Falcon.io Software


Falcon.io is a cloud-based social media marketing and customer experience management solution that features tools for social media listening, engagement, publishing, measuring and customer data management.

Falcon.io helps marketers and companies deliver personalized brand experiences across touchpoints, based on customer profiles. The solution is complemented by round the clock customer support and consultancy services.

Falcon.io provides users with a content calendar that allows them to plan, create and schedule content in collaboration with marketing teams. It also facilitates the creation of pages using the campaign builder that consists of pre-designed templates.

Falcon.io provides APIs that deliver metrics on social data, audience and content, for integration with existing client CRM, CMS and analytics systems.

Falcon.io offers support through online guides, tutorials and via email and a ticket submission portal.

Supported Operating System(s):
Mac OS , Web browser (OS agnostic) , Windows 8

21 Reviews of Falcon.io

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  • Nasir from Blue Cross and Blue Shield of Illinois, Montana, New Mexico, Oklahoma & Texas

    Number of employees: 10,000+ employees

    June 2018

    one tool for your social

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    awesome customer support great fr management tool one of the best tools out there for managing social media account

    Cons

    integration is generally poainful need more analytics reporting and a config ui templating not all platforms are available

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: GetApp
  • Elroy from NewFizz

    Number of employees: 51-200 employees

    May 2018

    It has everything you need to manage a variety of social channels

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Value for Money
    Pros

    Falcon gives us an excellent overview of the activities of our social networks, allowing us to manage the publication, customer service and listening in one place. We can also monitor the work and activities through the reporting section. We are saving a lot of time across our market teams, especially in terms of time spent publishing content across all our channels. Also, scheduling postings on every platform (except Instagram) is very comfortable.

    Cons

    I understand that Instagram is a fairly new tool for all services, but I want our content to be easier to post. I would like to be able to do everything on Falcon.io and should not enter Instagram for publication, because I feel that it adds an unnecessary step.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: GetApp
  • Jennifer from Stetson

    April 2018

    Great way to get social media active

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    Pros

    So much easier than working with each social media platform individually and really helpful to schedule

    Cons

    Doesn't have a way to show who completed what task when working with teams so I need to communicate with colleagues on this

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Verified Reviewer

    March 2018

    Very informative and customer focused

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    The information, activity and other data about posts that Falcon.io provides is very comprehensive and easy to understand. Their customer service is top notch and that shows even on their website with live chats.

    Cons

    My least favorite part about Falcon.io is that its the THE BEST social media management program out there. This is ofset by the price however, as its cheeper than its competitors

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source: Capterra
  • Chris from ZZYXX Shoes

    Specialty: Retail

    Number of employees: 2-10 employees

    March 2018

    Decent product

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    Many of the features of this software can be done by a user more efficiently and productively in a more personable way.

    Pros

    Has improved significantly since being updated and upgraded when the name changed and is now very user friendly.

    This reviewer was invited by us to submit an honest review and offered a nominal incentive as a thank you.
    Review Source
  • Gina from Sporting Goods

    Specialty: Software / IT

    Number of employees: 2-10 employees

    June 2017

    Great Brand Management Software

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    This software is very easy to use and offers extremely flexible and efficient methods of use as well as a great interface.

    Cons

    This is a paid service, but as long as your brand has the ability to purchase it is worth the money.

  • Verified Reviewer

    Number of employees: 501-1,000 employees

    June 2017

    Best social media management tool I've seen

    Ease-of-use
    Functionality
    Quality
    Support
    Pros

    It's super easy to use - we have a few people using the tool for different purposes and everyone reports that it's a delight to use and a real time-saver. It's really helped us deliver on our goals (including a launch in a new market) and the team are always adding new features based on user feedback that means it just gets better.

    Cons

    There are a few extra features I'd like to see - such as moderation of reviews. It's on the more expensive end of the spectrum, but worth it.

    Review Source: GetApp
  • Lisa Rose from Garden of Life

    Number of employees: 201-500 employees

    March 2017

    Falcon.io has made my job so much easier!

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    Pros

    From community management to reporting, the Falcon.io platform offers organizational tools for every aspect of social media. The layout of this platform is super user friendly and easy to navigate.
    If myself or any member of my team ever has a question, our Falcon rep/Customer Support has been the prefect go-to resource. They offer assistance and even suggestions on how our company can make use of the platform. We love Falcon!

    Cons

    It did take a little bit of time to get used to the dashboard; this may be due to the sheer volume of options that Falcon provides. This will take some time to adjust, but if you have a Falcon Rep, the training they provide is very helpful here. I wish Falcon offered scheduled publishing to Instagram and Pinterest, but I don't think any social media management platforms offer that at this time.

    Review Source: GetApp
  • February 2017

    Amazing App

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    I used to work for a Fortune 500 company and used a social media software called Spredfast. When I started my own business, I inquired Spredfast for a quote and it was way out of my budget. I asked them if they had any competitor suggestions that are less expensive and they referred me to Falcon.io. I'm so glad they did because I love Falcon.io so much more than Spredfast and it's a better deal. As a small business owner, I have a small budget and every dollar counts. I love using Falcon.io to manage my client's accounts because it's simple to use, sleek and they have great customer support.

    Pros

    The customer support/build feature/analytics

    Cons

    The build component is awesome but would be even better if you could create a specific URL to your brand

    Review Source: GetApp
  • Natalie from LivePerson

    November 2016

    Not the worst social media tool

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    I think that it is a good tool but sometimes it feels overly complicated. I think it is great for working with large teams though!

    Review Source: Capterra

    Response: Falcon.io, Falcon Social

    November 2016

    Hi Natalie, thank you for your feedback! We¿d love to show you how to get the most out of Falcon and the simple workflows for smaller teams. Jesse will reach out to you and in the meantime, I hope you can tune in to our next Live Session this week on Publish & Engage: https://www.falcon.io/resources/webinars/welcome-to-falcon-live/ /Maria

  • July 2016

    A great social media mangamenet tool

    Ease-of-use
    Quality
    Support
    Value for Money

    I'm using Falcon.io for more than 6 months now and I'm very pleased. It saved so many tiùme for my daily social media management ! Particularly efficient for publishing, moderation and listening.

    Pros

    Great support, very reactive.

    Cons

    Not convinced by the landing page building tool.

    Review Source: GetApp
  • July 2016

    Most user-friendly social media management tool available

    Ease-of-use
    Quality
    Support
    Value for Money

    Our company has been using Falcon.io for a little more then a year. Overall, we're very satisfied. And are especially happy with Falcon.io's excellent Customer Support.

    Pros

    Very user friendly to use.
    Excellent Customer Support. Really AAA+. Always willing to go the extra mile.

    Cons

    Limited Instagram support; there is not scheduler. This is seriously lacking, we currently have to use an additional tool for this purpose specifically.

    Review Source: GetApp
  • Caroline from Columbia University

    Number of employees: 51-200 employees

    June 2016

    A Porsche for your social media team

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money

    What I like about Falcon is that it is well-rounded: there¿s a tab for listening, a very user-friendly scheduling tool for posting across channels, it implements campaign tracking, there are easy permission features. I¿m looking forward to integrating Salesforce into the platform, so we have a solid idea of everyone we¿re interacting with across social media. Also, they have a very personable, fast customer support team.

    Pros

    Beautiful design, ease of use, fantastic listening tool, 1:1 customer support. The tool was a tremendous help to unify the various social media accounts, passwords, and people across our org.

    Cons

    Falcon is not as in-depth on social media analytics. I have to 'go native' to get half the metrics needed.

    Review Source: Capterra
  • Joakim from WiMP Music

    Specialty: Other services

    July 2015

    Big tool for big businesses

    Ease-of-use
    Functionality
    Quality
    Support
    Pros

    The service of Falcon Social is very good - you will get a personal contact that you can get in touch with at any time if you have any requests, feedback or concerns. Their support is also very fast and likely to to resolve your problem quickly. They also shares a lot of great ideas and tips with their users.

    Cons

    They used to be quite quick implementing new functionalities, but has began to be more slow in their implementations. This will hopefully be improved as they recently announced big changes in terms of number of employees.

  • Henry from Viewster

    Specialty: Media

    July 2015

    Best Way to Stay Organised in Multiple Countries

    Ease-of-use
    Functionality
    Quality
    Support
    Pros

    Their communication team is amazing. Any issue or error we run into, they instantly help us fix and they actually care. The product itself drives like a dream. Despite the never ending changes on social platforms, Falcon manages to stay up to speed.

    Cons

    Nothing that is in their control. They are awesome

  • Gabriella from Interhome AG (Switzerland)

    Specialty: Hospitality / Travel

    July 2015

    Very recommended social media management tool

    Ease-of-use
    Functionality
    Quality
    Support
    Pros

    Falcon Social has helped us to keep all the different social media channels in check. We are also using the BUILD tab a lot since it makes creating apps - such as Sweepstakes or Picture contests - a breeze. The MEASURE function lets you analyse and create reports for a miriad of topics such as page likes/unlikes, page views, total reach, engagement, all the way to your page fans by gender and age and much more.

    Falcon let's you also use UTM strings for campaigns so you can trace them easily with Google Analytics which is another huge plus for us. There are several different user rights, e.g. Moderator, Editor or Admin. This can be essential if you work with apprentices like we do. This way they can create Posts independently which are then automatically sent for approval to a user with corresponding rights.

    Another huge plus: If you ever have any questions which are not answered by their comprehensive support page called Knowledgebase, you can just start a chat session with the support staff. We have had quite a few chats in the past and the supporters are always helpful, fast and very friendly.

    Cons

    There is no telephone hotline. However their chat function works well and you get fast responses. I wish their 'Newsletter sign up' app came with a double opt in function or even the possibility to get the collected data into our database instead of a simple .csv file.

    Among the many channels you can add (Facebook, Google+, Twitter etc.) there is only one missing: Pinterest.

  • December 2013

    ideal for businesses that have multiple social media sites

    Quality
    Support
    N/A

    Providing a much more robust social media dashboard than its competitors, Falcon Social is a great tool for organizing a business’s social media efforts. It’s ideal for businesses that have multiple social media sites managed by multiple team members.

    Pros

    Easy collaboration on social media campaigns

    Cons

    Non-standardized pricing

    Review Source: GetApp
  • Mitul from SoftwareSuggest

    Number of employees: 11-50 employees

    September 2017

    Ease-of-use
    Functionality
    Quality
    Support
    N/A
    This review was submitted organically. No incentive was offered
    Review Source: GetApp
  • Olafur Solvi from Falcon.io

    Number of employees: 201-500 employees

    August 2017

    Ease-of-use
    Functionality
    Quality
    Support
    Value for Money
    This review was submitted organically. No incentive was offered
    Review Source: GetApp
  • Andrea from Golem Verlag GmbH

    Number of employees: 11-50 employees

    April 2017

    Ease-of-use
    Functionality
    Quality
    Support
    Review Source: GetApp
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