All CreatorIQ Reviews
1-14 of 14 Reviews
Sort by
Tyler
Verified reviewer
Public Relations and Communications, 51-200 employees
Used less than 12 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed November 2019
Excellent Influencer Marketing CRM tool for PR Professionals
I've been working with CreatorIQ for about 6 months, and so far so good. My company can be very challenging when it comes to adopting and implementing new tools. My customer success manager has been a great partner in training staff on how to use the platform optimally. I work with a lot of different industry software partners, and CIQ has been an absolute pleasure to work with. While in general there is no tool that is going to meet everyone's needs, you will have CIQ's full support in ensuring the adoption of the tool goes as successfully as possible at your company. Overall, very highly recommended.
PROS- Amazing, top-notch customer service and account management team - Beautiful, modern, and intuitive platform interface - Robust analytics - Transparent methodologies - Continuous rollout of upgrades with new, relevant capabilities & functionalities - Super convenient, interactive one-sheets and reporting for clients - Bit.ly link feature built into the platform
CONS- Discovery tool can be challenging to get the hang of
Reason for choosing CreatorIQ
After reviewing the capabilities and functionalities of each, my team determined CreatorIQ would provide the most value to our staff.
Reasons for switching to CreatorIQ
CreatorIQ offers way more capabilities than HYPR did. I wasn't a user of HYPR, but the feedback I received from staff that did use it was there were many pain points and limitations that ultimately led to most staff finding influencers natively.
Khaled
Verified reviewer
Online Media, 11-50 employees
Used weekly for more than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
The last influencer marketing software you'll need
When selecting which software to work with, we compared 11 platforms side-by-side. CreatorIQ had all the features that matter, with a super easy-to-use interface, at a fair price-point. We decided to give them a try, and have never looked back since. After signing with them, the on-boarding process was like nothing we've ever experienced! 5-stars to supporting us through the adoption process, and answering any questions we have. This support has continued throughout the years of being signed up with them, which is why we are happy to renew our contract with them again and again. When it comes to technical features, they're always adding the relevant tools, and are surprisingly accurate when it comes to keeping with their feature roll-out schedules. The ROI of using this tool will of course depend on your business and what you plan on using the tool for, but if you're trying to figure out which platform has reliable software and a good team behind it, these guys are solid.
CONSThe only time we wanted a feature that CreatorIQ did not have, it turned out that we were asking for statistics which the social media platforms don't give out publicly, so there was no legal way to acquire it - the team at CreatorIQ helped clarify this point and shared with us what statistics that they're able to get from each social media platform, so we now use this information to help manage expectations of the brands we work with.
Lily
Marketing and Advertising, 11-50 employees
Used weekly for more than 2 years
OVERALL RATING:
4
EASE OF USE
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed October 2023
CreatorIQ is good for campaign management
CreatorIQ is good for campaign management, sending lists of influencers for clients to review, and content management.
CONSInfluencer discovery is not great, and reporting could be improved.
Heidi
Verified reviewer
Marketing and Advertising, 11-50 employees
Used daily for less than 12 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
3
CUSTOMER SUPPORT
5
FUNCTIONALITY
3
Reviewed November 2019
H&S Review
The platform is great! There are definitely some improvements to be made, but they do a wonderful job at listening to their clients needs and adjusting accordingly.
PROSLove how many features and how many creators this platform has! It's so helpful in finding a niche group of creators, which varies tremendously across our client accounts. It's also so helpful in capturing program content, so that we don't have to monitor ourselves. Lastly, the support team is AMAZING! They are so quick and can get me whatever I need.
CONSThere are a few features our team would like to see, including an LDA compliance feature. We also find that the social timeline does not always pick up the posts with the keyword searches.
Reasons for switching to CreatorIQ
We needed a more robust platform.
Annabel
Verified reviewer
Marketing and Advertising, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed October 2019
Increased efficiencies, consistent and superior reporting for influencer campaign management
CIQ has helped us with providing detailed audience insights and access to evergreen reporting across Client's always-on social campaigns. We have been able to provide client recaps and success metrics in a more efficient and timely manner - our clients love the reporting and the immediacy of which we can provide results and all the posts associated with a campaign or event.
PROSThe simple UI enabled us to roll the platform out across the agency to all client accounts in a short time & immediately freed up hours of research time, client approval methods & having an immediate view on real-time metrics. We love the one-sheets and url dashboard reporting! The support from CIQ customer success team has been excellent.
CONSWould like to see an increase in the influencer database size and ability to brand templates according to client accounts. Also would be great to access additional social platforms such as Tik Tok when this becomes available via API.
Emily
Verified reviewer
Public Relations and Communications, 501-1,000 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed December 2018
Creator IQ Review
From an agency employee perspective, CreatorIQ is an easy, interactive way to aggregate results for influencer marketing campaigns. It also includes a search engine within the platform that allows search for content creators, celebrities and influencers which helps to guide client-facing recommendations for projects. The metrics per creator are also robust and allows for even more insights into the creator's worth and profile. Things such as YouTube view rates, average engagement rates, etc. are all able to be pulled via CreatorIQ which is a plus when discussing the "why's" of a recommendation to a client.
CONSCreatorIQ uses DemoPro to pull through all social follower details such as brand affinities, location, etc. Sometimes, the download does not sync up automatically and it can take a while to load. Also, you cannot pull YouTube audience data (only metrics) so that is sometimes not ideal if the campaign you're working on is focused on YouTubers.
Natasha
Verified reviewer
Marketing and Advertising, 501-1,000 employees
Used daily for more than 2 years
OVERALL RATING:
5
EASE OF USE
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed October 2019
Great influencer tool
We are able to manage our campaigns efficiently, organize our new talent and search and discover new talent. Customer service is excellent and easy to work with
PROSI like how you can customize the platform to your needs and change information to suit your specific needs. it has lots of new features that were added and its constantly improving as a tool.
CONSThere are some glitches and discovery is not its best feature but otherwise its a great tool.
Janna
Marketing and Advertising, 11-50 employees
Used daily for less than 2 years
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
4
Reviewed October 2019
Makes Reporting Simple
My team at CIQ has been fantastic - they are quick to answer questions and always thinking one step ahead in additional ways we can benefit from using the platform.
PROSI love the interface of the reports that is created - saves me so much time and effort calculating and then laying out how hundreds of influencers perform
CONSThe inability to utilize a marketplace - it's helpful to set perimeters and have people apply to avoid significant outreach.Q
Reason for choosing CreatorIQ
The CRM seemed easy to use, as well as the search functionality (although we don't use discovery as often but rather for the CRM)
Tim
Marketing and Advertising, 2-10 employees
Used daily for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
4
FUNCTIONALITY
5
Reviewed June 2023
New user - currently impressed
So far so good. The features are incredible as is the client experience.
PROSThe breadth of features far exceeds any competitors It’s the best premium option on the market Good customer service
CONSThe data management is a bit messy. Influencer profiles arnt linked across platforms and some of the data is useless
Reasons for switching to CreatorIQ
The lack of features on Klear
Kelly
Verified reviewer
Cosmetics, 11-50 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Wonderful Tech Tool
I have been utilizing the platform for about two years. Their custom service is outstanding. Their constant updates show they are consistently evolving the platform. It allows us to streamline our influencer marketing and track our progress and create custom reporting to show we are reaching KPI's. It has been a very valuable platform for us.
PROSIt is highly customizable and user friendly! Creator IQ has a plethora of tools to help create custom reporting and tracking that we find extremely useful for our company.
CONSN/A, anything we have issues with the Creator IQ team steps in to assist us with.
Tania
Verified reviewer
Marketing and Advertising, 11-50 employees
Used weekly for less than 6 months
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Great product!
Have felt very supported by their team and their platform updates consistently help me do my job better.
PROSAfter looking at many different influencer tracking platforms, CreatorIQ won out for it's deep metrics + data reporting and ease of use. Not to mention, their constant platform updates, ability to track IG stories once user is authenticated, and dedicated customer support are huge plus's for us.
CONSThere's so much data and info that oftentimes I want to spend more time on this platform digging deeply than I have in a day.
Reason for choosing CreatorIQ
Ease of use, depth of data available, and it was pretty much the only robust platform I could find that was able to track IG stories.
Danny
Marketing and Advertising, 11-50 employees
Used weekly for less than 2 years
OVERALL RATING:
5
EASE OF USE
4
VALUE FOR MONEY
4
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed October 2019
CreatorIQ - The best Influencer Marketing tool out there
CreatorIQ not only has one of the top influencer marketing products, but their customer support team is top notch and the best I've worked with. They are always able to get back to us with solutions the same day. Quick and expert service !
PROSCreatorIQ's software is the end-to-end solution for creating and managing influencer marketing campaigns. Our sales team heavily relies on the product to source influencers with desired audiences that our brands/advertisers are looking to connect with. The best part of this platform is audience data along with the clean One-Sheeters.
CONSSince this software provides every aspect of influencer marketing, there is a lot to learn in order to get full usage out of the software. Need to learn all aspects to get full usage out of the software.
Reasons for switching to CreatorIQ
CreatorIQ has more to offer and the best software for our company.
Max
Computer Software, 10,000+ employees
Used weekly for less than 12 months
OVERALL RATING:
5
EASE OF USE
5
VALUE FOR MONEY
5
CUSTOMER SUPPORT
5
FUNCTIONALITY
5
Reviewed November 2019
Great Tool with Awesome Customer Service
The team behind it. I feel like we're really taken care of. If there's something that we need help with, someone is always willing to step up to the plate and help us, whether it be creating a report, analyzing data, identifying trends, the team goes the extra mile.
CONSI have absolutely no qualms with any of it. Great tool, very intuitive.
Anonymous
11-50 employees
Used monthly for less than 6 months
OVERALL RATING:
4
EASE OF USE
4
VALUE FOR MONEY
2
CUSTOMER SUPPORT
4
FUNCTIONALITY
4
Reviewed December 2019
Useful Product for those less inclined to Social Media
Solid experience, definitely made things a bit easier in grabbing numbers for specific talent. Especially when it came to vetting talent for a campaign. Descriptive and useful.
PROSThe ease of gaining stats and date on specific talent. Stats being, age and geographical demo, audience, overall impressions and numbers.
CONSSome minor glitches here and there regarding some statistics (some needed some updating). Finding similar channels was a bit off to me especially when it got to being hyper specific to a subject. Some channels of talent found through social media weren't available on the software even with a decent amount of following.