Ad Sales Genius Software

Ad Sales Genius Software

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About Ad Sales Genius

Ad Sales Genius is a cloud-based customer relationship management (CRM) solution designed to help small to large publishers, event organizers and marketing agencies manage sale of advertisements. Key features include prospecting, invoice generation, notes capture, email campaign, role-based permissions and reporting. The application enables professionals to prioritize leads by adding scores and track their status in the sales pipeline through visual representations. The solution helps accountants manage the general ledger, track earned/deferred revenue and evaluate commissions. Media agencies can use Ad Sales Genius to collaborate with freelancers for projects and manage editorial assets within a centralized repository. Additionally, with its project management mo...
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Ad Sales Genius User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 127 reviews

User Profile

Sean

Verified reviewer

Company size: 2-10 employees

Industry: Publishing

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
4

Ease-of-use

out of 5
5

Value for money

out of 5
4

Customer support

out of 5
4

Functionality

out of 5

October 2018

Ad Sales Genius - There's no solution that is better in the business.

My overall experience... the team at ASG is extremely helpful. Very supportive. Incredibly responsive. When I started a new publishing company, I wondered how I would do so many of the administrative tasks that were previously managed by a number of people at an old publishing company in admin, sales, design/production, accounting etc. We really were watching every dollar and putting all our resources into sales. Discovering Ad Sales Genius was critical in the early stages of our business. I consider this platform very important to our day-to-day operation and a key factor to our success and continue growth.

Pros

Ad Sales Genius is by far the very best cloud-based CRM and all-in-one publishing solution in the media business. I could go on and on about each area I will list below, but Ad Sales Genius truly has everything covered. I especially like that ASG is built to drive sales and with the integrations with VOIP providers for click-to-dial features that ultimately increase productivity in daily call volume... to sending insertion orders via Docusign for a quick digital signature, it really helps your team and your clients. - Reporting... I don't think I've ever work with a better system that has thought of it all. You don't need custom reports with Ad Sales Genius... there are reports for everything and anything you can think of. - Production... managing artwork proofs and sending via ASG for approvals at the click of a button. Then having the approved ad assigned and visually accessible to that particular insertion is great! - Flat planning! The ability to go in and build a visual of your publication, dropping in all the editorial content and ads where they should be. Designers can have this as a guideline giving them more time to be creative. - Workflows... "When this happens, the system needs to do this..." We're just getting into this as it's a new feature but in our early testing, we love it. This will really help assist our media reps to better assist their clients. There are just far too many pros to list. Invoicing / Commissions / Templates... it just does it all.

Cons

The real con is that I didn't know about Ad Sales Genius when they first came to market!

Bryson

Company size: 11-50 employees

Industry: Publishing

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
4

Value for money

out of 5
5

Customer support

out of 5
5

Functionality

out of 5

May 2021

Great CRM!

It's a good software, and the consistent updates are reassuring that bugs and issues are fixed in a timely manner.

Pros

It has a great user interface for our ad team, and for our clients. I can easily gather the information needed to make reports and forecast our performance.

Cons

Occasionally clicking through all of the windows from client to client can be a bit daunting, but once you get a rhythm at finding what you are looking for it's solid.

Reasons for choosing Ad Sales Genius

Great presentation, ease of use. We wanted a CRM that helped us do our jobs without becoming a job in and of itself.

Reasons for switching to Ad Sales Genius

While magazine manager had some great features, it's overall user friendliness and adaptability seemed to be lacking.

Response from Ad Sales Genius

We appreciate the wonderful review of Ad Sales Genius! Keep an eye out for our soon-to-be-released update that features some great tweaks that will make navigating our software even easier. Our team is happy to support your business - thank you for being a customer!

Replied May 2021

Jessica

Company size: 2-10 employees

Industry: Publishing

Time used: Less than 12 months

Review Source: Capterra

This review was submitted organically. No incentive was offered
1

Ease-of-use

out of 5
1

Value for money

out of 5
3

Customer support

out of 5
1

Functionality

out of 5

February 2019

I really wanted this to work for us

Pros

There is very little I liked about this software.

Cons

When we signed up for this software, we were sold on features that, unknown to us, were not fully functional, nor anywhere close to being fully functional. Specifically, we were told this software had a trade show sales function that allowed vendors to select booths from an interactive map which was exactly what we needed. We prepaid for a year of service anticipating that this software offered this among many other features. When we tried to use this function, we found out it not ready to use and would instead be "coming soon." We were also told by the sales rep that she never actually said that it did have this feature and unfortunately we were stuck for a full year. We were not off to a great start. Our sales rep also failed to mention that MOST everything else we purchased this software for would require us to purchase several other apps in order to work. Strike 2 - at least be honest about what will be needed to make this software work! I purchased this to REPLACE other apps, not be forced to add new and more expensive ones. Otherwise, set up of literally everything involved with this software is terribly complicated and this software is not at all intuitive to use. I get that there is a learning curve to anything, but when a "solution" makes processes two and three times more difficult and complicated, it's not a solution at all.

Response from Ad Sales Genius

Jessica, we're sorry you did not enjoy your experience with Ad Sales Genius, and we've taken swift measures to ensure a situation like yours won't happen again. We wish you and your publication the best in the future.

Replied March 2019

Mike

Company size: 11-50 employees

Industry: Publishing

Time used: Less than 12 months

Review Source: Capterra

This review was submitted organically. No incentive was offered
5

Ease-of-use

out of 5
4

Value for money

out of 5
4

Customer support

out of 5
5

Functionality

out of 5

May 2020

Implementation of the ASG software was a game-changer

Business Issues we are solving with ASG: 1) Communication - both internal & external 2) On-time & even early payments due to Invoicing being connected to the on-line payment gateway. 3) Significant reduction in the need for data entry 4) Organization - Customer information and notes are being utilized to better inform anyone that may come in contact with the account 5) Contracts being connected thru Docusign has added an efficiency in workflow

Pros

The ability for the entire organization to begin communicating under one primary CRM software. Sales/Marketing, Operations and Finance departments are all utilizing the same source for information for the first time in our companies histroy. Our internal communication as a company has benefited in a dramatic way!

Cons

1) Limitations on being able to place reports on dashboards. For sales reps, some of the most useful information is found under "Advertisers & Leads" .. for instance, last insertion date for contracts that are expiring. 2) Limitation on the ability to utilize Marketing Automation, Lead Segmentation and planned communication that is based on the timeline that is relevant to the individual contact. We are still utilizing Infusionsoft for our Marketing Campaigns. 3) On-boarding experience could be improved. I feel that we are still only utilizing 50% of what this software is designed to do. Part of that is because our team may not realize what is possible and they have found routines or even developed daily patterns around thier understanding of the software. I know that we have made decisions on needed processes within the business, based on a limited understanding of the software and how other companies are maximizing the potential. - I would recommend "assessments that are initiated by ASG every 90 days" that allows you to communicate to clients how the software could better optimize thier work. Also, those touchpoints could help generate the feedback you may need, if your looking at ways to expand the softwares capabilities.

Reasons for switching to Ad Sales Genius

We were utilizing too many different software's. Production, Sales, Marketing and even Finance all had softwares that were specific to the department.

Response from Ad Sales Genius

Thank you so much for your review of Ad Sales Genius! It's great to see that our CRM software is improving your team communication as well as other business issues. Our team will take your feedback into consideration as we continue to evolve our software. We have some exciting changes launching in the near future that should address some of these points. Stay tuned for details!

Replied June 2020

Jeanne

Company size: 2-10 employees

Industry: Publishing

Time used: Less than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered
4

Ease-of-use

out of 5
4

Value for money

out of 5
5

Customer support

out of 5
4

Functionality

out of 5

May 2020

This software has eliminated the need for extra systems

Customer support and training are great. The staff is always looking for ways to improve the system. We came from salesforce, and the difference in the organization cultures is evident on how they treat customers. We no longer have to manage from spreadsheets and the integration with quickbooks means that we spend much less time dealing with bookkeeping inconsistencies.

Pros

Very pleased with the issue based management. Easy to see sales, payments, invoices to be sent, etc. I have just started to participate in the mini-genius university calls and am learning more with every call. It is easy for both the ad sales staff and management to use.

Cons

It would be great to be able to identify if a contract is a renewal or not (we pay differently on these.) We would love to have an app so sales people could use it easier on the road from their phone.

Reasons for choosing Ad Sales Genius

The staff at Ad Sales Genius that made our sales demonstration were able to answer all of our questions easily. It gave us confidence that the software transition would be smooth. We did not want to remain in a situation where it was difficult to reach the information we use on a daily basis.

Reasons for switching to Ad Sales Genius

Cost and it was not easy to manage the magazine flow through it. It also did not integrate with quickbooks and our bookkeeping costs were rising.

Response from Ad Sales Genius

Thank you so much for taking the time to review Ad Sales Genius! We are happy to see how much you are enjoying our publishing CRM software!

Replied May 2020

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