---
title: "Act! Reviews, Pros and Cons - 2026 Software Advice"
description: "Reviews of Act!. Learn how real users rate this software's ease-of-use, functionality, overall quality and customer support. Talk to our advisors to see if Act! is a good fit for you!"
source_url: "https://www.softwareadvice.com/crm/act-crm-profile/reviews/"
page_type: "reviews"
language: "en"
---

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Act! Reviews

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Reviews

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# Act! User Reviews

## Reviews summary

- Overall rating: 3.9/5
- Total reviews: 937

### Secondary ratings

- Ease of use: 3.9/5
- Customer support: 3.6/5
- Value for money: 3.9/5
- Functionality: 3.9/5

### Rating distribution

- 5 stars: 416 reviews (44%)
- 4 stars: 262 reviews (28%)
- 3 stars: 119 reviews (13%)
- 2 stars: 67 reviews (7%)
- 1 star: 73 reviews (8%)

### Most mentioned pros

- Combine that with the peace of mind knowing our data is secure, and the amazing customer support whenever we have a question or the on-going training for using Act! and mobile access, we feel that those features alone elevate the value for money about our investment to manage our emails for our marketing and sales team.
- provides direct, high-level technical support from experienced senior technicians and engineers who genuinely stay with you until problems are fully resolved. Whether it’s recovering critical data or troubleshooting complex system issues, their team consistently delivers.
- What I like is that I can easily look up a contact's information. When searching and unsure of all informations, I can sort groups and find what I am looking for with only a few clues.

### Most mentioned cons

- You cannot copy and paste individual contacts into emails and it's nor possible to download a zip of your Act files
- Customer support is a weaker link, there are many on-line tutorials, but sometimes you just need a quick chat to solve an issue, however you keep being referred to an additional cost in a support package.
- I have had problems with the web-based product being able to print out my template that I designed for my clients.

## Act! customer reviews

Showing reviews 1-25 of 937 (page 1).

### Great TECH-Support, and I’m looking for a replacement for ACT!

- Overall rating: 5/5
- Reviewer: Steve R.
- Verified reviewer: Yes
- Industry: Individual & Family Services
- Company size: Self-Employed
- Product usage: Used weekly for more than 2 years
- Reviewed: August 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Once I got my product upgraded with excellent TECH-Support Rep I was happy to get back to using the product the way I’m used to, with reduced functionality. Still wish I didn’t have to pay much more money for functionality I used to have under my previous price plan. Makes me feel like there’s no acknowledgement of being a customer for over 30 years.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Ability to make compelling email templates to send to customers. Also ability to customize screens with custom fields and to have dynamic groups.

#### Cons

As a 30-year Customer, I was disappointed when new pricing came into effect a couple of years ago and removed the AMA features I was used to (DRIP with conditional sending of subsequent templates) No way to treat a long-term customer! Annother sticking point is that AMA stopped working because I wasn’t aware I had to do an upgrade. My license was fully paid up and I did not see any communications from the company about the necessary upgrade or else ACT! AMA wouldn’t work. As a result, it wasn’t until I needed to use it that I found out it wouldn’t work. Bad timing! I had a deadline to meet and I had no clue why AMA would not work. It wasn’t until I called Technical Support that the issue was resolved. I AM RESEARCHING FOR A SUITABLE REPLACEMENT FOR ACT!

#### Vendor response

Thank you for your review, Steve. We value our longtime customers and appreciate your feedback.

Replied September 2026

---

### Seems great, if I can get it to do the things I was told it would.

- Overall rating: 4/5
- Reviewer: Larah N.
- Verified reviewer: Yes
- Industry: Hospitality
- Company size: 51-200 employees
- Product usage: Used daily for less than 6 months
- Reviewed: August 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

So far I am on the fence, I have had great experiences with 3 people and not so great with 2. I tthink my final decision will be determined once I speak to the person who is building out the system to fit my needs.

#### Ratings breakdown

- Ease of use: 2/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 5/5

#### Pros

What I liked most would be the ability to integrate multiple functionalities into a single CRM, such as marketing, email tracking, etch. My initial salesperson was great and after I spoke to a couple of people I got a great person to help with designing my CRM to fit my needs.

#### Cons

My initial onboarding person I was assigned was unfamiliar with my industry and it was very offputting when I just investing $720 under the impression it was customizable to what I needed. However I found it was I just had to pay again to receive the assistance I needed.

#### Reasons for choosing Act!

Because of the recommendation from my mentor.

#### Vendor response

Larah, thank you for being so candid about your experience so far. You are right to expect onboarding to match what you were promised, and we are sorry the early going has felt uneven. Please reach out to us directly at 866-873-2006 and we will help get you to the setup you were looking for. We are confident Act! can do what you need, and we want to earn that higher score.

Replied August 2026

---

### ACT cloud for Marketing

- Overall rating: 5/5
- Reviewer: Tracy R.
- Verified reviewer: Yes
- Industry: Marketing and Advertising
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2024
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

ACT is a solid program and has been working for us since 1999. The cloud based version is new for our company but one we are welcoming since we want to speed up the database process. The old desktop version has become super slow and time consuming with freezes and overall slowdowns navigating through the CRM.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 3/5

#### Pros

We have been using ACT for 19+ years. To make the switch to the cloud version just seemed logical. It has the basics features that we need and was simple to transfer over to the client.

#### Cons

ACT does not have all the bells and whistles that we would like such as power dialers and automatic reporting.

#### Reasons for choosing Act!

The ease of moving from a CRM company that we have used for years.

#### Reasons for switching to Act!

The software support was no longer available.

---

### Superb system with a few minor niggles

- Overall rating: 4/5
- Reviewer: Clive B.
- Verified reviewer: Yes
- Industry: Legal Services
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: July 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I enjoy working with this system, and once integrated into you process', it is impossible to think of how it used to be! Apart from the minor niggles, Act! is definitely worth a closer look.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 3/5
- Functionality: 4/5

#### Pros

When deciding to go down the path of a CRM I did exhaustive research and did try a couple. However the ease of use and the ability to adjust the layout to my own requirements won me over. Cost wise, it is not the cheapest, but definitely worth the price. The sales team have been a great help, once you start down this path, you will need their support to start with.

#### Cons

Act! does not interact with the new Outlook email system, this means that if you rely on meetings etc being automatically confirmed with your client, you will need to do this manually. Customer support is a weaker link, there are many on-line tutorials, but sometimes you just need a quick chat to solve an issue, however you keep being referred to an additional cost in a support package.

#### Reasons for choosing Act!

Easy interface with all the features required.

#### Vendor response

We are glad your exhaustive research led you to Act!, Clive, and that the ease of use and customizable layouts won you over! Your feedback on the newer Outlook integration and on support is noted. If a quick chat would help with any of those issues, our team is here for you. We want to help as best we can. Please visit https://www.act.com/resources/contact/ or give us a call at 866-873-2006 so we can provide some assistance. Thank you for such a thorough and generous review!

Replied August 2026

---

### Great Sales Tool!!

- Overall rating: 5/5
- Reviewer: Mike U.
- Verified reviewer: Yes
- Industry: Consumer Goods
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: August 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience for the past 8 years is that it has been a great tool to keep my customer contacts, quotes and PO's organized and can easily look back when i am going into a customer on the previous equipment we have worked with them on. It has helped with the sales alot!!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I like the ease of ACT! Once you get the hang of the service it is great to use, the price is very nice for the annual fee.

#### Cons

The beginning trying to navigate is a little hard but the videos and customer service is very helpful

#### Vendor response

Eight years of keeping your contacts, quotes, and POs organized, we love to hear it, Mike! Being able to look back at everything you have worked on with a customer is exactly what Act! is built for. We are glad the videos and our support team helped smooth out those early days, and that the annual value works well for you. Thank you for the great review!

Replied August 2026

---

### ACT is our Favorite

- Overall rating: 5/5
- Reviewer: Luke T.
- Verified reviewer: Yes
- Industry: Human Resources
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

We've enjoyed our journey with the program. Customer service is always very good and patient when we call. Always very easy to connect and the outcome is quick and on point.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I've used ACT for over 25 years...meets our needs very well and customer support is always excellent

#### Cons

Nothing very happy. We have been customers for 20 years and the program has always met our needs. Thankd ACT!

#### Vendor response

Thank you for taking the time to leave this lovely review, Luke! We are thrilled to hear that Act! has helped you grow your business for over 25 years and that our support team has been there for you when you needed them! We look forward to another 25!

Replied September 2026

---

### ACT is Great!

- Overall rating: 5/5
- Reviewer: Steven B.
- Verified reviewer: Yes
- Industry: Financial Services
- Company size: 2-10 employees
- Product usage: Used daily for less than 2 years
- Reviewed: August 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I have been using ACT since the early 1990's. During this time, even through the product has changed, they have kept it user friendly and intuitive. You don't need to be a computer expert to get a lot out of the product. Tech support is the best I have come across.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Easy to use, holds lot of data (my data goes back to 1990's), great tech support and customer service. ACT's mail merge and mast mailing feature is very easy to use, and fast. I also like the lookup feature, which is very easy.

#### Cons

The only thing I don't like, and maybe because I don't use it often enough, is the look-up, when you have multiple look-up conditions. I never seem to get it right.

#### Vendor response

Steven, using Act! since the early 1990s, that is a partnership we are truly grateful for! We are so glad the product has stayed intuitive and useful for you across all these years, and it means a lot to hear our tech support is the best you have come across. As for those multi-condition lookups, our support team is always glad to walk you through them. Thank you for the wonderful review!

Replied August 2026

---

### Automating Quote Generation for Retail

- Overall rating: 5/5
- Reviewer: Grace R.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: 1001-5000 employees
- Product usage: Used daily for less than 12 months
- Reviewed: September 2026
- Review source details: This review was submitted organically. No incentive was offered

Act! has been a lifesaver when I use its email campaign builder. I can pull up a contact list, drag in a template, tweak a few lines, and hit send - all while my sales team sees real‑time stats in the same window. It’s made my follow‑ups faster and less stressful.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

I appreciate the intuitive Deal Stage Tracking that lets our sales reps see progress at a glance, and the built‑in email templates save time on follow‑ups. The reporting dashboard is pretty solid, giving us clear insights into pipeline health without extra learning.

#### Cons

The interface can feel a bit cluttered especially when scrolling through the contact list but it's not a huge deal. Documentation sometimes lags behind new features, so I had to hunt forums for quick tips. Support response time is decent, though a bit slower than expected.

#### Vendor response

Thanks so much, Grace! We're glad Deal Stage Tracking and the email campaign builder are making your follow-ups faster and less stressful. That's exactly what we want for your team. We've passed along your notes about the contact list view, documentation, and support timing. Thank you for helping us improve. We're with you every step of the way.

Replied September 2026

---

### Quick Quote Generation with Act!

- Overall rating: 5/5
- Reviewer: Victoria H.
- Verified reviewer: Yes
- Industry: Computer Games
- Company size: 1001-5000 employees
- Product usage: Used daily for more than 2 years
- Reviewed: September 2026
- Review source details: This review was submitted organically. No incentive was offered

I’ve been using Act! for a couple of years, and the custom reporting tool has become my go‑to. Pulling a sales pipeline report takes less than a minute, and the drag‑and‑drop layout lets me tweak columns on the fly, so I can share instant insights with the team during meetings.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Act!'s contact database syncs cleanly with Gmail, and the email templates let me send proposals in seconds. The deal pipeline is pretty solid, and the mobile app keeps me on track when I'm away from the desk.

#### Cons

The help docs are a bit thin and when I hit a snag the support replies after a day, which slows my workflow. And the reporting export options are limited.

#### Vendor response

Victoria, thank you for your review. We're glad to hear you're using the insights in the sales pipeline report. Thank you, too, for the honest notes on help docs, support response times, and export options. Our team is reviewing that feedback. We appreciate you, and we're glad Act! helps you share insights with your team in the moment.

Replied September 2026

---

### Act! is solid for my team

- Overall rating: 5/5
- Reviewer: Daniel C.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: 201-500 employees
- Product usage: Used daily for less than 2 years
- Reviewed: September 2026
- Review source details: This review was submitted organically. No incentive was offered

I love how Act! lets me set up automated follow‑up emails right after a client signs a contract. The drag‑and‑drop template editor saves me minutes each week, and the built‑in calendar sync keeps my team on the same page without double‑checking spreadsheets.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Custom fields let me tag leads by region and campaign, cutting follow‑up time. Zapier integration pushes contacts to Mailchimp instantly, which keeps my workflows tight.

#### Cons

Documentation on the email scheduling tool is thin so I spent a couple of days figuring out the time‑zone settings kind of annoying.

#### Vendor response

Thanks for the great review, Daniel! It's good to hear that custom fields and the integrations are keeping your follow-ups organized and your workflows tight. We've shared your feedback on the email scheduling documentation with our team, and we're sorry the time-zone settings took extra effort. If you ever get stuck, our support team is happy to help.

Replied September 2026

---

### Easy to Use and Customize

- Overall rating: 4/5
- Reviewer: Michelle L.
- Verified reviewer: Yes
- Industry: Construction
- Company size: 11-50 employees
- Product usage: Used daily for less than 12 months
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Now it is great. We have it setup exactly as we want it and we are in touch with the Customer Success Team who has been fantastic.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Ease of use and customization. It was easy to setup exactly as we wanted it and its easy to use, it also has a great library of how to videos.

#### Cons

Customer service initially. We had some issues with the first line of customer service but then we were directed to the Customer Success Team and that has been great.

#### Reasons for choosing Act!

Our BD Manager used it in the past and raved about it. The cost, and the ease of use.

#### Reasons for switching to Act!

Cost and ease of use. Hubspot cost too much and had too many bells and whistles that made the use of the system more complicated.

#### Vendor response

We are happy to hear that the Customer Success Team turned things around and that the customization, ease of use, and how-to video library are all hitting the mark. Thank you for the lovely review and for giving us the chance to get it right!

Replied April 2026

---

### Long Time User

- Overall rating: 4/5
- Reviewer: Jeffrey D.
- Verified reviewer: Yes
- Industry: Real Estate
- Company size: 10000+ employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Been using it for 30 years! Love it! The history function and like I said the calendar function are my favorites. I admittedly probably only use 5% of what it can do for me.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

The calendar and scheduling function is my favorite feature. I have tried others and nothing compares.

#### Cons

Nobody I know in my industry is using it. No one. Which I find strange for Commercial Real Estate.

#### Reasons for choosing Act!

I have been a long-term user. Finally, someone came out with a product that could easily transfer my contacts - but I switched right back to ACT!

#### Vendor response

Jeffrey, 30 years, now that's a relationship we're proud of! So glad the calendar and history features have kept you coming back. Thanks for the kind words and your incredible loyalty!

Replied April 2026

---

### Over 25 Years of Reliable Customer Relationship Management

- Overall rating: 5/5
- Reviewer: Jamie C.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: June 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I have used the software since 2001, and it has been an essential part of managing my customer relationships, sales activities, and contact database for over two decades. ACT! has helped me stay organized, track customer interactions, and efficiently manage communications as my business has grown. The flexibility to customize fields, organize contacts, and use features like Mail Merge has made it a valuable tool for maintaining strong customer relationships and improving productivity

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

What I like most about ACT! is the Mail Merge feature. It allows me to efficiently reach out to all of my customers while still personalizing communications. I can easily customize my database, segment contacts by state, territory, or other criteria, and send targeted messages to the right audience. The flexibility of organizing and managing customer data makes my workflow much more efficient and helps me maintain strong customer relationships. ACT! has been a valuable tool for staying organized and communicating effectively with my customers.

#### Cons

One enhancement I would like to see in a future version is the ability to copy the contacts listed under the Relationships tab when duplicating a contact record. Currently, when a contact is copied, the associated relationship records are not carried over and must be recreated manually. Adding an option to duplicate those relationship entries along with the primary contact would save time and make the process more efficient, especially when creating similar customer or organizational records.

#### Vendor response

Jamie, 25 years - that's incredible! We're so glad Act! has been a trusted part of managing your business relationships all this time. Your feedback about copying relationship records when duplicating contacts is a great suggestion we'll pass it along to our product team. Thank you!

Replied June 2026

---

### Why I love ACT!

- Overall rating: 5/5
- Reviewer: Micky R.
- Verified reviewer: Yes
- Industry: Non-Profit Organization Management
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I use ACT all day almost every day. I recommend it to my clients and usually setup a custom contact screen and fields for them. I setup some client like Acupuncture and similar with a 3-D merge. Basically, a 3-D merge first merge is to pick which documents (several of hundreds) will be used then it merges the information from ACT to the end document. Such a cool thing to do.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

Customer support is great. Features are great! Being able to create new fields easily. Having groups and fields really make it possible to do so much.

#### Cons

A few things. Not relational. Not being able to create/edit fields on the desktop is not great. I love the desktop but really hate the online version. Only go online to create or edit fields. A few bugs that have been around for years and never fixed.

#### Vendor response

The 3-D merge workflow you described is seriously impressive, what a creative use of Act!'s capabilities! We love that you're not only a power user but also setting up customized solutions for your own clients. We appreciate your feedback and will be sure it's forwarded to our dev team. Thank you for being such a passionate and knowledgeable advocate for Act!!

Replied April 2026

---

### Love My ACT!

- Overall rating: 5/5
- Reviewer: Janet W.
- Verified reviewer: Yes
- Industry: Public Relations and Communications
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I have been using ACT! for 30 years and I will never switch to another CRM. I started with version 3.0 on the desktop and now use the version 26 in the cloud. Overall, the tech support to excellent and extremely reasonably priced. I now work remotely for a business 1,500 miles away and send them daily reports on my activities. I really appreciate the ease of creating Excel files from ACT! lookups; this used to be very cumbersome but now it's just a matter of clicking an icon. Great!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

ACT! is the most powerful, versatile and convenient business building tool I have ever found. What I like best is the fact that I can find ANYTHING in my database in seconds - before someone finishes telling their name when they call, I have found their record and scanned the notes. It's awesome.

#### Cons

There's nothing I don't like about ACT! but as an independent contractor, there are features in ACT! I have no use for, like marketing automation and reporting. And I still don't know what the Timeline is for.

#### Vendor response

Thank you for the incredible feedback, and for 30 years with Act! That kind of loyalty means a lot. It’s great to hear how quickly you’re able to access contact details and keep things moving efficiently, especially in a remote role. We also appreciate your candid input on some of the features as it helps us to continue to improve. Thanks again for your support!

Replied March 2026

---

### ACT is the best solution for small business for your Customer Database Management

- Overall rating: 5/5
- Reviewer: Myles F.
- Verified reviewer: Yes
- Industry: Mechanical or Industrial Engineering
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: March 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I had to make some major changes (users and setup), and my Customer Service Rep was fantastic. Once he started, we got everything resolved pretty quick.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

Unlike Salesforce that becomes a monster that you have to "feed" and becomes the purpose, ACT is a Great Tool!

#### Cons

Customer Service is great when you get them on the phone, but sometimes it can take a few days. Everything is resolved.

#### Vendor response

Thank you so much for this review, and for the Salesforce comparison, which gave us a great smile! You've captured exactly what we strive for: a CRM that works for you, not the other way around. And, we're thrilled to hear that Customer Service was helpful when you needed to make those major changes. We'll be sure to pass along your kind words as it's always great to hear when our team makes a real difference. Last, we appreciate your honest feedback on response times, too. It's something we take seriously, and we're always working to improve. Thank you for being an Act! customer. We look forward to continuing to support you!

Replied March 2026

---

### How ACT Helps

- Overall rating: 5/5
- Reviewer: Joel Polin J.
- Verified reviewer: Yes
- Industry: Information Technology and Services
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Have been using ACT for over twenty years and cannot operate our business without it. Remember the days before ACT usage, giant rubber band and a huge stack of 3 x 5 cards.

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 1/5
- Functionality: 3/5

#### Pros

Ease of use, no issue finding client data and history. Maintains relevant contact data. Allows me to maintain client dialogue.

#### Cons

Have difficulty updating with new releases and need to spend more time learning latest features. Some confusion trying to print daily work schedule report.

#### Vendor response

Joel, the rubber band and 3x5 cards visual really puts things in perspective, what a journey! Twenty-plus years is a testament to our partnership together and we're honored that Act! has become central to your operation. Your feedback on update transitions and the daily schedule report is helpful, and we'd encourage you to lean on our support team to smooth those out. Thank you for your longtime partnership!

Replied April 2026

---

### ACT! Review

- Overall rating: 4/5
- Reviewer: Charles L.
- Verified reviewer: Yes
- Industry: Hospital & Health Care
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: February 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

My overall experience has been good. It let's me keep track my customers, and their locations (my customers are surgeons, so they have multiple locations)

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

I can identify customers with their companies and vice versa. Also, I can establish different sales goals for each customer and/or companies.

#### Cons

I have ACT! Premium on my server. There is no app on my phone in order to look up customers or companies.

#### Vendor response

Hi Charles, thanks for your feedback. Because you mentioned a mobile app, you might benefit from taking a look at Act! Advantage, our powerful, cloud CRM, email marketing and customer services system, which has a fully integrated mobile app. You can learn more at https://www.act.com/products or give us a call at 866-873-2006.

Replied February 2026

---

### Save time and make money using ACT!

- Overall rating: 5/5
- Reviewer: rachel h.
- Verified reviewer: Yes
- Industry: Design
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I am using it daily and it makes me more productive - i know who to call, when to call, what i want to talk about etc

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

This is a great tool for keeping my contacts organized, tracking my projects and helping me with marketing. I have used ACT! for years then took a year long hiatus and have come back to the product as nothing else measures up! Thanks you ACT!

#### Cons

it takes time filling everything in especially the opportunities but once in its effective at keeping track

#### Vendor response

Rachel, welcome back! We love that after a year away, nothing else measured up. :) "Save time and make money" is exactly the goal, and we're thrilled Act! is meeting your business's needs. Thank you for the enthusiasm and for giving us another shot.

Replied April 2026

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### Great ACT!

- Overall rating: 5/5
- Reviewer: Russ U.
- Verified reviewer: Yes
- Industry: Legal Services
- Company size: Self-Employed
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Very positive! I find it very easy to schedule activities and maintain contact with the important people in my life!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 4/5
- Functionality: 5/5

#### Pros

I use Act to manage a wide range of activities, including phone calls, meetings, administrative tasks and personal tasks. My life would be more difficult without this program!

#### Cons

Because it's so easy to schedule activities, I find myself scheduling more things than I have time to get done. But that's my problem.

#### Vendor response

Russ, thank you so much for taking the time to share your experience, we truly appreciate it! It's wonderful to hear that Act! is helping you stay on top of phone calls, meetings, and tasks both professional and personal. That's exactly what we built it for. And honestly, we love your "con" - being so productive that you run out of hours in the day is a great problem to have! We'll take that as a compliment. Thanks again for being a loyal Act! customer for over two years. We're glad to be part of your day-to-day, and we look forward to continuing to support you.

Replied May 2026

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### Director of Marketing/Business Development

- Overall rating: 5/5
- Reviewer: Lou B.
- Verified reviewer: Yes
- Industry: Mechanical or Industrial Engineering
- Company size: 11-50 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

I've had a very good experience using ACT. I started way back when they sent you a disk in the mail to download the database and have stayed with them ever since.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

The product is very easy to work with and is continually updating to make using the database even more efficient.

#### Cons

I wish the cost was free! That would always help with our bottom line. I joke of course. The cost is still very reasonable.

#### Vendor response

Lou, from floppy disks to the cloud, it's been great to share the journey with you! Thank you for the kind words and your long-time loyalty.

Replied April 2026

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### Virtual Rolodex

- Overall rating: 5/5
- Reviewer: Barbie R.
- Verified reviewer: Yes
- Industry: Law Practice
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: April 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

We have been using ACT for over 20 years and we absolutely love the efficiency the program offers. Also, the support team is first class!

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 5/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I love being able to have all my contacts and information about my contacts all in one app. I also love that it is connected with outlook which makes sending emails that much easier.

#### Cons

We do not have anything negative to say about the program. It does exactly what it supposed to do. We love it!

#### Vendor response

Barbie, "20+ years and still loving it" makes our day! We're so glad it delivers for your law practice every day. Thank you for the kind words about our support team as well. We appreciate you and your review!

Replied April 2026

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### Great software

- Overall rating: 4/5
- Reviewer: Jayne H.
- Verified reviewer: Yes
- Industry: Consumer Services
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: May 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

It's a tool our business truly can't live without. We were down for a day or two during the upgrade (our old Act software was super old...lol) and it was like we were working with one hand tied behind our backs.

#### Ratings breakdown

- Ease of use: 4/5
- Value for money: 3/5
- Customer support: 5/5
- Functionality: 4/5

#### Pros

Customer Support was wonderful, we upgraded to a current version and had some hiccups. But I got assistance right away!

#### Cons

Still to slow, may have to look at the size of our database. I find going to lookup contact from the calendar extremely slow.

#### Vendor response

Jayne, it means a lot to us to learn that Act! is one of those tools your team simply can't work without! We're glad support was right there to help during your upgrade. We hear you on the speed concerns, especially with larger databases, and we appreciate the honest feedback

Replied June 2026

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### Review of my use of Act

- Overall rating: 4/5
- Reviewer: peter j.
- Verified reviewer: Yes
- Industry: Farming
- Company size: 2-10 employees
- Product usage: Used daily for more than 2 years
- Reviewed: July 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Great. Its easy to use, and user friendly all very visible and easy to see , loads of options and facilities and functions Recording info is easy

#### Ratings breakdown

- Ease of use: 3/5
- Value for money: 4/5
- Customer support: 4/5
- Functionality: 4/5

#### Pros

Marketing and sales, Its easy to use, and user friendly all very visible and easy to see , loads of options and facilities and functions Recording info is easy

#### Cons

Flaky at times, some functions are slow, sometimes putting things in box's is slow Groups can be difficult to manage

#### Vendor response

Peter, thank you for the review! We are so glad Act! is easy to use and keeps all your options, functions, and information visible and within reach. Your feedback on speed and on managing groups is helpful, and we will make sure it gets to the right team. We appreciate you being part of the Act! family!

Replied August 2026

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### It's the best program around!!Would highly recommend

- Overall rating: 5/5
- Reviewer: Maria V.
- Verified reviewer: Yes
- Industry: Facilities Services
- Company size: 2-10 employees
- Product usage: Used daily for less than 6 months
- Reviewed: June 2026
- Review source details: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Your company was helpful in every aspect the sales department. And helping my IT guy as we set up our computer.

#### Ratings breakdown

- Ease of use: 5/5
- Value for money: 4/5
- Customer support: 5/5
- Functionality: 5/5

#### Pros

I used this program in my last job. I did customer services and marketing. All the features it has was the best the follow up calls. Categories that we used to make sure no call was ever missed or an opportunity. Now I have this for my own company. I'm excited for the future. And you program is the best. I recommended it to many people.

#### Cons

The things that I find that would be a downside are one the price. Maybe if there was a way of using the product by paying a monthly payment.

#### Vendor response

Maria, welcome back to Act! -- and congratulations on your new business! We're so glad our sales and support teams made the setup experience a smooth one. Thank you for recommending us to others and for trusting Act! to help you build your future.

Replied June 2026

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Act! Reviews, Pros and Cons - 2026 Software Advice