About Elead CRM

Elead CRM is a cloud-based customer relationship management solution created for automotive retailers by automotive industry experts. Elead CRM and retail systems help dealerships sell and service more vehicles in less time by elevating operational efficiency and pipeline management with full visibility and accountability.

Available via mobile app or desktop, Elead CRM has an intuitive interface, flexible integrations and well-rounded feature sets that give dealerships full control of their operations.

Elead CRM aggregates all operational data - sales, fixed ops, marketing and BDC -- into a single view to help auto retailers gain a business advantage. These data-driven insights help develop deeper, more genuine connections with every opportunity, thus...


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Supported Operating System(s):

Web browser (OS agnostic)

98 Reviews of Elead CRM

Average User Ratings

Overall

4.34 / 5 stars

Ease-of-use

4.5

Value for money

4.5

Customer support

4.5

Functionality

4.5

Ratings Snapshot

5 stars

(54)

54

4 stars

(29)

29

3 stars

(10)

10

2 stars

(4)

4

1 stars

(1)

1

Likelihood to Recommend

Not likely

Very likely

Showing 1 - 5 of 98 results

July 2018

Justin from Mankato Motors

Verified Reviewer

Company Size: 51-200 employees

Industry: Automotive

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

July 2018

Very Simple Smooth System

A+ Greg has been an addition to our team. The CRM as a whole has helped us speed up our process, make things clear and ample amount of reports allow us to track, monitor and adjust.

Pros

We love eLead. Very easy for someone New to use, but if you want to take it to the next level that can be done as well. I would consider us a power user....from our front end to the back end we use the system, dot the I's cross the T's etc...Our Account Manager is easily the Best In The Business.

Cons

Lot of little breaks, things not syncing up etc...

Response from ELEAD1ONE

Replied August 2018

Thanks for sharing your experience with us. We appreciate your feedback and are happy you have had such a great experience with our products and support. If there is ever anything we can do to improve or make your experience better, please let us know.

January 2020

Kevin from Town Center Nissan

Company Size: 51-200 employees

Industry: Automotive

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

January 2020

Fully Integrates with all 3rd Parties

Pros

Fully Integrates with all 3rd Parties, including Gubagoo chat and CarWars

Cons

Must pay ReyRey an integration fee. Must watch for duplicate records and merge them.

Response from Elead

Replied January 2020

Thank you for taking the time to review Elead. We definitely appreciate your feedback and are happy you have had a positive experience utilizing it.

October 2017

Stewart from Fischer Honda

Company Size: 11-50 employees

Industry: Automotive

Time Used: Less than 12 months

Review Source: Capterra


Ease-of-use

1.0

Value for money

3.0

Customer support

3.0

Functionality

4.0

October 2017

Very frustrating. Product has a lot of features, but design is awkward.

Offers some coordination of sales consultant and management. Tracks sales.

Pros

Able to send custom vehicle brochures, price quotes and pictures. Can send automated emails to customers. Good tracking of sent and received emails. Frequent online training sessions available.

Cons

Search inventory for vehicle: when launched from customer record, eleads doesn't look for vehicle associated with customer. Phone/email. Cannot change next task. Have to lie about completing it then change default to what's needed. All new leads come in requiring phone call and email. Completing either of these tasks removes "new lead" attribute and drops them off that screen. Have to devise workaround to keep track of leads that still require action. Vehicle pic manager hard to use. Cannot delete multiple pics at one time. After uploading a new pic, it closes all the folders -- you have to re-open them to insert an image into an email. No way to prioritize customers. Hot customers get mixed on the same list as non-responding customers. No good way to mark a lead that is looking for a specific car then be triggered to call them when it gets here. New or used. When composing an email, if you close the box you're in, you lose everything. No warning to save. HTML editor acts differently than any other one I have ever used. Awkward. No way to use an email template in an e-brochure. No way to sort a search results list by rep, customer, date or vehicle. No audible notification for new leads. No way to look at an overview of all the communications that have occurred with a customer. Must open each task and view every communication note individually. Merge codes are unreliable - tech support was no help after 4 calls.

Response from ELEAD1ONE

Replied November 2017

Thanks for sharing your experience with us. We're sorry to hear that you've encountered some issues, but your honest feedback helps as as we work to improve. As always, please let us know if we can offer you support or if you have ideas for how our products can be better.

July 2020

Cole from Valdosta Toyota

Company Size: 51-200 employees

Industry: Automotive

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

4.0

Customer support

4.0

Functionality

4.0

July 2020

Dominant but Imperfect

Overall, it is the best CRM I have seen so far, but it is still a consistent pain point due to its centrality to operations.

Pros

eLead is extremely well-established due to a history of consistent development and solid customer service. It is a great CRM, covering almost every dealership need.

Cons

eLead can be a rather buggy, and I found the responsiveness of their customer service to be much better prior to CDK taking over. I also wish some of their marketing tools received more development.

February 2020

Joe from DARCARS

Company Size: 1,001-5,000 employees

Industry: Automotive

Time Used: More than 2 years

Review Source: Capterra


Ease-of-use

5.0

Value for money

5.0

Customer support

5.0

Functionality

5.0

February 2020

A CRM that Sales professionals will actually use

Sales followup and management of the sales cycle have been greatly facilitated by eLead.

Pros

ELead has provided excellent customer support with staff familiar with our industry, including onsite support. Flexible configuration enables the CRM tool to facilitate and to measure specific and changing management goals. Custom work flow tasks and ease of use means our front-line sales staff actually use the tool.

Cons

No major concerns or deficiencies have been experienced with this software.

Response from Elead

Replied February 2020

Hello Joe. We appreciate you taking the time to provide such valuable feedback to us. We're very happy that you've had such a positive experience. As always, if you need anything our support team is available to you.