--- title: "Dealer.com Software Reviews, Demo & Pricing - 2026" description: "Review of Dealer.com Software: system overview, features, price and cost information. Get free demos and compare to similar programs." source_url: "https://www.softwareadvice.com/crm/dealer-com-profile/" page_type: "product" language: "en" --- [Home](https://www.softwareadvice.com/) / [Sales Tracking Software](https://www.softwareadvice.com/crm/sales-tracking-comparison/) / Dealer.com Software Advice offers objective insights based on verified user reviews and independent product and market research. When our advisors match you to a software provider, we may earn a referral fee. Overview [Reviews](https://www.softwareadvice.com/crm/dealer-com-profile/reviews/)[Alternatives](https://www.softwareadvice.com/crm/dealer-com-profile/alternatives/) # Dealer.com Review Wondering if Dealer.com is right for your organization? Our Sales Tracking Software selection experts can help you in 15 minutes or less. On this page - Overview - User Interface - Popular Alternatives - Pricing and Plans - Features - User Reviews ## Overview Dealer.com 4.3 [(35)](https://www.softwareadvice.com/crm/dealer-com-profile/reviews/) Pricing Pricing available upon request ### About Dealer.com Dealer.com is the industry’s leading AI-powered marketing platform, built to help automotive dealerships attract more qualified shoppers, increase conversions, and improve overall marketing performance. The platform combines personalized websites, data-driven advertising, and expert-managed services to support the full digital marketing lifecycle. Powered by Cox Automotive’s first-party data and insights, Dealer.com enables dealerships to deliver more relevant, personalized experiences based on real shopper behavior and intent. Teams can execute and optimize cross-channel campaigns across search, display, video, and social media to reach in-market buyers more effectively. Dealer.com also provides integrated analytics and reporting to help businesses measure results, refine strategies, and improve ROI over time. By connecting marketing, data, and digital retailing, the platform helps dealerships turn online engagement into measurable leads, conversions, and sales. The solution integrates with a wide range of automotive technologies and is supported by expert services and customer support. Pricing is available upon request. Do you work for Dealer.com? [Manage this product listing](https://www.g2.com/products/cox-automotive-dealer-com/claim_requests/new?auto=true) Wondering if Dealer.com is right for your organization? Our Sales Tracking Software selection experts can help you in 15 minutes or less. ## Dealer.com User Interface ## Popular Dealer.com Alternatives Main Product Dealer.com 4.3 [(35)](https://www.softwareadvice.com/crm/dealer-com-profile/reviews/) Ratings Breakdown - 4.23Ease of use - 4.23Value for money - 4.33Customer support - 4.06Functionality Pricing Available upon request Get Price Alternative Product [Bitrix24](https://www.softwareadvice.com/nonprofit/bitrix24-profile/) 4.2 [(1005)](https://www.softwareadvice.com/nonprofit/bitrix24-profile/reviews/) Ratings Breakdown - 3.99Ease of use - 4.16Value for money - 3.97Customer support - 4.28Functionality Pricing Starting at $69.00 per month Get Price Alternative Product [monday AI Work Platform](https://www.softwareadvice.com/marketing/monday-com-profile/) 4.6 [(6123)](https://www.softwareadvice.com/marketing/monday-com-profile/reviews/) Ratings Breakdown - 4.49Ease of use - 4.28Value for money - 4.43Customer support - 4.45Functionality Pricing Starting at $9.00 per month Get Price Alternative Product [Creatio AI CRM](https://www.softwareadvice.com/crm/bpmonline-profile/) 4.7 [(151)](https://www.softwareadvice.com/crm/bpmonline-profile/reviews/) Ratings Breakdown - 4.65Ease of use - 4.64Value for money - 4.65Customer support - 4.64Functionality Pricing Starting at $40.00 per month Get Price Alternative Product [Thryv](https://www.softwareadvice.com/crm/thryv-profile/) 4.2 [(538)](https://www.softwareadvice.com/crm/thryv-profile/reviews/) Ratings Breakdown - 4.12Ease of use - 4.03Value for money - 4.24Customer support - 4.12Functionality Pricing Starting at $99.00 per month Get Price Alternative Product [Wishpond](https://www.softwareadvice.com/crm/wishpond-profile/) 4.1 [(154)](https://www.softwareadvice.com/crm/wishpond-profile/reviews/) Ratings Breakdown - 3.94Ease of use - 3.80Value for money - 3.96Customer support - 4.0Functionality Pricing Starting at $199.00 per month Get Price ## Dealer.com Pricing and Plans Starting price: Connect with an advisor for pricing Free Trial Free Version Confused about pricing? We've got you covered. Get a personalized pricing breakdown tailored to your specific needs—no guesswork, no generic estimates. ## Dealer.com Features - Popular features found in Sales Tracking Activity Dashboard Appointment Scheduling Interaction Tracking Task Management - More features of Dealer.com A/B Testing Activity Tracking AI Copilot API Automated Scheduling Behavior Analytics Campaign Analytics Campaign Management Campaign Planning Campaign Scheduling Campaign Segmentation Content Management Conversion Rate Optimization Conversion Tracking Customer Journey Mapping Customer Segmentation Customizable Branding Customizable Forms Customizable Reports Customizable Templates Customization Dashboard Drag & Drop Drip Campaigns Dynamic Content Email Management Email Marketing Email Templates Engagement Tracking For Automotive Dealerships Forms Management Generative AI Inventory Management Landing Pages/Web Forms Lead Capture Lead Generation Lead Management Lead Nurturing Lead Scoring Live Chat Marketing Automation Monitoring Multi-Channel Marketing New Car Dealer Online Forums Product Catalog Real-Time Analytics Real-Time Data Real-Time Reporting Reporting/Analytics Reporting & Statistics ROI Tracking Self Service Portal SEO Management Service Department Social Marketing Social Media Integration Social Media Monitoring Social Promotion Third-Party Integrations Used Car Dealer Web Notifications Website Analytics Website Integration Website Management ## Dealer.com User Reviews ## Dealer.com customer ratings - Overall rating: 4.3/5 - Total reviews: 35 ### Rating distribution - 5 stars: 17 reviews (49%) - 4 stars: 12 reviews (34%) - 3 stars: 5 reviews (14%) - 2 stars: 1 reviews (3%) - 1 star: 0 reviews (0%) ### Secondary ratings - Ease of use: 4.2/5 - Value for money: 4.2/5 - Customer support: 4.3/5 - Functionality: 4.1/5 --- ### Ease of use - Overall rating: 5/5 - Reviewer: Lindsey S. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used weekly for more than 2 years - Reviewed: February 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I have used this for over three years and am always happy with the updates and ease of use! #### Ratings breakdown - Ease of use: 4/5 - Functionality: 5/5 #### Pros This site is easy to use and navigate. It offers many tools and is user friendly. It is multi functional and handles many of my needs for the dealership. #### Cons I wish I could use this program for all of my internet management needs. I wish it were more compatible with other programs. --- ### May be trying to keep up with competitors - Overall rating: 4/5 - Reviewer: Marina P. - Verified reviewer: Yes - Industry: Automotive - Company size: 201-500 employees - Product usage: Used daily for more than 2 years - Reviewed: March 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Dealer.com is an approved vendor for all our manufacturers (5 brands). They can easily share information with each other and this is why we've been with them for so long. Hard to turn such a huge ship at this point. They get the job done, though through my 5-6 years working with them - seems like they are just mixed in with the competitors, instead of standing out. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 4/5 - Functionality: 3/5 #### Pros The backend tool allows me to build my own pages, add creative, etc. I like how I can get in and see inventory, change things as needed. Updates are pretty quick. We currently have unlimited exports (of our inventory feed) that is important to us. #### Cons It seems that Dealer.com likes to concentrate on little details and hails them as huge improvements, but front end customer use/look details are left behind. I now hear my management say more and more that they like the design and operation of other dealer's websites that are not Dealer.com. Of course, it is hard to say how backend and operations are for those sites, but Dealer.com needs to get into the game for things that multitudes see. #### Reasons for choosing Dealer.com Price and manufacturer coop approval. Also, options to do advertising through them (which was also coop approved). --- ### Needs updating - Overall rating: 3/5 - Reviewer: Mitchell W. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used daily for less than 2 years - Reviewed: April 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Incredibly neutral. Simply, the design of the websites looks completely last decade. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 3/5 - Customer support: 2/5 - Functionality: 3/5 #### Pros The website editor is easy to use and you do not need to know HTML. Templates when creating new pages, too. But... #### Cons Had lots of bugs and issues in our time. Support was slow in many cases. The website design is cookie-cutter boring. Looks old. Hard to make your website standout with their old designs. We had multiple blackouts, too. --- ### Great People over at Dealer.com - Overall rating: 5/5 - Reviewer: Silvia C. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: January 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. I do enjoy using Dealer.com as the web provider for our dealerships. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros What good is a product or a service if you do not have a reliable person to turn to when you need assistance? That is what makes dealer.com so nice. When we have a problem, I know I can reach out to our account manager and the issue will be resolved. #### Cons I do wish Dealer.com gave dealers more flexibility in regards to the creative aspect of their website. Sometimes, I feel like the pages generated look very bland and are repetitive since they are distributed to each dealer (within the same manufacture). #### Reasons for switching to Dealer.com It is a Cox Automotive product and we wanted to integrate other softwares that we were using from Cox Automotive into our website. --- ### Dealer.com is a superior website provider - Overall rating: 4/5 - Reviewer: Dan P. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: April 2022 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. After having used other website providers in the automotive space, I've used Dealer.com for roughly 8 years and this is my favorite website provider to date. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 4/5 - Customer support: 4/5 - Functionality: 4/5 #### Pros The eye-catching designs of Dealer.com websites are superior to other website providers in the automotive space. The ease of adding or managing content is user friendly. The customer support is above average. #### Cons The mobile versus desktop experience is different from other providers with a responsive design. Would prefer more mobile responsive solution. --- ### Support is great, But more widgets could be added - Overall rating: 4/5 - Reviewer: John S. - Verified reviewer: Yes - Industry: Automotive - Company size: 201-500 employees - Product usage: Used daily for more than 2 years - Reviewed: February 2019 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. Dealer.com is a great product to make sure that you can stay open 24 hours a day. The ability for customers to view your inventory online is crucial and they allow you to do that with minor hiccups. #### Ratings breakdown - Ease of use: 2/5 - Customer support: 5/5 - Functionality: 2/5 #### Pros Support is great, and we don't have many issues when it comes to our website that can't be resolved quickly. This is extremely important as our website drives most of our business. We use CDK for some of our other sites, and we constantly have problems with that site. #### Cons The sites seem to be pretty basic, and the lack of widgets don't allow for a particularly visually appealing site. I would also like to see a mobile app included in the subscription. --- ### good product with good integration - Overall rating: 5/5 - Reviewer: cristian w. - Verified reviewer: Yes - Industry: Automotive - Company size: 11-50 employees - Product usage: Used daily for less than 2 years - Reviewed: November 2023 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros we like how user friendly it is for inventory integration and pushing vehicles out to 3rd party sites #### Cons it is a little more costly than other options --- ### We use this to control our inventory on AutoTrader.ca and to merchandise our new and used vehicles. - Overall rating: 5/5 - Reviewer: Elysia M. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used daily for more than 2 years - Reviewed: June 2018 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. This tool seems to be on top of the emerging technologies in the field. #### Ratings breakdown - Ease of use: 5/5 - Value for money: 4/5 - Customer support: 5/5 - Functionality: 5/5 #### Pros It is extremely easy to navigate and has a variety of reporting measurements which is important to my role. This tool is put together by a team that clearly understands our needs as an automotive dealer. #### Cons I don't know if it is an issue with Dealer.com or AutoTrader but we cannot syndicate photos from dealer.com to our actual website. --- ### Big Name Website provider with Excellent Customer Support - Overall rating: 5/5 - Reviewer: Philip S. - Verified reviewer: Yes - Industry: Automotive - Company size: 2-10 employees - Product usage: Used daily for more than 2 years - Reviewed: September 2021 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. #### Ratings breakdown - Ease of use: 4/5 - Value for money: 5/5 - Customer support: 5/5 - Functionality: 4/5 #### Pros The customer support team is very attentive, knowledgeable, and friendly #### Cons The picture scrolling aspect is a side-scroller model. I'd prefer a scroll-down model. --- ### Dealer.com is not my first choice for reporting - Overall rating: 3/5 - Reviewer: Katie R. - Verified reviewer: Yes - Industry: Automotive - Company size: 51-200 employees - Product usage: Used other for less than 2 years - Reviewed: April 2020 - Review source details: This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you. It was good using this product while having other Dealer.com services, but I would not choose it otherwise. #### Ratings breakdown - Ease of use: 3/5 - Functionality: 2/5 #### Pros I like that it can house several Dealer.com products at once: analytics for websites, paid search, and more. #### Cons The design of this software is pretty outdated and bulky, and sometimes the numbers in their analytics differed from other sources. --- Showing 1 - 10 of 35 Reviews [See All Reviews](https://www.softwareadvice.com/crm/dealer-com-profile/reviews/) ## Other Top Recommended Sales Tracking Software [Salesforce Sales Cloud](https://www.softwareadvice.com/product/2764-Salesforce/) **4.4** (18812) Recently recommended **74** times [Claritysoft CRM](https://www.softwareadvice.com/crm/claritysoft-profile/) **4.5** (256) Recently recommended **65** times [HubSpot Sales Hub](https://www.softwareadvice.com/crm/hubspot-sales-profile/) **4.5** (506) Recently recommended **50** times [SalesNOW](https://www.softwareadvice.com/marketing/salesnow-profile/) **4.6** (81) Recently recommended **39** times Stuck Between Options? 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