About Elead

Elead CRM is a cloud-based customer relationship management solution created for automotive retailers by automotive industry experts. Elead CRM and retail systems help dealerships sell and service more vehicles in less time by elevating operational efficiency and pipeline management with full visibility and accountability. Available via mobile app or desktop, Elead CRM has an intuitive interface, flexible integrations and well-rounded feature sets that give dealerships full control of their operations. Elead CRM aggregates all operational data - sales, fixed ops, marketing and BDC -- into a single view to help auto retailers gain a business advantage. These data-driven insights help develop deeper, more genuine connections with every opportunity, thus growing ...
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Elead User Reviews

OVERALL RATING

SECONDARY RATINGS

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Showing 1 - 5 of 119 reviews

User Profile

Justin

Mankato Motors

Verified reviewer

Company size: 51-200 employees

Industry: Automotive

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

5

Value for money

5

Customer support

5

Functionality

5

Reviewed July 2018

Very Simple Smooth System

A+ Greg has been an addition to our team. The CRM as a whole has helped us speed up our process, make things clear and ample amount of reports allow us to track, monitor and adjust.

Pros

We love eLead. Very easy for someone New to use, but if you want to take it to the next level that can be done as well. I would consider us a power user....from our front end to the back end we use the system, dot the I's cross the T's etc...Our Account Manager is easily the Best In The Business.

Cons

Lot of little breaks, things not syncing up etc...

Response from ELEAD1ONE

Thanks for sharing your experience with us. We appreciate your feedback and are happy you have had such a great experience with our products and support. If there is ever anything we can do to improve or make your experience better, please let us know.

Replied August 2018

John

Cutter Automotive Galleries

Verified reviewer

Company size: 1,001-5,000 employees

Industry: Automotive

Time used: More than 2 years

Review Source: Capterra

This review was submitted organically. No incentive was offered

Ease-of-use

4

Value for money

4

Customer support

5

Functionality

4

Reviewed November 2020

Elead CRM - A Strong Choice

I've had the great privilege to meet and work with a lot of awesome professional people at Elead. The support for me has been exceptional and many have gone above and beyond in comparison to other companies.

Pros

It's really user friendly for the majority of people. There's a lot of comprehensive data that can be utilized as long as it gets set up correctly.

Cons

Server downtime due to location time zone - this issue would not effect anyone in the lower 48 states of the US.

Reasons for choosing Elead

It was a combination of they had what we were looking for, even before the CDK acquisition, Elead was used in 7 of the top 10 dealerships in the nation, so how could you go wrong there as well as similar dealerships that were already using Elead.

Reasons for switching to Elead

The CDK CRM was old, antiquated and no one at the dealership really used it. We switched to Elead CRM and have been there for quite some time. After we switched, CDK actually acquired Elead to offset their systems shortcomings

Anonymous

Verified reviewer

Company size: 201-500 employees

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

4

Value for money

5

Customer support

2

Functionality

4

Reviewed July 2021

The Best CRM is the One You Actually Utilize

I like it. It is easy to use. I would recommend for a company that won't need much support from Elead.

Pros

I like that I can have more than 1 customer record open at once. I like that it is web-based. I like the ability to customize every process as needed. The email campaign setup is easy.

Cons

Customer service is nonexistent. I'm unable to customize the workflow myself - Elead must do it but elead rarely returns calls. I had to send a cancelation email to get a response after months of trying.

Reasons for choosing Elead

User friendly

Response from Elead

Hello, Thank you for taking the time to provide feedback with your experience with Elead. We are glad to see your experience overall has been positive. Please provide an email or contact information so we can have a customer service rep reach out to help with support. We would love to help address your business needs! Thank you! Elead

Replied August 2021

Stewart

Fischer Honda

Verified reviewer

Company size: 11-50 employees

Industry: Automotive

Time used: Less than 12 months

Review Source: Capterra

This review was submitted organically. No incentive was offered

Ease-of-use

1

Value for money

3

Customer support

3

Functionality

4

Reviewed October 2017

Very frustrating. Product has a lot of features, but design is awkward.

Offers some coordination of sales consultant and management. Tracks sales.

Pros

Able to send custom vehicle brochures, price quotes and pictures. Can send automated emails to customers. Good tracking of sent and received emails. Frequent online training sessions available.

Cons

Search inventory for vehicle: when launched from customer record, eleads doesn't look for vehicle associated with customer. Phone/email. Cannot change next task. Have to lie about completing it then change default to what's needed. All new leads come in requiring phone call and email. Completing either of these tasks removes "new lead" attribute and drops them off that screen. Have to devise workaround to keep track of leads that still require action. Vehicle pic manager hard to use. Cannot delete multiple pics at one time. After uploading a new pic, it closes all the folders -- you have to re-open them to insert an image into an email. No way to prioritize customers. Hot customers get mixed on the same list as non-responding customers. No good way to mark a lead that is looking for a specific car then be triggered to call them when it gets here. New or used. When composing an email, if you close the box you're in, you lose everything. No warning to save. HTML editor acts differently than any other one I have ever used. Awkward. No way to use an email template in an e-brochure. No way to sort a search results list by rep, customer, date or vehicle. No audible notification for new leads. No way to look at an overview of all the communications that have occurred with a customer. Must open each task and view every communication note individually. Merge codes are unreliable - tech support was no help after 4 calls.

Response from ELEAD1ONE

Thanks for sharing your experience with us. We're sorry to hear that you've encountered some issues, but your honest feedback helps as as we work to improve. As always, please let us know if we can offer you support or if you have ideas for how our products can be better.

Replied November 2017

Heather

Romeo Auto Group

Verified reviewer

Company size: 501-1,000 employees

Industry: Automotive

Time used: More than 2 years

Review Source: Capterra

This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.

Ease-of-use

4

Value for money

4

Customer support

3

Functionality

5

Reviewed June 2021

Romeo Auto Group Review from BDC Manager

Elead is overall a great tool. There are some kinks that need to be worked out but unfortunately you are not able to contact anyone to make suggestions. Customer service is on the higher side when you call in, but the reps for the stores have not been the best. [SENSITIVE CONTENT HIDDEN] has been the ultimate breath of fresh air and even no longer being in charge of our account, still helps out when someone else can not get something solved. Compared to other CRMs I would say Elead has an edge up.

Pros

The easy accessibility to our customers. Multiple mining areas. Customized reports.

Cons

Lead assignment rules. Be-backs not being accurate. Having to call in for most things to be changed rather than just being able to make the changes yourself.

Reasons for switching to Elead

Comparing the two after using Vin Solutions, Elead was a much better option.

Response from Elead

Hi Heather, Thank you for taking the time to provide feedback with your experience with Elead. We are glad to see your experience overall has been positive. As always, if you need anything our support team is available to you. Thank you! Elead

Replied June 2021

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