# Mailchimp vs Emma by Marigold - 2026 Comparison - Software Advice

> Mailchimp vs Emma by Marigold - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization.

Source: https://www.softwareadvice.com/compare/111921-mailchimp/vs/426694-Emma

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Mailchimp vs Emma by Marigold

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Updated June 22, 2026

# Mailchimp vs. Emma by Marigold: 2026 Comparison

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Updated June 22, 2026

# Mailchimp vs. Emma by Marigold: 2026 Comparison

Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free.

Free Expert Guidance

Real Human Advice

1M + Businesses Helped

Product comparison

Compare up to 3 products side-by-side

+

Add product

[](https://www.softwareadvice.com/crm/mailchimp-profile/)

[Mailchimp](https://www.softwareadvice.com/crm/mailchimp-profile/)

4.5

[(17631)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/)

Starting Price

$13.00per month

Free trial

Free version

Pros:

-   Email marketing campaigns
-   Email templates

Cons:

-   Contact management
-   Expensive for small businesses

Who uses Mailchimp

Based on 17631 reviews

-   Popular among: Small businesses
-   Most common industries: Professional Services (16%), IT & Software Development (16%) and Retail, Consumer Goods & Services (9%)
-   Top use cases: Email Marketing (17%), Email Management (3%) and Campaign Management (3%)

76% of users recommend this product

[](https://www.softwareadvice.com/product/426694-Emma/)

[Emma by Marigold](https://www.softwareadvice.com/product/426694-Emma/)

4.2

[(156)](https://www.softwareadvice.com/product/426694-Emma/reviews/)

Starting Price

$99.00per month

Free trial

Free version

Pros:

Not enough reviews

Cons:

Not enough reviews

Who uses Emma by Marigold

Based on 156 reviews

-   Popular among: Small businesses
-   Most common industries: Professional Services (11%), Public, Non-profit, & Religious Organizations (9%) and Retail, Consumer Goods & Services (9%)
-   Top use cases: Email Marketing (21%), Email Management (14%) and Marketing Automation (14%)

65% of users recommend this product

[](https://www.softwareadvice.com/crm/mailchimp-profile/)

Mailchimp

4.5

[(17631)](https://www.softwareadvice.com/crm/mailchimp-profile/reviews/)

[](https://www.softwareadvice.com/product/426694-Emma/)

Emma by Marigold

4.2

[(156)](https://www.softwareadvice.com/product/426694-Emma/reviews/)

+

Add product

Add product

## User satisfaction

* * *

4.5

Based on 17,631 reviews

Ease of use

4.4

Value for money

4.4

Customer support

4.2

Functionality

4.4

4.2

Based on 156 reviews

Ease of use

4.2

Value for money

4.0

Customer support

4.2

Functionality

3.9

Looking for better functionality? Ask an advisor for high-rated alternatives

Looking for better functionality? Ask an advisor for high-rated alternatives

Looking for better functionality? Ask an advisor for high-rated alternatives

## User interface

* * *

## Key features

Features selected based on 17,787 reviews from Email Management

* * *

A/B Testing

4.3

Autoresponders

4.4

Campaign Analytics

4.5

Campaign Scheduling

4.6

CAN-SPAM Compliance

4.4

Contact Management

4.4

A/B Testing

4.9

Autoresponders

N/A

Campaign Analytics

5.0

Campaign Scheduling

5.0

CAN-SPAM Compliance

3.6

Contact Management

4.3

### Wondering if these products fit your needs?

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LexiAdvisor for 8 years

### Wondering if these products fit your needs?

Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes.

LexiAdvisor for 8 years

## Integrations

* * *

[

EasypromosNot enough reviews

](https://www.softwareadvice.com/marketing/easypromos-profile/)[

Epos NowNot enough reviews

](https://www.softwareadvice.com/retail/epos-now-profile/)[

Evernote TeamsNot enough reviews

](https://www.softwareadvice.com/project-management/evernote-profile/)

[

Raven ToolsNot enough reviews

](https://www.softwareadvice.com/marketing/raven-tools-profile/)[

ReviewTrackersNot enough reviews

](https://www.softwareadvice.com/customer-satisfaction/reviewtrackers-profile/)[

accesso ShoWareNot enough reviews

](https://www.softwareadvice.com/venue-management/showare-profile/)

## Reviews

* * *

AP

Ashley P.HR ManagerMaritime, 51-200 employees

"The platform offers extensive customization options, allowing users to tailor emails, branding, and automation workflows to fit their organization’s needs without requiring advanced technical skills."

Jun 3, 2026

BS

Brandi S.Marketing CoordinatorConsumer Goods, 501-1000 employees

"We paid for a service that did not perform reliably, spent days trying to troubleshoot it, were unable to get timely or effective technical support, were denied meaningful cancellation/refund help, and lost valuable time on a promotion that depended on this feature working."

Jun 17, 2026

AB

Anuoluwapo B.Front-End Software EngineerFinancial Services, 2-10 employees

"Lead nurturing for SaaS is what I like most about Emma by Marigold since via drip campaigns I am able to move our new customers through demo invite, feature highlights and onboarding."

Jan 15, 2026

NE

Nkechi E.Head of Sales and MarketingHospitality, 201-500 employees

"I slightly dislike that Emma by Marigold lack website builder capabilities unlike some alternatives such as CC."

Oct 16, 2024

## Customer support

* * *

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7

Chat

## Training options

* * *

In Person

Live Online

Webinars

Documentation

Videos

In Person

Live Online

Webinars

Documentation

Videos

## Popular Comparisons

* * *

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