’re trying to dominate competitive local search results like “Denver wedding caterer” or “private chef Colorado.” * Less design flexibility over time. Once you’ve chosen a template, switching to a different one usually means rebuilding much of the site. * Can get expensive. Monthly fees increase if you need premium apps, more storage, or advanced marketing features. * Slower page speeds. Some Wix sites can load more slowly than optimized custom-built sites, which can affect user experience and search rankings. * App dependence. Some features require third-party apps that add recurring costs or complexity. * Limited customization. If you ever want highly customized booking systems, catering calculators, or unique integrations, Wix can become restrictive. * Platform lock-in. You can’t simply export your website and move it to another platform while keeping the same design—you’d largely have to rebuild it. #### Reasons for choosing Wix I chose Wix because it was easy to use, offered professional templates, and provided everything I needed to build and manage my website in one place. It gave me the flexibility to create a professional site without needing technical or coding experience. --- ### review on wix - Overall rating: 5/5 - Reviewer: Gary A W. - Verified reviewer: Yes - Industry: Apparel & Fashion - Company size: 2-10 employees - Product usage: Used daily for free trial - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered Wix is one of the most flexible visual website builders available, offering complete drag-and-drop freedom that makes it exceptionally user-friendly for non-technical creators. However, that total visual control comes with compromises in mobile optimization, template flexibility, and performance. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Complete Design Freedom: The drag-and-drop editor gives absolute control over the page layout. Unlike structured grid builders, you can place text, images, and buttons anywhere on the screen without touching a line of code. Forbes + 1 No Technical Setup Required: Web hosting, domain registration, SSL certificates, and site security are all managed automatically, making launch stress-free. Enzuzo Massive Template Selection: Access to over 800 modern, industry-specific templates provides a strong foundation for any project without having to build from a blank page. Built-In Business Tools: All essential features—from email marketing and SEO setup guides to online bookings and payment processing—are integrated right into the native dashboard. #### Cons Permanent Template Choice: Once a template is selected and the site is built, switching to a new template isn't possible without manually transferring content to a new design. Mobile Layout Adjustments: While the desktop editor allows total freedom, the automatic mobile conversion often requires manual tweaking and reordering to look right on smartphones. Slower Site Speeds: The absolute drag-and-drop flexibility creates heavier page code, which can result in slower loading times compared to cleaner, performance-focused platforms. Platform Lock-In: Exporting a website or its underlying code off Wix is not supported, making it difficult to migrate to another host or platform down the road. --- ### "Easy to Use, But Watch Out for Renewal Costs" - Overall rating: 5/5 - Reviewer: Marquita V. - Verified reviewer: Yes - Industry: Banking - Company size: 51-200 employees - Product usage: Used monthly for less than 2 years - Reviewed: August 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Wix offers a highly flexible and intuitive website-building experience, featuring a robust drag-and-drop editor, an extensive library of templates, and innovative AI integration that simplifies the design process. While the platform is ideal for beginners, some users may encounter occasional performance latency within the classic editor, as well as functional constraints when attempting to transition between templates or scale sophisticated back-end operations. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The platform provides complete drag-and-drop flexibility, allowing for the precise placement of visual and textual elements. It offers an extensive library of over 800 professional templates tailored to a wide range of industries. The integrated App Market enables seamless, one-click implementation of essential tools such as booking systems, forums, event ticketing, and live chat. Furthermore, the built-in SEO tools generate personalized, step-by-step checklists to accelerate Google indexing. The intuitive setup process facilitates the creation of a fully functional, customized website in minutes, and the free-tier model allows users to build, test, and publish a site without requiring an initial credit card commitment. #### Cons Locks you into your chosen theme, requiring a total rebuild if you want to switch layouts later. Requires manual tweaking on a second editor screen to ensure the desktop design looks good on phones. Prevents you from exporting your website code or database to host it on another platform like WordPress. --- ### Easy to manage, looks great, and doesn't require a web team - Overall rating: 5/5 - Reviewer: Blake A. - Verified reviewer: Yes - Industry: Retail - Company size: 201-500 employees - Product usage: Used weekly for less than 2 years - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered Wix has been a straightforward and reliable platform for managing our web presenceupdates are quick, the site looks professional, and we haven't had to rely on outside help to keep things current. For an organization like ours where the priority is getting information out to the community without a lot of technical overhead, it's been a great fit. Honestly one of the easier software decisions we've made. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Wix has been one of the easiest website tools we've used. Building and updating pages doesn't require any coding knowledge, which matters a lot when you need non-technical staff to be able to make changes without putting in an IT ticket every time. The drag and drop editor is genuinely intuitive and the templates give you a solid starting point without the site ending up looking generic. For a nonprofit that needs a professional web presence without a dedicated web team, it punches well above its price point. #### Cons Once your site is built on a particular template, switching to a different one means basically rebuilding from scratch, which is a bigger commitment than it sounds when you first get started. SEO customization is decent but has some limitations compared to more developer-focused platforms, so if organic search traffic is a big priority you may eventually hit a ceiling. It'd also be nice to have a few more built-in nonprofit-specific features rather than having to piece things together with third-party apps. --- ### WIX - Worth it - Overall rating: 5/5 - Reviewer: Aaron L. - Verified reviewer: Yes - Industry: Online Media - Company size: 2-10 employees - Product usage: Used monthly for less than 2 years - Reviewed: August 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I have built multiple websites with Wix for myself, friends and family. It's very easy to create a good looking, functional website. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Wix made making and publishing a professional, stylitic website easy and user friendly. It's always evolving and gets easier to use. #### Cons It costs a bit extra for the convenience of it. You could do something cheaper if you have the skill. --- ### One of the best website template services around - Overall rating: 4/5 - Reviewer: Gaurav G. - Verified reviewer: Yes - Industry: Computer Hardware - Company size: 2-10 employees - Product usage: Used weekly for less than 12 months - Reviewed: August 2026 - Review source details: This review was submitted organically. No incentive was offered #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 2/5 - Functionality: 5/5 #### Pros the user interface is easy to use and understand. you can find almost all the features and components to create a modern website. #### Cons the pricing package is a little complicated. it is good for a consultancy of about 5-10 people but little expensive for individuals. --- ### Website Builder with Strong Customization - Overall rating: 5/5 - Reviewer: Anish C. - Verified reviewer: Yes - Industry: Computer Software - Company size: Self-Employed - Product usage: Used monthly for less than 6 months - Reviewed: August 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, my experience with Wix has been positive. It is an intuitive platform for quickly building and maintaining websites, with a good balance of ease of use and customization. It is particularly useful for individuals and businesses that want to launch a professional website without managing complex infrastructure. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Functionality: 5/5 #### Pros Wix makes it easy to create and manage professional websites without requiring extensive technical knowledge. The drag-and-drop editor, templates, app integrations, and customization options make it flexible for different types of websites. The platform also provides useful tools for SEO, analytics, and site management. #### Cons Some advanced customization and functionality can be limiting compared with a fully custom development approach. Pricing can also increase as additional features and premium services are added. --- ### Easy website builder with many useful features - Overall rating: 4/5 - Reviewer: Hana Ř. - Verified reviewer: Yes - Industry: Accounting - Company size: 5001-10000 employees - Product usage: Used weekly for less than 12 months - Reviewed: May 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, my experience with Wix has been positive. It is a good platform for creating websites quickly and without technical knowledge. The design tools are easy to understand, and there are many features for business and marketing. It is not perfect for advanced coding or very large websites, but for personal projects or small businesses it works really well. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 3/5 - Functionality: 4/5 #### Pros What I liked most about Six is how easy it is to use. The drag-and-drop editor is simple, so even beginners can create a good-looking website without coding. I also liked the large number of templates and marketing tools for small businesses. #### Cons What I liked least is that some advanced features are limited unless you pay for a more expensive plan. Sometimes the editor can also be a bit slow or buggy. Customer support is okay, but not always fast. #### Reasons for switching to Wix I wanted something easier to use. Wix is more simple and does not need coding. It is also faster to set up a website. --- ### Business-saving. - Overall rating: 5/5 - Reviewer: Thomas J. - Verified reviewer: Yes - Industry: Online Media - Company size: 2-10 employees - Product usage: Used daily for less than 2 years - Reviewed: May 2026 - Review source details: This review was submitted organically. No incentive was offered I have been with them wholeheartedly since 2019. My customers like the platform, and that works for me. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The innovative approach to creating a complete and substantial out-of-the-box experience, in-tune customer support, and a vast, resourceful knowledge base. #### Cons The old editor really sucks. :) No, it really kept me away from Wix until Editor X came into play. It needs to be retired. #### Reasons for choosing Wix Ease of use, support, and technology. Wix is constantly improving their environment. #### Reasons for switching to Wix Editor X allowed for a truer, more design-friendly environment than Squarespace and Wordpress did not offer. Wix solved the security measures required for a safe and protected site. --- ### FIGHTING CYBERWARS - AND WITH WIX, EVENTUALLY WINNING! - Overall rating: 4/5 - Reviewer: Gavin M. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: Self-Employed - Product usage: Used weekly for less than 2 years - Reviewed: March 2026 - Review source details: This review was submitted organically. No incentive was offered It was pretty good up until three nights ago when I started experiencing major challenges, simply trying to connect an external (google) email address. We could not get it connected, even though working with 'help', and in the process managed to mess a few things screwed up. Thankfully with the patient assistance of Claudia, one of their experts, managed to resolve eventually. And with Bond today, hopefully got the last step done - of linking my google email address. Holding thumbs! lol #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The ease with which the system works, once you get to know how it works. Took a bit of a learning curve, but under WIX expert help, eventually won through! #### Cons The learning process to work out how to navigate around the space. At first, did not seem intuitive, and some of the functions which I was let to tarsnpire, did not do as I was led to believe they would. A bit of a steep learning curve #### Reasons for choosing Wix I thought easier at the time, and more cost efficient --- ### Wix is an excellent digital growth tool not only a website builder. - Overall rating: 5/5 - Reviewer: Theofanis Faidros K. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2026 - Review source details: This review was submitted organically. No incentive was offered This is the main platform I have chosen for my agency, after many years working with many from its competitors. Wix standouts in terms of ease of use, tech depth and updates that continuously focus on improving the features they offer. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Τhe flexibility, the continuous improvement and the ability to resolve any issues fast. Custom Coding capabilities of the platform have also being improving steadily. #### Cons That some customizations are still difficult to do, like complex ecommerce logic, or custom payment getaways connection, but in general I am very happy with Wix. #### Reasons for switching to Wix I was frustrated of the dev costs, the working hours we spend on making simple updates but most important was the security issues and the problem with the plugins. Also design flexibility and speed of deployment was subpar comparing to wix. --- ### Wix Customer Service - Second to none - Overall rating: 5/5 - Reviewer: Kathleen R. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2026 - Review source details: This review was submitted organically. No incentive was offered Since our first build with Wix around 8 years ago, we have had nothing but an excellent experience building websites for ourselves and our clients. Wix is the best platform for do-it-yourself shops who don't have the benefit of in-house website support, but also has coding features which appeals to those who want to delve into coding for additional customization. With the social media and email marketing integration, it's an all-in-one, all-round great product! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The customer support is second to none across any digital product or service I have ever purchased. Anytime I've reached out, I've had a successful and pleasant experience! #### Cons The switchover to Studio was a bit clunky for us but we've figured it out now and appreciate the modernization of the features. #### Reasons for switching to Wix Approximately 2018 or 2019. We've been using Wix for at least 7 years. --- ### Wix Is the BEST Hosting Service in 2026 - Overall rating: 5/5 - Reviewer: Bessy V. - Verified reviewer: Yes - Industry: Marketing and Advertising - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2026 - Review source details: This review was submitted organically. No incentive was offered I am a Wix partner. All of my clients use Wix, because we cater to small businesses that don't always have the capacity for a retainer. Wix is easy enough that we train our clients on making changes themselves and they really love that! When they mess up, we go in fix it and they're happier! #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ability to have full control of placement on the Website. All other hosting services limit you or force you to use spacers to place an image in a certain spot. Wix does not. The drag and drop features are amazing and you really don't have to use a bunch of apps to accomplish a simple Website. The new Wix Studio makes it even easier to place items on pages on the same spot. It's just a great service! #### Cons Before, I didn't like that I had to also review the mobile site. I found it was very limited, but NOW, I can fix everything easily and it let's me move things around, resize them and everything! #### Reasons for choosing Wix Wix is a better product. Wix offers more robust solutions. #### Reasons for switching to Wix Because Wix is WAY better than all of them in terms of personalization. --- ### Website building made super easy - Overall rating: 4/5 - Reviewer: Verified Reviewer - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: Self-Employed - Product usage: Used monthly for less than 2 years - Reviewed: December 2025 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Wix has been pretty straightforward for managing my sites, and I like that most things are easy to figure out without digging through guides. The builder lets you tweak pages quickly, and adding things like forms or extra features is basically plug-and-play. The only thing that gets a bit annoying is the difference between desktop and mobile layouts—sometimes you fix one and the other ends up looking slightly off. Aside from that, it’s been a reliable and easy platform to work with. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros One thing I really like about Wix is how simple the website builder is to use. You don’t need to know any code—you just drag things around until the page looks the way you want, which makes updating my sites way less of a headache. I used to publish most sites with Wordpress but the time it takes to fix an issue with that isn't worth it when you can use Wix and have it sorted in no time! Another big plus is all the built-in apps you can drop onto a page. The forms, for example, are super handy because they send the info straight to whatever email you set, so you don’t have to go hunting for submissions. For managing a couple of personal sites, it’s been quick, convenient, and honestly pretty fun to work with. #### Cons Sometimes, the formatting can be a bit strange when shifting between desktop and mobile view. I've found that I'll finish the site on desktop mode, which looks great, but then the mobile view can so a bit odd and throw things in the wrong place or cut things out of view. It's fixable, but a bit annoying when you're expecting it to work from the get go. It's definitely not enough to put me off using Wix entirely. #### Reasons for choosing Wix It was easier to use Wix in this case, especially for edits. --- ### Love the design flexibility and the new Wix Studio, hate the endless clicking for images - Overall rating: 5/5 - Reviewer: Mark C. - Verified reviewer: Yes - Industry: Museums and Institutions - Company size: 501-1000 employees - Product usage: Used weekly for more than 2 years - Reviewed: June 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. My overall experience with Wix has been highly successful in terms of end results, even if the daily workflow can occasionally test my patience. On one side, it has been a brilliant tool for driving genuine growth. By using the classic editor to build a dual-optimised layout for a local aviation museum, I’ve been able to cater to two completely different generations seamlessly. Our older desktop users get a clean, structured interface, while younger mobile users get a fast, intuitive tour layout. Seeing our web traffic climb by 20% this year and our physical event attendance quadruple over three years proves that the platform delivers real-world commercial value. On the development side, beta-building a new project on Wix Studio has shown me that Wix is serious about scaling up. It handles fluid layouts and high-definition breakpoints incredibly well. However, it isn't perfect. The clunky, click-heavy media storage system—which forces you to repeatedly dig through multiple folder layers without remembering your previous location—is a glaring UX oversight that slows down heavy design work. Please please please WIX, put development time into sorting this after all these years. It's from another century. Ultimately, if you can look past the occasional backend frustration, Wix is an incredibly versatile powerhouse. It successfully bridges the gap between simple, layout-driven design and high-end, responsive web development. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros What I value most about Wix is its sheer adaptability depending on the project I’m tackling. I’ve been using two very different sides of the platform lately, and both deliver exactly what I need. For an Aviation Museum website I run, I used the classic Standard editor to solve a tricky audience problem. Our desktop visitors tend to be an older generation who want clean, highly structured layouts, whereas our mobile traffic is dominated by 30-somethings looking for quick tour information. Wix allowed me to easily build two distinct user experiences tailored to those exact age groups without overcomplicating things. It has paid off massively—our web traffic is up 20% this year, and we’ve quadrupled our visitor numbers over the last three years to become the largest heritage event attraction in our region. At the same time, I’ve been beta-building a new project for a music soundtrack website using their new generation WIX STUDIO Fully-Responsive system. Moving from the simple desktop/mobile setup of the standard editor to a fully fluid, multi-resolution layout that scales perfectly up to HD has been brilliant. It bridges the gap perfectly between creative control and hard business results, whether you’re managing a community museum or a sleek commercial build. #### Cons While the frontend results are excellent, the backend file management system is deeply frustrating to work with, particularly when managing a large media library for an aviation museum. To keep the project organised, I’ve set up a highly structured folder system—separating image assets by individual aircraft pages, events, partner logos, and common graphics. The nightmare begins when you actually try to place these elements on a page. The UI/UX forces you to navigate down three levels into your folder structure every single time you open the Media Manager. Worse still, Wix completely fails to remember where you were a few seconds ago. If you are placing multiple images from the same folder onto a page, you have to manually drill down through those exact same three levels of folders time and time again. It doesn’t anchor your last location. When you’re dealing with dozens of technical image placements, this lack of basic continuity turns a simple task into a tedious, time-wasting chore. Once the assets are finally on the canvas, the system is great—but getting them there is a painful, click-heavy experience that desperately needs a workflow overhaul. --- ### An All-in-One Powerhouse with Outstanding Partner Support - Overall rating: 5/5 - Reviewer: Alona K. - Verified reviewer: Yes - Industry: Information Technology and Services - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: July 2026 - Review source details: This review was submitted organically. No incentive was offered My overall experience with Wix has been outstanding. Being a member of their Partner Program allows me to grow my business alongside them. A special shout-out goes to their Customer Support and Advanced Partner Teams — whenever a complex issue or a backend glitch arises, they handle it incredibly fast, professionally, and transparently. It’s a reliable all-in-one platform for both beginners and professional web design agencies. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros As a Wix Partner, I absolutely love the flexibility and speed of deployment that the platform offers. Wix Studio and standard editor options allow me to build stunning, responsive websites for various client industries without long development cycles. The ecosystem is very mature — from marketing tools to e-commerce features, everything is built-in and works smoothly. #### Cons Sometimes the dashboard analytics or backend earnings overview tabs can have temporary propagation or syncing delays, which can be slightly confusing at first glance. However, these minor display issues are rare and never affect the actual performance or security of the live client websites. --- ### Wix is meh - Overall rating: 2/5 - Reviewer: Nancy H. - Verified reviewer: Yes - Industry: Transportation/ Trucking/ Railroad - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: April 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. We loved WIX when we started the buisness however, there are so many features that could be improve. We purchased all of the "add ons" had all the "premium" packages and yet, we constantly struggled and had no actual solutions presented to us by customer service. Wix is good for a small startup company but eventually, a company grows out of WIX and it is SUCH a struggle to transfer. #### Ratings breakdown - Ease of use: 3/5 - Value for money: 3/5 - Customer support: 1/5 - Functionality: 2/5 #### Pros I liked how customers can directly buy from the webpage. I also liked the organization of the software and the general ease of use. Working on the website was extreamly easy. I could make edits to our website without needing any knowledge of "coding" or anything like that. If I were just rating WIX as a website base id give it 5 stars. #### Cons Wix has the absolute worst customer service. We purchased an already established company through WIX and we had such a hard time figuring out why certain things were happening (ex. not being receving payouts that use to live under the old owners EIN). To get a hold of customer support we had to know exactly what to ask the AI Chat bot (if we didn't it would send us in a loop of looking at diffrent articles) or where to look for a very hidden customer support button (which is the only way to talk to an actual human). After figuring out how to contact customer support, we wanted to change how some SOP functioned (EX. payouts kept going to the old owners instead of us even after we transfered ownership) and were meet with "you have to contact each customer individually and reset their payment so you can recive that money". We have over 400 clients. We also tried to get a straight answer on how much we pay for operating on WIX (Subscriptions, emailing add-ons, user add-ons, surcharges, etc) and there was just no way for anyone to answer. It came to a point that there was so many issues we finally made the choice to just switch to something other than wix for our subscribers. We will however, be keeping WIX as our website operator --- ### Great website resource! - Overall rating: 5/5 - Reviewer: Kate L. - Verified reviewer: Yes - Industry: Machinery - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: August 2026 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Overall, my experience with Wix was positive. The platform is easy to navigate, and its drag-and-drop editor makes creating a professional-looking website simple, even for users with little or no web design experience. It offers a good selection of templates and useful built-in features that streamline the website-building process. While there are some limitations with advanced customization and pricing for premium features, Wix is a reliable and user-friendly platform that is well suited for individuals and small businesses looking to build a website quickly and efficiently. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What I liked most about Wix was how easy it was to use. The drag-and-drop editor made it simple to create and customize pages without needing any coding experience. It also offers a wide variety of professional templates and built-in features, such as SEO tools, e-commerce options, and mobile optimization, making it convenient to build and manage a website in one place. Overall, Wix provides a user-friendly experience that is suitable for both beginners and more experienced users. #### Cons What I liked least about Wix was that it can feel limiting as a website grows or requires more advanced customization. Some design features and functionality are restricted compared to fully customizable platforms, and switching templates after a site is created is not easy. Additionally, some advanced features require higher-tier paid plans, which can increase the overall cost over time. --- ### Wix.com Review - Overall rating: 5/5 - Reviewer: Krystal C. - Verified reviewer: Yes - Industry: Hospital & Health Care - Company size: 10000+ employees - Product usage: Used daily for more than 2 years - Reviewed: March 2026 - Review source details: This review was submitted organically. No incentive was offered Wix.com is just a good website to use if you want create your own website for your business and market your business to grow your business. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What i love about wix.com is i can create my own website anyway i want.Wix is very ease of use and i love that the site is a good value for my money with out any bugs and issues.Wix is is a good website for business and marketing.When i am promoting my business. #### Cons What i least like about the website wix.com is not one thing i do not like about the website.The website has good customer support when ask something about the website.I love the features on wix.com like video and image because i can add a image with a video to my created website all with the use of wix.com. --- ### WIX Support experience - Overall rating: 5/5 - Reviewer: Arthur M. - Verified reviewer: Yes - Industry: Retail - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2026 - Review source details: This review was submitted organically. No incentive was offered I started with WIX the summer of 2020. Our relationship has allowed us to maintain our business through the business ups and downs over the past almost six years now. With WIX AI tools our site has taken on a much more polished and sophisticated presentation. As a small business with a seasonal product this has proven a great addition to my ROI. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros The ease with which to complete critical tasks in maintaining and updating my website. Your support staff is very good, well trained, knowledgeable, and respectful. #### Cons The editor is a bit cumbersome. I tend to "train myself" and complete tasks that appear simple and find in work to need additional support from WIX. They are always there to fix imbedded issues and bring things back up to speed quickly. --- ### no coding skills needed - Overall rating: 5/5 - Reviewer: Natalie K. - Verified reviewer: Yes - Industry: Health, Wellness and Fitness - Company size: 2-10 employees - Product usage: Used weekly for more than 2 years - Reviewed: December 2025 - Review source details: This review was submitted organically. No incentive was offered For someone who is not particularly computer-savvy, this program is a remarkably valuable tool to have at their disposal. Its user-friendly design and intuitive interface make it accessible to individuals who may feel intimidated by more complicated software. Rather than requiring extensive technical knowledge, the program gently guides users through each step, making the process straightforward and stress-free. I #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The ease of use with Wix is truly remarkable. Navigating its intuitive interface feels seamless, allowing even those with limited technical experience to make updates and changes to their websites effortlessly. Whenever I need to modify a page, adjust images, or add new content, the process is straightforward and quick, eliminating the frustration often associated with website management. The drag-and-drop functionality makes designing pages feel almost like assembling a digital collage—creative and stress-free. #### Cons Updates can often be confusing, presenting users with new features or changes that are not immediately intuitive. The unfamiliar layout or altered settings may create a sense of uncertainty, making it harder for individuals to find what they need or perform routine tasks as smoothly as before. #### Reasons for choosing Wix same price and wix is easy to use......... --- ### Website Builder for Everyone - Overall rating: 5/5 - Reviewer: Dharmpreet A. - Verified reviewer: Yes - Industry: Financial Services - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2026 - Review source details: This review was submitted organically. No incentive was offered Wix is a must have tool not only for Software Developers but also for other users without Coding skills looking to improve the SEO of their brands. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros Wix is a robust website builder and marketing program that I have ever used. I pike that it barely requires to write codes to develop and design websites through drag-and-drop editor functionality and ready made CSS templates. #### Cons I do not face challenges when using Wix. I might lack some features, but this isn’t an issue since I acquire them via third-party Apps integration. ## More reviews [Next reviews](https://www.softwareadvice.com/crm/wix-profile/reviews/?page=2) --- Wix Reviews, Pros and Cons - 2026 Software Advice