Datanyze is a cloud-based sales intelligence and lead generation solution that enables organizations to generate sales prospects. The solution's “Alerts” module creates customized alerts for partners and competitors to monitor the use of specific technology providers' solutions on a website.
The solution's “Countdown” feature identifies contract renewals for a particular technology provider. Datanyze also enables users to qualify prospects by providing data points such as revenue, employees and technology vendors. Moreover, its “Email finder tool” provides prospect’s emails.
Datanyze’s “Predictive model” scores lead by analyzing numerous data signals such as the company profile, social profile, online presence and current technology providers. The solution also offers customized integration with Salesforce that enables users to export prospects.
Datanyze Mobile enables sales professionals to track technology vendors' solutions for mobile apps and share leads based on firmographic information.
Interested buyers can opt Datanyze by paying a monthly subscription.
Brett from Brett Middleton Digital
Employees number: 2-10 employees
If your sales team needs to be enabled to pursue high-value leads based on other software that they use Datanyze is unbelievable! Generating a list of companies that use X CRM or Y ESP that may be interested in your product is a winning move.
There are so many ways to use Datanyze it can be hard to explore them all and fully utilize the platform. It's also not cheap.
account level technographic profiles.
the positive points about the product are the automation capabilities and the app which allows us to scale rapidly and is well integrated.
the biggest downside is the accuracy of data provided. If you are looking to draw genomics through understanding Datanyze the results can be very inaccurate. The overall functionality needs improvement too. For the price I would not recommend
good product but inaccurate datasets.
Have tried using Datanyze to collect technographics information about our prospects. that way we can personalize our email campaigns. The data is okay and chrome extension allows sales and marketing to create accounts and contacts in seconds this is a good feature that is usable. We have also been using Datanyze for list building activities as well.
Overall it is a decent product but the data is very inaccurate and sometimes this has resulted in a very wrong impression going out to our buyers. Also focus on data is a very cluttered industry there are many cheaper options available out there. We had to buy an annual subscription.
Need this to be in sales
The best part of datanyze is the fact that I am able to see my the marketing automations, revenue and analytics that my prospects are using to help me better market to them.
I wish that this software gave you the ability to use the upgraded version to see if it was worth paying for.
Allie from Hatchbuck
Employees number: 11-50 employees
Datanyze allows us to identify the tech stacks of prospective customers allowing us to more effectively nurture and capture new business.
The interface and dashboard isn't the most user-friendly I've encountered, but it gets the job done. There's often not a ton of results on some of our more-targeted searches.
It's very easy to use and they make it easy to append firmographics to Salesforce and Marketo. Their accuracy for identifying installed technologies is good, and the data is standardized.
The accuracy of revenue bands for large enterprises with parent/child relationships isn't great.
Sam from Costello
I like the ability to simply pull up the tab in the Chrome browser to quickly see if we should target certain organizations based on the tech stacks they have.
I would like to see a better sync within other tools like salesloft. The sync to salesforce is really nice but with multiple tools it is a bit more time consuming to filter data.
Samuel from SnapApp
Employees number: 51-200 employees
Qualifying companies quickly. Datanyze loads very fast and makes my job much easier. It also helps me quickly access inbound accounts and continue a conversation without a delay in discussing what tools prospects are using. The eyeball feature lets me know which of a variety of tools the company is using and can help with sales talk tracks.
Datanyze if very quick to load and the most accurate data analyzing tool I've used. Checking revenue company size and tools like marketing automation can be done in a matter of seconds. It is very helpful in finding company locations and what tools they are currently using with the eyeball feature. The free service is very easy to access and allows for me to prospect and qualify companies quickly .
The datanyze credits for the free service are very limited. You are only allowed so many uses on the free version before being cut off. This can be frustrating when deciding whether or not to pursue an account. Datanyze sometimes won't show up on certain companies for some reason which can leave you in the dark guessing to see if a company is qualified.
tommy from snapapp
ease of use is awesome. the ability to group different lists is a beautiful thing. the info is pretty up to date.
some of the info could be updated real time, however, i understand people jump from company to company pretty often.
Lauren from Listrak
Employees number: 51-200 employees
I like the layout of the tool and how easy it is to understand. There is more to do on this tool than just see the companies a website will use, I also can see tweets and what I have in Salesforce.
The free version only takes you so far so if you do research on sites as much as I do then I would look into getting all you can from the software.
I like how easy Datanyze makes it to build prospecting lists with valid information as well as finding more information about prospects and companies.
I don't like how often the platform seems to go down. I have been locked out of my account several times, leading me to have to get in contact with customer support.
- At the click of a button, I can identify the various softwares being used on my prospects website. I'm in the business of SAAS and solution software, so being able to know what competitors my prospects are using is very helpful when making my business case
- Also helpful in finding emails for contact people
- sometimes the results aren't correct
- the email finder tool can time out frequently
- does not enable the user to verify if the email found is correct
It goes to the website and lets you know everything about the site, from the host, types of campaigns, seo keywords, email marketing, etc. It is a great way to do research on a client.
The interface is clunky and it could be easier to use. It is difficult to create prospect lists. The information is sometimes outdated and old.
Browser plugin, free trial.
But if technographics is what I am chasing I would rather go for BW.
1) technographic tracking
2) good depth in terms of companies that are available to view
3) it has a free trial included as well
4) has a browser plugin that can used.
1) bad pricing structure, as you have to commit for annual contracts, builtwith is much more flexible.
2) accuracy is a big issue with datanyze, the technographics are usually very off. Maybe the data is pretty old.
Zach from SnapApp
Employees number: 51-200 employees
Gives you key insights into the other technologies companies are running behind the scenes. For example, if you sell to HubSpot users, you can see if a website is running HubSpot simply by using datanyze. Datanyze does 1/4 of the discovery for you.
It doesn't do anything you couldn't do by simply inspecting the source code of the page, but it presents it in an organized and actionable manner, highlighting the factors that are most relevant to you.
Currently - I am using the free version, my only gripe is that I run out of credits! Outside of that, minor lags and the occasionally inaccurate revenue are the only shortcomings.
I was able to generate a small amount of leads.
I like that I can find a contact on linkedin, and with the click of a button obtain contact info that would otherwise take me a considerable amount of time to find.
5 times out of 10, it doens't work. Also if you are trying to generate large lists of leads, it takes a very long time to individually pull their data.
It provides a plethora of data, gives you everything from the content management system, SEO terms, advertising the client is doing and much much more.
It can be difficult to create lists to find prospects, a lot of times the data is old and not very recent. It is also pretty expensive.
Good customer service
Good filtering options
Helpful tools like datanyze insider, alerts
Some data is outdated
The database is huge yet a lot of accounts are missing information
Some features I used became available only with additional charge
Ashley from UserIQ
Datanyze has been a great tool for our team to use in their prospecting efforts. Our SDR's like that Datanyze provides phone numbers for prospects as well as gives visibility into which technology tools that company is using.
There is a Salesforce integration that gives visibility into leads that you already have in your database. It also allows you to push leads directly into Salesforce from within Datanyze.
Sometimes Datanyze has outdated information in terms of contacts that are no longer with an organization.
Ryan from Function Point Productivity Software
Datanyze in principal has the potential to be a great software. There are some challenges with the data, and the cost of the data. With new tools such as E-mail Hunter and more, Datanyze value really is reduced, but unfortunately, they have punitive one year contracts and so the advice I give to everyone considering Datanyze is to really do extensive research with them on the demo to ensure you're going to get real value out of the software by digging in further on your ideal customer profile. The add-on costs per additional technology is also somewhat egregious, with all the new competitors in this space the costs are rapidly reducing and Datanyze I imagine will need to improve their data outputs.
It's simple to search by specific parameters.
The prospecting UI/UX can be a bit cumbersome. The data isn't all that enriched compared to emerging technologies in the space. LinkedIn data exporting to our CRM software is no longer accurate as the URL's they transfer return 404 errors.
There are lower cost tools that provide enriched prospect data without punitive contract terms.
Jared from Pamplona Capital Management, TMT
Amazing ability to do drill down analytics into various segments of the marketing landscape. Unearths what other filings, public and private, cannot.