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ActiveCampaign vs Semrush

ActiveCampaign vs Semrush

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Overall Rating
4.6 (2514)
4.6 (2279)
Ease-of-Use
4.2 / 5
4.3 / 5
Value for Money
4.4 / 5
4.3 / 5
Customer Support
4.4 / 5
4.4 / 5
Functionality
4.5 / 5
4.6 / 5
Last Review Written
March 12, 2025
March 12, 2025
Pros/Cons
  • Pros

  • I just migrated to Active Campaign about a month ago. It came highly recommended to me, and it's clear that A.C. has a lot of amazing features that can grow with me over the years.
  • I use the application to run campaigns through promotional mail, i like the ability to send mail to all mailing list, and ability to schedule posts online makes it best for.
  • Excellent integration with lead tracking and tagging and easy to set up automation and triggers to help you stay on top of your analytics.
  • Cons

  • The email editor is rather clunky and can be frustrating at times, especially with regard to the "undo" function. The image selector/inserter is also terrible.
  • I found it really frustrating when I had a problem with one of my automation and there was no resource available in a timely manner.
  • Sometimes, speed and agility can be an issue. When in the interface with multiple templates and graphics may come hard for your pc, and the site may look a bit exhausted and lagging.
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  • Pros

  • SEMrush is comprehensive. Amazing for competitor analysis, and very powerful analytics and visualizations.
  • It includes competitive information, tracking of top keywords, the ability to do research, and create keyword lists to leverage for SEM. It's a great tool at an affordable price point.
  • The best thing I liked is Competitive analysis, It can provide you the best details compared to any other tools. Finding prospects for the backlinks is also best in class.
  • Cons

  • I think the only problem we have had with this platform has been to use 100% of the tools it has, because it is very complete and has so many features that it is difficult to understand everything.
  • I hate how, even after paying a lot of money each month, they require you to pay more see other domains. You also can’t see certain market reports which is just annoying.
  • One example is a dead link on my site. Semrush tells me of its existence, but not exactly where it is so that I can fix it.
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Pricing Range
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$
$
$
$
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$
$
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$
Product Demo & Screenshots
Product Demo
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Advisor Recommendations & User Awards
FrontRunners

The top products based on usability and customer satisfaction, as rated by user reviews. Check out our full methodology description for more detail.

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FrontRunners

2024

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Additional Info
Ideal Customer Size
Small
Medium
Large
Small
Medium
Large
Deployments
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Cloud, SaaS, Web-Based
Desktop - Mac
Desktop - Windows
Desktop - Linux
Desktop - Chromebook
On-Premise - Windows
On-Premise - Linux
Mobile - Android
Mobile - iPhone
Mobile - iPad
Support and Training
Support
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Email/Help Desk
FAQs/Forum
Knowledge Base
Phone Support
24/7 (Live Rep)
Chat
Training
In Person
Live Online
Webinars
Documentation
Videos
In Person
Live Online
Webinars
Documentation
Videos