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Overall customer rating: Customer rating:

 (624)

 (33)

Recommended by: Recommended by:

98% of users

69% of users

Operating Systems: Operating Systems:

     

     

Mobile compatibility: Mobile compatibility:

Deployment: Deployment:

Target customer size: Target customer size:

Price: Price:

Demo:Demo:

Most positive review: Most positive review:

“HubSpot is amazing. It is, hands down, the best software I have ever used. I love everything about it. From optimizing my client’s pages to email campaigns, HubSpot does it all.”

- Brandon Rolland, Hi5 Creative

“It’s easy to create integrated marketing experiences that have a clear, unified voice, to progressively gather information about those you're marketing to and to provide value exchange.”

- Matthew Miller, ObservePoint

Most negative review: Most negative review:

“We find the reporting not nearly as strong as, say, Google Analytics. So, for true site analysis and performance, we use other tools.”

- Trent Wood, Element Three

“There are some glitches here and there when campaign-building. Updates can cause outage periods. There are small bugs within fields, which means additional clicks.”

- James Ashley, HW.com

Pricing:

How it's priced: How it's priced:

HubSpot is a cloud-based solution. You pay a monthly subscription fee.

Oracle Marketing Cloud is a cloud-based solution. You pay a monthly subscription fee.

Contract term: Contract term:

HubSpot requires a year-long contract for cloud-based deployment; renewed annually.

Oracle Marketing Cloud requires renewing an annual contract for cloud-based deployment.

Upfront costs: Upfront costs:

Additional fees apply for implementation and training.

Additional fees for premium training.

Recurring costs: Recurring costs:

Fees apply for premium support, training and consulting. Fees also apply for add-ons and additional contacts beyond plan.

Fees apply for premium support.

What does it cost?: What does it cost?:

Applications:

Marketing automation: Marketing automation:

Sales automation: Sales automation:

Customer service/support: Customer service/support:

Call center: Call center:

Channel management: Channel management:

Social CRM: Social CRM:

Web self service: Web self service:

Lead opportunity management: Lead opportunity management:

Ease of Use:

Overall customer rating: Customer rating:

 (624)

 (33)

Most positive review: Most positive review:

“I really like how HubSpot is so user-friendly and provides me many opportunities to market for my clients. If they want me to do blogging and social media, I can do that. If they need me to create a landing page, I can do that. (And I’m not a developer!) Also, the customer service is great. I can always get ahold of my account rep, and we can figure out any issue.”

- Alexandra Ritter, Pyxl

“Very easy and user-friendly. I tried many software products before, but this is the only one that the majority of us in the company could easily adapt to.”

- Carmi Kawasaki, Military Sealift Command

Most negative review: Most negative review:

“The control panels are not intuitive. They are very slow to load, and nothing is uniform in layout. I can usually pick up an overall theme to control panel layouts, but this one baffles me every time I have to log in.”

- Tim Carlson, Giant Voices

“This product can be hard to use for certain users and does require some training. It is not just a turn-to-start product.”

- Nick Kumar, Info Guardian Corp.

Support:

Overall customer rating: Customer rating:

 (624)

 (33)

Most positive review: Most positive review:

“Customer support at HubSpot is on point. I have never had trouble getting ahold of a friendly rep who was more than happy to discuss my needs and ensure that everything I needed was taken care of quickly and efficiently. You don’t see that kind of customer service much these days.”

- Katie Palmer, AROCON Roofing & Construction

“I have made use of the customer support options several times, and am quite satisfied with the attentiveness and thoroughness of the service.”

- Earl Lester, Ally Financial

Most negative review: Most negative review:

“Sometimes I find that it can take a little too long to get an answer back from the support team. Most of the time, I do not get a same-day response. Working for an online software company myself, I know that’s an important metric for support teams. I think HubSpot can really improve in this area.”

- Lisa Moore, TrackVia, Inc.

“Have to hire a consultant to interface [with other systems.] Outlook sync doesn't work.”

- Phil Bornstein, Sodexo

Phone support: Phone support:

Toll-free, worldwide phone support available through purchase of support plan.

24/7, toll-free, worldwide support included in subscription fee.

Online case submission: Online case submission:

Online case submission included in subscription fee.

24/7 online case submission included in subscription fee..

Online support options: Online support options:

Help website, knowledge base and online community included in subscription fee. Additional monthly fees apply for varying levels of premium support, including dedicated support representatives.

Help website, knowledge base and online community included in subscription fee. Additional support can be purchased.

Training: Training:

Professional implementation and training services provided with required, one-time fee for all plans. Extra fees apply for additional training and consulting.

A “Getting started” online catalogue included in subscription fee.

* The research on this page is updated by our editorial team. Email us if you're a vendor with new information or a potential buyer with questions or comments.

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