# ActiveCampaign vs Salesforce Marketing Cloud - 2026 Comparison - Software Advice > ActiveCampaign vs Salesforce Marketing Cloud - See how these products stack up against each other with real user reviews, product feature comparisons and screenshots. Find out which one is best for your organization. Source: https://www.softwareadvice.com/crm/activecampaign-profile/vs/salesforce-socialcrm --- [Home](https://www.softwareadvice.com/) / [Lead Generation Software](https://www.softwareadvice.com/marketing/lead-generation-comparison/) / ActiveCampaign vs Salesforce Marketing Cloud Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Updated May 27, 2026 # ActiveCampaign vs. Salesforce Marketing Cloud: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Updated May 27, 2026 # ActiveCampaign vs. Salesforce Marketing Cloud: 2026 Comparison Skip hours of research. Get your top 5 matches from an expert in 15 minutes, 100% free. Free Expert Guidance Real Human Advice 1M + Businesses Helped Product comparison Compare up to 3 products side-by-side + Add product [](https://www.softwareadvice.com/crm/activecampaign-profile/) [ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/) 4.6 [(2561)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) Starting Price $15.00per month Free trial Free version Pros: - Automation features - Email marketing capabilities Cons: - Pricing structure - User interface Who uses ActiveCampaign Based on 2561 reviews - Popular among: Small businesses - Most common industries: Professional Services (28%), IT & Software Development (13%) and Health & Medicine (12%) - Top use case: Email Marketing (39%) 77% of users recommend this product [](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) [Salesforce Marketing Cloud](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) 4.2 [(530)](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/reviews/) Starting Price $25.00per month Free trial Free version Pros: - Marketing and Customer Engagement - Email Campaigns Cons: - Pricing - Email Issues Who uses Salesforce Marketing Cloud Based on 530 reviews - Popular among: Small businesses - Most common industries: IT & Software Development (17%), Professional Services (14%) and Retail, Consumer Goods & Services (10%) - Top use cases: Email Marketing (19%), CRM (15%) and Marketing Automation (10%) 63% of users recommend this product [](https://www.softwareadvice.com/crm/activecampaign-profile/) ActiveCampaign 4.6 [(2561)](https://www.softwareadvice.com/crm/activecampaign-profile/reviews/) [](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/) Salesforce Marketing Cloud 4.2 [(530)](https://www.softwareadvice.com/marketing/salesforce-socialcrm-profile/reviews/) + Add product Add product ## User satisfaction * * * 4.6 Based on 2,561 reviews Ease of use 4.2 Value for money 4.3 Customer support 4.4 Functionality 4.5 4.2 Based on 530 reviews Ease of use 3.8 Value for money 3.8 Customer support 3.9 Functionality 4.3 Looking for better ease of use? Ask an advisor for high-rated alternatives Looking for better ease of use? Ask an advisor for high-rated alternatives Looking for better ease of use? Ask an advisor for high-rated alternatives ## User interface * * * ## Key features Features selected based on 3,091 reviews from Lead Generation * * * A/B Testing 4.4 Autoresponders 4.5 Campaign Analytics 4.4 Campaign Scheduling 4.5 CAN-SPAM Compliance 4.3 Contact Management 4.5 A/B Testing 5.0 Autoresponders 5.0 Campaign Analytics 4.2 Campaign Scheduling 3.9 CAN-SPAM Compliance 4.1 Contact Management 4.5 ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ### Wondering if these products fit your needs? Skip the manual research. Talk to a real advisor like Lexi to get a 100% free, personalized shortlist in 15 minutes. LexiAdvisor for 8 years ## Integrations * * * [ AimtellNot enough reviews ](https://www.softwareadvice.com/customer-experience/aimtell-profile/)[ Act!Not enough reviews ](https://www.softwareadvice.com/crm/act-crm-profile/)[ CustomBooksNot enough reviews ](https://www.softwareadvice.com/accounting/accountingsuite-profile/) [ ShopifyNot enough reviews ](https://www.softwareadvice.com/retail/shopify-profile/)[ Salesforce Sales CloudIntegration rated 4.6 from 23 reviews ](https://www.softwareadvice.com/product/2764-Salesforce/)[ LinkedIn for BusinessNot enough reviews ](https://www.softwareadvice.com/crm/linkedin-for-business-profile/) ## Reviews * * * ER Emily R.Program CoordinatorReligious Institutions, 11-50 employees "ActiveCampaign has been beneficial in my work as the coordinator of the church programs and outreach, as it allows me to maintain communication with the members and volunteers in a structured and dependable manner." Dec 30, 2025 PG Patricia G.Customer Service LeadHospitality, 11-50 employees "Our property management system has a slow customer support in solving technical problems with API connections." Jan 21, 2026 VR Verified ReviewerSalesConstruction, 11-50 employees "The platform's email management and template builder are robust, the user interface is generally well-organized, and its integration with the broader Salesforce ecosystem makes it a powerful choice for managing large-scale campaigns and customer data in one place." Apr 21, 2026 SS Samantha S.Program ManagerEvents Services, 201-500 employees "It was getting expensive to add more users and features to our account." Oct 3, 2024 ## Customer support * * * Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 Chat ## Training options * * * In Person Live Online Webinars Documentation Videos In Person Live Online Webinars Documentation Videos ## Popular Comparisons * * * [Brevo vs ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/vs/brevo/)[Mailchimp vs ActiveCampaign](https://www.softwareadvice.com/crm/activecampaign-profile/vs/mailchimp/)[Brevo vs Salesforce Marketing Cloud](https://www.softwareadvice.com/scheduling/brevo-profile/vs/salesforce-socialcrm/)[HubSpot Marketing Hub vs Salesforce Marketing Cloud](https://www.softwareadvice.com/compare/22998-salesforce-socialcrm/vs/119437-HubSpot-Marketing/)