All Sprout Social Reviews

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Ashley

Public Relations and Communications, 1 employee

Used less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

Reviewed January 2023

Quality software but overpriced for the everyday social media curator

User Profile

Tara

Verified reviewer

Defense & Space, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

4

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed April 2021

Dashboard Metrics and Report Generation Make My Job Easy

I really like the customer service experience I've had here. I'm very new to YouTube from a marketing standpoint, and Sprout gave me a lot of resources to learn.

PROS

I work in marketing and report to professionals who don't have as much marketing expertise as me. Having a dashboard view of the social media statistics really helps me explain and analyze the significance of changes.

CONS

The software itself is tough to navigate. Things change around a lot, and that makes it difficult if you present metrics on screen share.

Reason for choosing Sprout Social

It is the easiest option for me to generate reports.

Reasons for switching to Sprout Social

Dashboard metrics, budget of company was significant enough to use it.

Anonymous

51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

FUNCTIONALITY

5

Reviewed March 2021

Makes Social Media Management so Easy!

It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!

PROS

No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!

CONS

The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.

Reason for choosing Sprout Social

When I trialed HootSuite, the platform seemed more complex than Sprout Social and had less reporting capabilities at the time. I believe HootSuite might be a bit cheaper though

Niki

Computer Software, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

3

EASE OF USE

3

VALUE FOR MONEY

3

CUSTOMER SUPPORT

5

FUNCTIONALITY

3

Reviewed October 2018

Good, but needs improvement.

I appreciate the quick response to problems I have. Also your blog is top notch.

PROS

In concept, I really enjoy the publishing feature that assigns certain posts on certain days and hours. However, there are a LOT of tiny things that can be fixed which reduces the overall value of this feature. The "ideal times to post" is a great feature but I've noticed that some "high peak" times do not garner the results I expected.

CONS

The LinkedIn post feature is pretty limited. I CONSTANTLY get error messages that the app cannot tag names. Also, I cannot tag individual people within the app (OnLinkedin), so I have to "assign post" in order for the final post to have the names I want tagged, OR edit the post after it's published. Huge no-no. Again, this defeats the purpose of the app, as it's more hands-on than I want it to be. The same with Instagram. I haaate that I have to assign a post if it's multiple images. The reason I wanted this app was to be as hands-off as possible. I understand that it may be a Facebook/Instagram issue, but it's just annoying. Also, the emoji list has yet to be updated, even after various suggestions to update. I end up having to use my "emoji keyboard" to insert the missing emoji's in your app, which defeats the purpose of a social media app.

ibrahim

Accounting, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed December 2023

I really loved my experience at Sprout Social

I've been using Sprout Social for two years, and overall, it's been a very positive experience. I found that the powerful features, ease of use, and excellent customer support made Sprout Social a valuable social media management tool. I particularly benefited from the following features in Sprout Social: Automated Scheduling: Automated scheduling has helped me save time and effort and ensure that my content reaches my target audience at the right time

PROS

Overall, I think Sprout Social is a powerful tool that can help businesses and organizations manage social media more efficiently and effectively.

CONS

There is nothing strong negative about it. He may need to increase the limited advantages that exist in social networking.

Anonymous

1,001-5,000 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed June 2019

Great Social Tool to Manager Multiple Brands

For the most part gives us an all-in-one social media management and creation tool. Perfect for collaboration and the structure of permissions and approvals helps on a team level.

PROS

Allows us to collaborate across our team with members in different locations. Love the notifications and ability to respond directly to social posts within the app. The ability to email posts to certain non-users helps, and being able to tag content types makes organization easy. The including reporting is robust and provides enough information across multiple platforms to make good decisions. The single inbox is ideal and is the reason we continue to use the platform. It's great to know if something was handled and by which user and the sense of accomplishment is there once you clear your inbox.

CONS

The listening tools are a separate cost and for our brands becomes too expensive to commit to. Which it had more feature built in like other platforms to scour and collect keyword mentions across other platforms (not just social).

Reasons for switching to Sprout Social

Hootsuite is great, but not ideal when you need to manage multiple brands. Ended up having way too many feeds to make the platform user friendly. If users find it overwhelming they stop using it. Single inbox for the win.

Anonymous

51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

3

FUNCTIONALITY

4

Reviewed May 2021

Good tool, but need to keep an eye on it

Overall, Sprout Social is a great tool, but it shouldn't be used in a way that ignores your physical social media pages. It is important to continue to monitor those pages, check how posts pull through as the end product, etc.

PROS

The best part of Sprout Social is the ability to preview your social media posts. These previews allow you to see if a photo will crop properly or if it will crop in a weird way, and they allow you to adjust text so it best fits the page. It is also great that you can schedule posts to multiple sites, plan ahead, and easily duplicate posts.

CONS

While the post previews are a great tool, sometimes they are deceptive, especially with Twitter. Most of my posts to twitter end up looking different in the final post, as preview photos are not always pulled through. Additionally, if you make adjustments to the photo or crop in Sprout Social, it is important to double check that they actually apply on the back end.

Reasons for switching to Sprout Social

The ability to use multiple social media accounts for a similar cost was one reason for the switch. We also made the switch based on an institution-wide recommendation.

User Profile

Dan

Verified reviewer

Automotive, 1,001-5,000 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed February 2020

Simple Social Media Scheduling Tool

Good.

PROS

Sprout Social is an easy-to-use product that allows the Beginner Social Media Manager/Coordinator the ability to save time and be efficient. It has a basic reporting cluster and overall, it's a good tool.

CONS

There was no drap-and-drop ability. This may seem petty but when you're scheduling 60-90 pieces of content per month, having to manually open each desired post to edit the date and/or time so that the posting doesn't clash with another post is quite cumbersome. Furthermore, when you have all of these posts on different days and at different times, it's hard to go into a day and recall which date had which post on which social platform at which time. Seeing all of this in a calendar view and literally moving the desired post and everything that corresponds with it, to another date is soooo easy and pleasant to the mind. The lack of a social queue was a major deciding factor as well.

Reason for choosing Sprout Social

This platform was selected by the previous person in my position and was the platform we used as I arrived.

User Profile

Ellie

Verified reviewer

Entertainment, 11-50 employees

Used daily for less than 12 months

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

3

VALUE FOR MONEY

2

CUSTOMER SUPPORT

3

FUNCTIONALITY

3

Reviewed July 2020

Good product, expensive for businesses with multiple social channels

PROS

Easy to schedule posts, cool upgrades for tracking & analytics. User experience is great

CONS

No snapchat or Tiktok integration. Also, its really expensive if you have multiple social channels. Reasonable price for 10 channels but since each FB, insta, twitter, Linkedin, Pinterest etc counts as 1 channel, 10 goes fast. Also, Insta & FB are owned by same company and you can push your insta post to FB automatically so why do each count as a channel against your 10? We have 3 brands so that means I would have to pay for 18 channels (6 for each) with insta, twitter, FB, GMB, LinkedIn, Pinterest, that pricing gets crazy.

Reasons for switching to Sprout Social

Ease of use. User experience is complicated and not ideal

User Profile

Marie Jeanne

Verified reviewer

Internet, 2-10 employees

Used daily for less than 12 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

4

FUNCTIONALITY

4

Reviewed August 2022

Sprout social best social media management software.

Sprout social allowed me to optimize the customer relationship, and to be more visible on social networks.

PROS

What I liked the most about this software is the ability it gives us to be more present on social networks.

CONS

What I liked least about this software is that many are not interested in it yet and beginners find it difficult to immerse themselves.

Reason for choosing Sprout Social

I have sprout social because it is an effective tool for my deployment on social networks.

User Profile

Chetan

Verified reviewer

Apparel & Fashion, 2-10 employees

Used monthly for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed July 2021

Amazing Social Media Management Tool I have ever used!

It was a wonderful experience with the Sprout Social. We have made many automation campaigns which helped our consumers a lot with no manpower needed.

PROS

Sprout Social is the best tool for the social media management, and analytics as comparison to others.

CONS

It's the complete tool we have ever used. We liked the software a lot. It the best with quick analytics, and automations.

Reason for choosing Sprout Social

We have selected Sprout Social as comparison to others because we have have a great experience from it customer service, and we lot the functions and the deliverability.

Reasons for switching to Sprout Social

It's the best tool we have ever used as comparison to others.

Cari

Marketing and Advertising, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed September 2020

I absolutely love Sprout Social.

I'm always surprised when a social media manager hasn't heard of Sprout. In my social media classes for my masters degree most of my classmates used Hootsuite and they were surprised by the differences between the two products. Sprout is by far superior and I'll never go back.

PROS

Sprout Social makes social media management simple. I publish content on a daily basis and review our notifications, messages, and assign tasks when needed. The crop tools help us with our photography and graphics for each platform. Most platforms also allow alt text, which is extremely helpful and is a huge priority for us as an institute of higher education.

CONS

Sometimes the content calendar glitches and it shows all of the posts per day, including shares, that we didn't necessarily create. It can be a little messy and difficult to navigate when this happens, but it is rare and likely occurs when the software is going through updates. And who doesn't want updates/improvements? Definitely not a deal breaker in the slightest.

Reasons for switching to Sprout Social

The Hootsuite package was limited, and Sprout is much more user-friendly.

Lindsey

Hospitality, 201-500 employees

Used weekly for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed October 2021

SproutSocial makes social media more manageable

We use Sprout Social to manage all our social media for 19+ boutique hotels. Without this platform, I would probably go crazy trying to manage all of our guest comments and planning effective campaigns.

PROS

First of all the customer support is absolutely outstanding. They are extremely responsive and helpful. When you call you actually get a person and they are knowledgeable and quick to help resolve any issues you may have. Second of all the platform is very user-friendly and actually makes social media way more manageable. Whether you are posting, sharing, commenting, or planning an entire year's worth of content, Sprout Social is absolutely outstanding.

CONS

Sprout Social is a bit more expensive than other platforms but you truly do get what you pay for. My only wish was that you could schedule Instagram stories from the desktop, but the app does make it really easy.

Reasons for switching to Sprout Social

Hootsuite was clunky and we had issues keeping social profiles connected. Their support team was lacking in my opinion. The platform isn't that user-friendly either. Sprout Social is a huge improvement all around.

Anonymous

51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed November 2017

Best customer service in this category, hands down. Big win with launch of listening product.

People seek out social media software primarily for automation. But that doesn't solve the workflow and analytics issues that social media and community managers face. Sprout enables us to load content and art into the automation platform as drafts, submit for approval and then automate posting. We also need a competitive edge as an agency, and using this software with the ability to provide more robust analytics than what is provided in the native platforms is a huge win. The biggest improvement we've seen to social media tools in general came from the launch of the social listening tool. However, the pricing model is hindering us from being able to use it. Big bummer. And it can be fixed. We hope you will consider applying the agency model pricing structure that exists for all other functionalities to this particular function. It's essential for us to be able to incorporate it into our new biz process and the current cost structure is preventing us from doing so. Please help!

PROS

The agency model sold us. Big win to invite larger groups rather than paying by the "seat" as previous models and other services demand. The approval process and analytics go beyond what is available in the native platforms which is essential for business use. The social listening is what we've been waiting for--and will be instrumental in our relationship moving forward. With that said, there is a caveat, listed below.

CONS

The social listening is amazing. However, the sales model is seriously flawed. Our clients will not pay every month for each social listener. Moreover, our agency needs to use this as a way to earn new business. We have many pitches in process at any time and it's not feasible for us to pay every month per listener. As such, this amazing service is not available to us on the scale it needs to be. Please come up with a better pricing model so we can use and sell this service. As it stands now, only the really big agencies will be able to afford it. You need the mid-sized agencies like us (about 50 employees). Just like the agency model sold us by not having to pay by the seat, we can't pay per listener. If you made that available to us, say 3 listeners per client in our agency model, that would be a win. It would limit the number so you could up-sell in those cases where big companies want to listen for a lot of different indicators, but it wouldn't prohibit the broader use of the tool for the masses--which will drive significant growth. Additionally, this is a huge differentiator for your business. If you make it out of reach for most clients, you loose your edge. Help us. Help yourselves. Give us this tool! And give it to us in a way that our clients will pay for it.

Kim

Marketing and Advertising, 51-200 employees

Used daily for less than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

4

FUNCTIONALITY

5

Reviewed August 2017

Sprout is really user friendly, from both an interaction point and management. Good blogs too!

Using Sprout along side another platform for a different client (their choice) the overall functionality of Sprout is really clear! It is much faster and user friendly.

PROS

Sprout is great for interactions. Having over 1000 pages to look after means we need to be able to access specific pages quickly, and view messages for just the one page in a set profile group - this is really easy with Sprout! In terms of quality reviewing responses from a management point of view, it is great - you can see full threads and who did what. For reporting, you can tailor reports for each clients needs. After using an alternative platform, Sprout is MUCH faster all round - finding interactions and, general interaction in terms of loading and sending messages. In regards to task management, it is really good at making sure that you keep on top of things, as you can add an internal note which is front facing when you click into your tasks. The updates are also handy, as you can now select oldest to newest or newest to oldest - when there is a large number of incoming interactions it means there are less loading issues.

CONS

Sometimes there are bugs, which can cause functionality issues (but this does happen with all software). Because we are a UK company, and Sprout's support team are in the US it does mean that we have to wait until the afternoon on our time for any additional information - although you are able to log the error you are experiencing.

User Profile

Yige

Verified reviewer

Financial Services, 201-500 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

FUNCTIONALITY

4

Reviewed February 2023

Brings part-efficiency and valuable insights into our social media management process.

One of the most important business problems we are solving with Sprout social , is the problem of automating how we share contents to our social media platforms. By using Sprout Social, we are able to gather valuable intelligence about our customers and utilize them to improve our overall social media strategy.

PROS

I love Sprout Social's listening feature. This tool allows us to eavesdrop on conversations the public is having about our brand on social media platforms. Being able to tap into these conversations helps us gather valuable intelligence and gain a better understanding of customer sentiments about our products and services.

CONS

One of the biggest drawbacks of Sprout Social is the difficulty I encounter when attempting to publish posts to multiple social media platforms with a single draft. For example, when composing and scheduling posts to our Twitter handle, the enforced word count limit of 280 characters makes it impossible to switch a draft post meant for our Instagram or Facebook pages to be posted on our Twitter handle. This limitation has forced us to compose separate drafts for each social media platform where we have a presence, making the process of sharing content to multiple social platforms very cumbersome.

Ashwaq

Public Relations and Communications, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

3

CUSTOMER SUPPORT

3

FUNCTIONALITY

5

Reviewed January 2023

Good tool for multiple account and advanced reporting

PROS

Multiple account management and monitoring and advanced reporting with valuable insights plus scheduling

CONS

Additional payment for advanced analytics and accounts getting disconnected frequently

Shannon

Banking, 51-200 employees

Used daily for less than 6 months

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed February 2019

Improvements and Satisfaction from a Graphic Designer/Content Specialist

It has been great to consolidate all our social media to one spot. It saves time in planning and gives us the ability to track data, which is the most valuable feature for us. Too many great things to say. Always appreciate the drive for continuous improvement of Sprout Social. I think staying on top ever-changing social features and trends sets Sprout apart.

PROS

So many great features and usability! Truly the the most innovative tool for social media on the market.

CONS

- It would be nice if when you select multiple social media profiles to post to at the same time it would automatically post to the most optimal time for each instead of averaging the time of all of them. - If we have a piece of content that we really want people to see, it would be nice to know optimal send time over a given week instead of only being able to see optimal send time on one given day. Maybe it is a a stat that shows up on your dash board like "the best time to post this week is: Thursday at 12:05 PM." Optimal send times could be its own page or report. - It would be GREAT if you could see a breakdown of business demographics vs personal profile demographics. I think our demographics for Twitter are inaccurate, because most of our followers are businesses/organizations and automatically assign a male gender and random age when they create their profile. - It is not clear in your "Always up-to-date" specs for LinkedIn the exact size of an image when you post it. - Exact image specs for social is kinda confusing. It looks like Twitter's in-post preview doesn't match the specs - graphics get cut off. Also, it looks like Twitter and Facebook also previews different content sizes in addition to what is listed on your specs pages. For example, in-post square images show up on Facebook and Twitter without getting cut off. It would be nice to know all the different sizes each social media sizes that are offered as they change.

Anonymous

51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed July 2022

Great tool for analyzing social media marketing efforts

PROS

I like the interface and its straightforward.

CONS

The paid version is better and can't do much in the free version

Anonymous

1,001-5,000 employees

Used daily for less than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed November 2022

social network management solution

it's a quite nice and afordable solution.

PROS

Sprout Social is one of the best social network management solution. Monitor the performance and management of the community

CONS

Some features are not free of charges. I hope they will update this

Anonymous

Used more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed March 2018

The most intuitive, useful social media management tool I've used

PROS

Sprout Social combines all the tools I expect to find in social media management software - post scheduling, advanced search/listening, analytics - into an easy-to-use dashboard that makes day-to-day management about as simple as possible. I helped introduce the tool to a team of about 100 people, and training others was easy given the straightforward interface. My favorite feature is the Smart Inbox, which lets you keep tabs on every mention/retweet etc. and take action or do further digging into the people who connected with you. I also appreciated the post scheduling tool (especially the embedded image editing and the Sprout Queue with automated scheduling) and reporting that made it easy to pull data and quickly re-share my most effective messages. My experience with the customer support team was very positive - there was always a quick response to my questions about new features or issues I was having.

CONS

While I appreciate the tool's focus on simplicity with a single-column stream, I do sometimes wish that there were an option to customize views to get more information at once. The tool can sometimes require a lot of scrolling. Also, the cost to add new users can be prohibitive - in general this is a much more expensive tool than some others with similar basic features. In my mind it's worth the investment for larger organizations due to its ease of use and reporting features.

User Profile

Gloria

Verified reviewer

E-Learning, 501-1,000 employees

Used daily for more than 2 years

Review Source: Capterra
This review was submitted organically. No incentive was offered

OVERALL RATING:

5

EASE OF USE

5

FUNCTIONALITY

5

Reviewed August 2022

Great tool for various Social media managements

PROS

It offers simple navigation which helps a new user to use the platform with ease.And also it helps to manage multiple social media accounts in a single platform so that time consumption is less and high productivity.

CONS

According to me ,social media management tool is inevitable in my work so I chose tools with chrome extension .This tool ofcourse offers extension but it has little glitch.There is a room of improvement else it is wonderful tool for social media marketers .

User Profile

Jason

Verified reviewer

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

5

VALUE FOR MONEY

4

CUSTOMER SUPPORT

5

FUNCTIONALITY

4

Reviewed March 2018

Sprout Social is the social media platform that I use for my marketing consulting business.

Sprout Social provides me the ability to more efficiently manage my client's social media efforts. and do so affordably.

PROS

After reviewing a few options, I landed on Sprout Social as my choice for managing social media for my clients. The biggest reason has to do with the user experience. They have the best UI by far of any platform I've used, and it's laid out in a way that makes it very easy to understand everything you're working with. The ease of managing multiple clients and switching between them is great. The group feature helps keep things organized and separate. The reporting also looks fantastic and is very easy to use.

CONS

I wish they made it easier to compose content across multiple social media channels. I feel they could do a better job with this. While the pricing is fair, the agency platform is a little difficult to grow into if you run an agency and manage multiple clients. Instead of charging on # of users, it's geared more on # of profiles, which can get pricey.

User Profile

Brent

Verified reviewer

Marketing and Advertising, 51-200 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

4

EASE OF USE

4

VALUE FOR MONEY

4

CUSTOMER SUPPORT

2

FUNCTIONALITY

5

Reviewed April 2019

The more accounts you manage, the better it gets

PROS

I've used Sprout to manage dozens of accounts and it really helps keeps everything organized under one roof, including stats. If you're in a hurry, you can generate one of their visual reports for a client and it will include some good stats that give both you and your client insights. But in my opinion, the mobile app is the strongest aspect of Sprout. Being able to post to any of my client's Facebook, Twitter, Instagram, or LinkedIn profiles from my phone with a single login is endlessly useful.

CONS

Costs can add up pretty quickly and some UX elements just aren't completely there yet (has improved over the years). It's nitpicky, but for example you can't customize the folder colors for each client group. I also encountered a handful of bugs during my time using Sprout, and when I finally got ahold of customer service, they just told me how to work around it instead of actually fixing the issue.

Yara

Real Estate, 11-50 employees

Used daily for more than 2 years

Review Source: Capterra
This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

OVERALL RATING:

5

EASE OF USE

5

VALUE FOR MONEY

5

CUSTOMER SUPPORT

5

FUNCTIONALITY

5

Reviewed January 2023

It centralizes everything an organization needs for social media success.

Sprout Social was a magic bullet that allowed us to manage everything that was posted across platforms from one place, helping us to better control our platforms and increase our reach.

PROS

Sprout Social is very effective, especially for duplicating posts and distributing them across social media, because automation allows us to do everything from a single dashboard. Sprout Social's scheduling functionality allows us to post to multiple accounts simultaneously or at different times based on priority. Sprout Social lets us schedule posts, generate reports, analyze data, and makes teamwork easy.

CONS

I always want more improvements via upcoming updates, and I want to build more efficient artificial intelligence, so that we can manage all our social media sites better, like liking all flagged posts at the same time. Sprout Social may ignore posts.

Showing 1 - 25 of 565 Reviews